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Online Course
  Completion Rates
Barry Dahl
Desire2Learn Community Manager
Desire2Learn Community
This Webinar                     A
• Completion Rates for
  Online Courses         F    Our        B
• What are the               Grade?
  expectations, and          D       C
  why?                       Or
• How are we doing?      Incomplete?
What’s the Buzz?
Weekly News Articles
CCRC Reports: Washington & Virginia




http://ccrc.tc.columbia.edu/Publication.asp?UID=872
CCRC Reports: Washington & Virginia

Washington State community and technical colleges in the fall of 2004.
Students were tracked for nearly five years, until the spring of 2009

  “students were more likely to fail or withdraw from
  online courses than from face-to-face courses”
“were slightly but significantly less likely to attain an
educational award or transfer to a four-year institution”
  http://ccrc.tc.columbia.edu/Publication.asp?UID=872
Say What?

• “slightly but significantly less likely”

• Translation … “I’m really, really sure
  that there is a very small difference.”
CCRC Makes Big Headlines




http://californiawatch.org/dailyreport/online-community-
college-students-more-likely-fail-withdraw-11581
CCRC Makes Big Headlines




 http://www.insidehighered.com/news/2011/07/19/study_finds_higher_dr
 opout_rates_for_community_college_students_who_take_online_courses
Can’t Sleep? Read Some Comments




  http://chronicle.com/article/Why-Are-So-Many-Students-Still/127584/
The Author Asks
“But isn't it time that we had an honest national conversation
about online learning? With countless studies
showing success rates in online courses of only
50 per cent—as opposed to 70-to-75 percent for
comparable face-to-face classes— isn't it time we asked
ourselves some serious questions? Such as: Should every
course be taught online? And should we allow every student—
or any student who wishes to—to take online courses?”
1 of 126 Comments
• Online education will be big in America, because
  that's what we do: we take sublime and
  beautiful European classics and turn them into
  pablum. We took Belgian ales and made Miller
  Lite, we turned Neapolitan pizza into Dominoes,
  Pasta became Spaghetti O's, and fresh French
  baguettes became Wonder bread.
• We'll do the same with school, because that's
  what we do.
      http://chronicle.com/article/Why-Are-So-Many-Students-
      Still/127584/#comment-210104173
Where’s the Data?
U of Central Florida
• Center for Distributed Learning
  – On the average, fully online courses have
    slightly lower success rates and higher
    withdrawal rates than either their face-to-face
    or Web-enhanced counterparts
  – http://cdl.ucf.edu/research/rite/dl-impact-
    evaluation/#Success
U. North Texas – Spring 2007

• Definitions make a difference:
• Completion: finished the course –
  received a grade other than a W or I.
  (A,B,C,D,F)
• Success: is defined as earning a grade of
  A, B, or C for an undergraduate course.
U. North Texas – Spring 2007
                   Undergraduates (n=7,730)
    Success                               74%
     online
  Success                                     80%
 on-campus
 Completion                                         93%
   online
 Completion                                         95%
 on-campus

              0%               50%              100%
UIS (Springfield) Online Course Data
                      Completion %
                                                     Compare
Summer '07
                                                      To 96%
  Spring '07
                                                    On Campus
    Fall '06
Summer '06
  Spring '06
    Fall '05
               90%   91%    92%      93%      94%    95%
     http://online.uis.edu/info/completion.html
Bellevue CC Online Course Success




    http://www.sbctc.edu/docs/data/stdt_success_retention_
    in_online_courses_bcc.pdf
What are the
Expectations?
Expectations of Success Rates?
  On-ground Success


               25%
  75%



     A,B,C   D,F,W
Expectations of Success Rates?
  On-ground Success    Online Success

                Equal?
               25%                25%
  75%                 75%



     A,B,C   D,F,W       A,B,C   D,F,W
Expectations of Success Rates?
  On-ground Success    Online Success



  75%
             WHY?
               25%
                      75%
                                  25%




     A,B,C   D,F,W      A,B,C    D,F,W
Why, indeed. For example…

• Do we expect that every math
  instructor will have the same
  success rates?
Why, indeed. For example…

• Do we expect that the
  accounting program and the
  art program will have the same
  success rates?
Why, indeed. For example…

• Do we expect that the urban
  community college and the
  rural community college will
  have the same success rates?
LSC – 3 yrs – Developmental Courses
Passing Grades: A,B,C
                             67.8%
   70%
                     60.9%
   65%       58.5%
   60%
   55%
   50%

         Online      Day      Night
Demographics Differences?
 Gender On-Campus   Gender Online

           50%              68%


    50%
                       32%


    Male   Female    Male     Female
More Differences?
  On-Campus Ages      Online Ages


            35%               49%

   65%                51%


   24 & ↓   25 & ↑   24 & ↓   25 & ↑
First-time Learners?

