1. +
Women’s Issues
Double Standards
Leah Lewitt
Mason Heller
Beatrice Amador

2. +
General double standards
 Different adjectives used to describe men & women in same
situations
 Effects how women view themselves
 It is seen in both the workplace and at home

3. +
Workplace
 One task done the same, viewed differently
 Working Mother vs.Working Father
 Expectations and stereotypes
 Men- repairers,electricians, auto technicians, mechanics
 Women- teachers, child care, nurses, beauticians

4. +
Beyonce- “Flawless” ft. Chimamanda
Ngozi Adichie
 http://www.dailymotion.com/video/x18dx0p_beyonce-ft-
chimamanda-ngozi-adiche-flawless-explicit-official-
video_music

5. +
Home
 Parenting Roles
 Mother = caretaker, stay-at-home
 Father = strong but silent, reserved, head of the house
 Marital Roles
 Female – housewife
 Male – breadwinner

6. +
Advertising and Media
 Evolution and Biology of Attraction
 Signs of fertility
 Portrayal in Media
 Skimpy clothes (bikinis, cleavage, bare midriffs, short shorts, etc.)
 Make-up
 Sexuality

7. +
Advertising and Media
 News
 24% of news stories were about women in 2011
 19% politics/government news were about women in 2010
 NPR reported in 2010 that 26% news sources were from women
 Consequences
 Self-image and body dissatisfaction
 Eating disorder
 Self-worth

8. +
Sexist Advertising
 http://www.youtube.com/watch?v=M9fFOelpE_8

9. +
Sexual and Dating
 Acceptable actions
 Sexual behavior and rules
 Man in 20s & 30s vs.Woman in 20s & 30s

10. +
Ban Bossy Campaign
 http://www.youtube.com/watch?v=6dynbzMlCcw
 Being called “bossy” is a cultural issue but reinforced
through parenting & media until internalized
 Causes females to back down from becoming a leader