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Esthetics
- 1. 8 CE - Esthetics Toning & Tightening the Face thru Manual Manipulation Techniques Copyright Bellanina Institute, 2011
- 2. Welcome and Introductions • Welcome • Our space here • Our class schedule • Meet your Instructor • Who are you? Copyright Bellanina Institute, 2011
- 3. The Bellanina Institute Bellanina Institute provides leading-edge spa, skin and body rejuvenation education for massage therapists, estheticians and healing arts practitioners. Bellanina CEO, Kathryn Myers and Creative Director, Nina Howard Copyright Bellanina Institute, 2011
- 4. • Nina Howard, Licensed Esthetician (MichiganandNorthCarolinalicenses) • MassageTherapist • PolarityTherapist • BellaninaDaySpaCo-Owner,Founder • BellaninaInstituteCo-Owner,Founder • Entrepreneur • Educator YOUR INSTRUCTOR
- 5. • Overview • TheHealingEffectsof SkinManipulation • Techniquesused: Massaging,Contouring,Pressing,Tappingand LymphDrainage, Treatmentgoals toservetheclient‟s wishes • CreatingaProfessionalEnvironment– Sanitation&DisinfectionandSetup • Product andingredientdiscussion &Live demonstration • PracticewithFaceMaps • SetupworkstationandPRACTICE • SWITCHPARTNERSandPRACTICE • WRAPUP Class Outline and…..PRACTICE! Copyright Bellanina Institute, 2011
- 6. A Holistic Treatment for For the Face • People want to look young and healthy well into their retirement years • Informed consumers are shopping for holistic methods to maintain their skin‟s appearance • Skin Manipulation is a healthy choice for bringing vitality and tone to the face. • This technique does not include surgical procedures, laser instruments or chemical peels. Copyright Bellanina Institute, 2011
- 7. Contraindications, Conditions •Cancer – past or present •Viral disease, fever •Sinus infection – not sinusitis •Thrombosis (blood clot) •Heart disease – be careful •Tuberculosis, hepatitis •Inflamed acne or unidentified skin rash •Be careful with diabetics, high blood pressure, thyroid issues, systemic lupus •Watch for food allergies (always ask!) •Common skin conditions (see manual) Copyright Bellanina Institute, 2011
- 8. What happens as we age? If we’re not careful to protect our skin as we age… – Skin looses elasticity and tone – Lymph moves slower – Energy gets blocked – Muscles sag – Metabolism slows down Copyright Bellanina Institute, 2011
- 9. The Healing Effects of Skin Manipulation • Tones muscles • Facial circulation is improved, capillaries are strengthened • The facial lymph system is cleansed • Stimulates the growth of collagen and elastin • Releases facial tension and deep lines • Pressure points liberate blocked energy patterns Copyright Bellanina Institute, 2011
- 10. What’s below the epidermis, dermis & subcutaneous fat? Copyright Bellanina Institute, 2011
- 11. Active skin manipulation… • Increasing blood flow which nourishes, cleanses and brings oxygen tothe skin cells • Improving lymph drainage in the skin • Encourages cell rejuvenation via oil and Honeylift Copyright Bellanina Institute, 2011
- 12. Circulation - Fresh Blood Brings Life Blood bathes every cell with fresh oxygen and nutrients, just what it needs to maintain itself through a complex system of veins, arteries and capillaries.Skin manipulation moves blood through congested tissues, removing lactic acid and other waste material. Copyright Bellanina Institute, 2011
- 13. The Lymph System Cleanses • Cleansinglymphfluidmovesthroughout ourbodiesmainlythroughtheactivityof ourskeletalmuscles,throughskin manipulationormassage. • Eggshapedstrokesundertheeyesand alongthejawlinemovelymphfluid decreasingpuffinessandfluidretention. • Alllymphstrokesarelight,withaslight andgentle“push-pull”pumpingaction. Copyright Bellanina Institute, 2011
- 14. 3 Step Plan For the highest level of facial rejuvenation, the Bellanina Institute recommends… 1. A series approach to firming and toning 2. At-home care that includes facial exercises, home masks and high potency at-home skin care products with active ingredients 3. Anti-inflammatory diet, supplements and lots of good water. Copyright Bellanina Institute, 2011
- 15. Review: Why Does It Work So Well? • Facial circulation is improved, capillaries are strengthened • The facial lymph system is cleansed • Stimulates the growth of collagen and elastin • Release of facial tension and deep lines • Pressure points liberate blocked energy patterns • Repetition creates new holding patterns (Muscles have “memory”) Copyright Bellanina Institute, 2011
- 16. Expanding Your Business through a holistic treatment….It’s your hands! Serve your clients‟needs and you will earn their trust. Serve your clients‟needs and they will grow your business for you. Let‟s talk about possible client treatment goals this technique can help you meet. Copyright Bellanina Institute, 2011
- 17. Treatment Goals Tightening and Toning • Exercise sessionfortheface= toning • Offeraseriesof6,12,18 • 2to3timesperweek • Reviewexercises andself manipulationwithclient • Usecoachingwithpositive reinforcementandinspiration • Teachcorrectproductusageand cleansingtechniques Copyright Bellanina Institute, 2011
- 18. Treatment Goals Relaxing and Pampering • Stimulate and relax through hands, feet, neck, shoulders, sca lp and back • Hot towels tosoothe and relax • Feet cleansed by wrapping in warm towels and then massage (optional) • Head, neck and scalp massage this luxurious treatment Copyright Bellanina Institute, 2011