Each term, how many
students are sitting in
a F2F (traditional)
classroom for the very
first time?
•       Est. < 1%
First-time Learners?

Each term, how many       Each term, how many
students are sitting in   online students are
a F2F (traditional)       “sitting” in an online
classroom for the very    classroom for the
first time?               very first time?
•       Est. < .01%       • Est. >= 40%
Instructors?

• Do we expect that the new online
  instructors will have the same
  success rates as experienced
  online instructors?
Typical “Learning Curve”
90%    Success Rates – New Online Instructors

80%
                                            Instructor 1
                                            Intsructor 2
70%                                         Instructor 3


60%
      Term 1 Term 2 Term 3 Term 4 Term 5
Fair Comparison?



   On-Ground       Online
    Success
     Rates
               =   Success
                    Rates
Fair Comparison?




               =
Fair Comparison?



    Course
   Withdrawal   =    Academic
                    Non-success
A Perspective from David Diaz
• “However, I believe that many online students
  who drop a class may do so because it is the
  right thing to do. In other words, because of the
  requirements of school, work, and/or family life
  in general, students can benefit more from a
  class if they take it when they have enough time
  to apply themselves to the class work.”
      http://technologysource.org/article/online_drop_rates_revisited
A Perspective from David Diaz
• “Thus, by dropping the class, they may be
  making a mature, well-informed decision that is
  consistent with a learner with significant
  academic and life experience. This explanation
  would be consistent with their demographics
  while calling into question the idea that these
  students are academically unsuccessful or
  possess inferior academic abilities.”
      http://technologysource.org/article/online_drop_rates_revisited
What to do
About It?
Potential Good Practices
• To help improve completion/success rates, consider
  the following:
  –   Required new student orientation
  –   Additional support mechanisms beyond the instructor
  –   Early intervention when they start falling behind
  –   Formalizing your expectations for online learners and
      online faculty
More Potential Good Practices
• To help improve completion/success rates, consider
  the following:
  – Require interaction - no electronic correspondence
    courses (Expectations)
  – Mid-term course evaluations
  – Shorter class lengths (8 wks or less)
  – Provide better “consumer” information pre-enrollment
  – Professional Development Opportunities
One Example



 Shorter Course Lengths
Why Don’t Adult Students Persist?
• From the Maricopa CC System:
  – 10% due to academic reasons such as course too
    hard or too heavy a load.
  – 65% due to life interruptions (includes the normal
    things of family or job issues, illness, etc. etc.)

Source: Ron Bleed, CIO of Maricopa CC (retired)
Example of Life Interruption
Psychology Psychology Psychology                        12 Weeks
                                                        Invested,
                                                        12 Credits
HumanitiesHumanities Humanities                          Paid For,
                                                        No Credits
                                                         Earned,
 Biology   Biology     Biology
                                                        With Little
                                                        Incentive
 History   History     History                          To Return

           4 weeks                 8 weeks   12 weeks
Alternate Outcome
                                                                           12 Weeks
                                                                           Invested,
Psychology
                                                                           12 Credits
                                                                            Paid For,
                   Humanities                                              9 Credits
                                                                            Earned,
                                                                          With Greater
                                          Biology                          Incentive
                                                                           To Return

                                                           History - No

             4 weeks            8 weeks             12 weeks
Alternate Outcome #2
                                               12 Weeks
                                               Invested,
  Psychology
                                               12 Credits
                                                Paid For,
  Humanities                                    6 Credits
                                                Earned,
                                               With Much
                     Biology - No              Incentive
                                               To Return

                     History - No

    4 weeks    8 weeks              12 weeks
LSC – FY2010 – All Online Courses
                  26.2%   3.00         2.93
30%       20.7%           2.90
                          2.80                2.75
20%
                          2.70
10%                       2.60
                           2.50
0%
           D,F,W                   GPA
      8-week    16-week       8-week      16-week
A Final Thought



      Focus on What’s
         Important
Change the Perspective
           Online Students
                           25%
            75%


       Successful   Non-successful
Change the Perspective
Those who need    Online Students
online learning
for access                       25%
                   75% 40%


           Successful     Non-successful
Change the Perspective
               Online Students
                               25%
                  40%
                75%
Is this
more likely?
          Successful    Non-successful
Q&A
  Online Course
  Completion Rates
Barry Dahl
Desire2Learn Community Manager

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Barry Dahl: Online Course Completion

  • 1. Online Course Completion Rates Barry Dahl Desire2Learn Community Manager
  • 3. This Webinar A • Completion Rates for Online Courses F Our B • What are the Grade? expectations, and D C why? Or • How are we doing? Incomplete?
  • 6. CCRC Reports: Washington & Virginia http://ccrc.tc.columbia.edu/Publication.asp?UID=872
  • 7. CCRC Reports: Washington & Virginia Washington State community and technical colleges in the fall of 2004. Students were tracked for nearly five years, until the spring of 2009 “students were more likely to fail or withdraw from online courses than from face-to-face courses” “were slightly but significantly less likely to attain an educational award or transfer to a four-year institution” http://ccrc.tc.columbia.edu/Publication.asp?UID=872
  • 8. Say What? • “slightly but significantly less likely” • Translation … “I’m really, really sure that there is a very small difference.”
  • 9. CCRC Makes Big Headlines http://californiawatch.org/dailyreport/online-community- college-students-more-likely-fail-withdraw-11581
  • 10. CCRC Makes Big Headlines http://www.insidehighered.com/news/2011/07/19/study_finds_higher_dr opout_rates_for_community_college_students_who_take_online_courses
  • 11. Can’t Sleep? Read Some Comments http://chronicle.com/article/Why-Are-So-Many-Students-Still/127584/
  • 12. The Author Asks “But isn't it time that we had an honest national conversation about online learning? With countless studies showing success rates in online courses of only 50 per cent—as opposed to 70-to-75 percent for comparable face-to-face classes— isn't it time we asked ourselves some serious questions? Such as: Should every course be taught online? And should we allow every student— or any student who wishes to—to take online courses?”
  • 13. 1 of 126 Comments • Online education will be big in America, because that's what we do: we take sublime and beautiful European classics and turn them into pablum. We took Belgian ales and made Miller Lite, we turned Neapolitan pizza into Dominoes, Pasta became Spaghetti O's, and fresh French baguettes became Wonder bread. • We'll do the same with school, because that's what we do. http://chronicle.com/article/Why-Are-So-Many-Students- Still/127584/#comment-210104173
  • 15. U of Central Florida • Center for Distributed Learning – On the average, fully online courses have slightly lower success rates and higher withdrawal rates than either their face-to-face or Web-enhanced counterparts – http://cdl.ucf.edu/research/rite/dl-impact- evaluation/#Success
  • 16. U. North Texas – Spring 2007 • Definitions make a difference: • Completion: finished the course – received a grade other than a W or I. (A,B,C,D,F) • Success: is defined as earning a grade of A, B, or C for an undergraduate course.
  • 17. U. North Texas – Spring 2007 Undergraduates (n=7,730) Success 74% online Success 80% on-campus Completion 93% online Completion 95% on-campus 0% 50% 100%
  • 18. UIS (Springfield) Online Course Data Completion % Compare Summer '07 To 96% Spring '07 On Campus Fall '06 Summer '06 Spring '06 Fall '05 90% 91% 92% 93% 94% 95% http://online.uis.edu/info/completion.html
  • 19. Bellevue CC Online Course Success http://www.sbctc.edu/docs/data/stdt_success_retention_ in_online_courses_bcc.pdf
  • 21. Expectations of Success Rates? On-ground Success 25% 75% A,B,C D,F,W
  • 22. Expectations of Success Rates? On-ground Success Online Success Equal? 25% 25% 75% 75% A,B,C D,F,W A,B,C D,F,W
  • 23. Expectations of Success Rates? On-ground Success Online Success 75% WHY? 25% 75% 25% A,B,C D,F,W A,B,C D,F,W
  • 24. Why, indeed. For example… • Do we expect that every math instructor will have the same success rates?
  • 25. Why, indeed. For example… • Do we expect that the accounting program and the art program will have the same success rates?
  • 26. Why, indeed. For example… • Do we expect that the urban community college and the rural community college will have the same success rates?
  • 27. LSC – 3 yrs – Developmental Courses Passing Grades: A,B,C 67.8% 70% 60.9% 65% 58.5% 60% 55% 50% Online Day Night
  • 28. Demographics Differences? Gender On-Campus Gender Online 50% 68% 50% 32% Male Female Male Female
  • 29. More Differences? On-Campus Ages Online Ages 35% 49% 65% 51% 24 & ↓ 25 & ↑ 24 & ↓ 25 & ↑
  • 30. First-time Learners? Each term, how many students are sitting in a F2F (traditional) classroom for the very first time? • Est. < 1%
  • 31. First-time Learners? Each term, how many Each term, how many students are sitting in online students are a F2F (traditional) “sitting” in an online classroom for the very classroom for the first time? very first time? • Est. < .01% • Est. >= 40%
  • 32. Instructors? • Do we expect that the new online instructors will have the same success rates as experienced online instructors?
  • 33. Typical “Learning Curve” 90% Success Rates – New Online Instructors 80% Instructor 1 Intsructor 2 70% Instructor 3 60% Term 1 Term 2 Term 3 Term 4 Term 5
  • 34. Fair Comparison? On-Ground Online Success Rates = Success Rates
  • 36. Fair Comparison? Course Withdrawal = Academic Non-success
  • 37. A Perspective from David Diaz • “However, I believe that many online students who drop a class may do so because it is the right thing to do. In other words, because of the requirements of school, work, and/or family life in general, students can benefit more from a class if they take it when they have enough time to apply themselves to the class work.” http://technologysource.org/article/online_drop_rates_revisited
  • 38. A Perspective from David Diaz • “Thus, by dropping the class, they may be making a mature, well-informed decision that is consistent with a learner with significant academic and life experience. This explanation would be consistent with their demographics while calling into question the idea that these students are academically unsuccessful or possess inferior academic abilities.” http://technologysource.org/article/online_drop_rates_revisited
  • 40. Potential Good Practices • To help improve completion/success rates, consider the following: – Required new student orientation – Additional support mechanisms beyond the instructor – Early intervention when they start falling behind – Formalizing your expectations for online learners and online faculty
  • 41. More Potential Good Practices • To help improve completion/success rates, consider the following: – Require interaction - no electronic correspondence courses (Expectations) – Mid-term course evaluations – Shorter class lengths (8 wks or less) – Provide better “consumer” information pre-enrollment – Professional Development Opportunities
  • 42. One Example Shorter Course Lengths
  • 43. Why Don’t Adult Students Persist? • From the Maricopa CC System: – 10% due to academic reasons such as course too hard or too heavy a load. – 65% due to life interruptions (includes the normal things of family or job issues, illness, etc. etc.) Source: Ron Bleed, CIO of Maricopa CC (retired)
  • 44. Example of Life Interruption Psychology Psychology Psychology 12 Weeks Invested, 12 Credits HumanitiesHumanities Humanities Paid For, No Credits Earned, Biology Biology Biology With Little Incentive History History History To Return 4 weeks 8 weeks 12 weeks
  • 45. Alternate Outcome 12 Weeks Invested, Psychology 12 Credits Paid For, Humanities 9 Credits Earned, With Greater Biology Incentive To Return History - No 4 weeks 8 weeks 12 weeks
  • 46. Alternate Outcome #2 12 Weeks Invested, Psychology 12 Credits Paid For, Humanities 6 Credits Earned, With Much Biology - No Incentive To Return History - No 4 weeks 8 weeks 12 weeks
  • 47. LSC – FY2010 – All Online Courses 26.2% 3.00 2.93 30% 20.7% 2.90 2.80 2.75 20% 2.70 10% 2.60 2.50 0% D,F,W GPA 8-week 16-week 8-week 16-week
  • 48. A Final Thought Focus on What’s Important
  • 49. Change the Perspective Online Students 25% 75% Successful Non-successful
  • 50. Change the Perspective Those who need Online Students online learning for access 25% 75% 40% Successful Non-successful
  • 51. Change the Perspective Online Students 25% 40% 75% Is this more likely? Successful Non-successful
  • 52. Q&A Online Course Completion Rates Barry Dahl Desire2Learn Community Manager