- 19. Treatment Goals Facial Rejuvenation • The „feel good‟part of a facial treatment is theactive manipulation. We focus on just that! • Benefits for the skin include hydration, softness and suppleness, toning, tightening of muscles and cleansing of impurities. • You can teach your client about correct product usage for skin type and skin conditions. Copyright Bellanina Institute, 2011
- 20. Treatment Goals Symptomatic Relief Possible symptom relief, as a side benefit for this treatment: • Tension relief • TMJ – (jaw relaxes) • Headache (tension abates, allowing greater blood flow in head, neck, face) • Nerve-related Issues (nerves and capillaries are nourished and stimulated) Copyright Bellanina Institute, 2011
- 21. Creating a Professional & Sanitary Environment • Appropriate tools &equipment • Warm,scented towels • Sanitary workspace set-up Copyright Bellanina Institute, 2011
- 22. Sanitary Workspace • Sterilization - destruction of all formsof microbial life on an object • Disinfection – removal of infectious agents from hands, linens or facial equipment by chemical means Copyright Bellanina Institute, 2011
- 23. Additions to your Back Bar •Facelift Massage Oil • Beautiful Oil* (optional) • Honeylift Lotion Copyright Bellanina Institute, 2011
- 24. Review • How does Manual Manipulation benefit the skin? – Enhances metabolic processes via massage, tappotment, contouring, circling, pressing certain points – Increases blood flow which nourishes, cleanses and brings oxygen toskin cells – Improves lymph drainage in the skin – Feeds the skin with needed nutrients – Removes waste and cellular debris from the tissue – Enhances sluggish energetic flow along the meridians – Helps torelease unconscious holding patterns and tension in theface Copyright Bellanina Institute, 2011
- 25. Key Active Ingredients for Skin Care Products • AHA‟S (Alpha HydroxyAcid) • BHA‟S (Beta HydroxyAcid) • Alpha LipoicAcid • HyaluronicAcid • Enzymes • VitaminA, C NEW & POTENT ANTI-AGING INGREDIENTS •Stem Cells/Growth Factors •Retinaldehydes •Topical Peptides •DNA Repair (Zinc Finger Technology) Copyright Bellanina Institute, 2011
- 26. Honeylift Invigorating Lotion Our signature lotion for invigorating tappotment: Honey‟s healing benefits: Assists the drainage of lymph in the sinuses Improves circulation Provides a light exfoliation of the skin Assists the skin to naturally express congested sebum Helps to smooth fine lines Provides moisturizing nourishment for skin Antibacterial protection for the skin Anti-inflammatory benefits, especially for sensitive skin An excellent antioxidant Boosts the skin‟s immune system Attracts water and bonds it to the skin Copyright Bellanina Institute, 2011
- 27. Helping Your Client Choose Copyright Bellanina Institute, 2011
- 28. Self Care at Home Coach your clients to learn and perform some at-home self-care strokes to help keep their muscles toned between sessions with you. Copyright Bellanina Institute, 2011
- 30. Real Practice! • Facial Treatment practice • Clean up, set up and work on partner Copyright Bellanina Institute, 2011
- 31. Switch Partners More Practice • Practice technique after • Switching partners • Clean up, set up Copyright Bellanina Institute, 2011
- 32. After Our Class • Advanced Classes • Continued support from Bellanina Institute • Easy product ordering online, by phone or fax Copyright Bellanina Institute, 2011
- 33. Easy to order Class attendees are eligible for wholesale pricing on all products and promotional materials. To learn more, please visit us online at www.bellaninainstitute.com Or call us today at 1-800-235-2844 Copyright Bellanina Institute, 2011
- 34. Evaluations and Gratitude Copyright Bellanina Institute, 2011
Notes de l'éditeur
- On screen as students arrive
- Acquaint students with room, building, time scheduleBriefly introduce exam and practice sessions requirementsIntroduce the instructorBriefly introduce the students
- Bellanina Institute is a leading provider of skin and body rejuvenation.We have been working with massage therapists, nurse practitioners, estheticians and healing arts practitioners since 1989. We’re proud to say that over 6,000 students have graduated from our hands-on and home study programs. The institute also trains its teachers in a highly specialized 5 day program.The Institute also offers a full line of natural and cutting-edge skin care products for use in our Bellanina Facelift Massage treatment and our Bellanina home care programs. Our products are available at wholesale prices for industry professionals such as yourselves.
- Briefly describe the class outline
- Let’s face it. No one wants to look old. And the baby boom generation isn’t going to fade into the sunset without putting up a good fight. We now see a plethora of print ads, web ads and TV spots focusing on anti-aging products and services.More and more consumers are looking for natural, holistic ways to fight the signs of aging.Bellanina Facelift Massage enables savvy consumers to shave years off their appearance while receiving a luxurious and pampering treatment.Facial massage started thousands of years ago when the Chinese discovered that pressing certain acupressure points on the face caused a greater flow of blood and oxygen which promoted a release of tension, softening of lines and tightening and toningFacelift massage has evolved to be the contouring, acupressure and lymph drainage treatment you will learn over the next few daysBellanina Facelift Massage is a more holistic treatment than any kind of surgical procedure, peel or exfoliation because it is replenishing the skin from the inside out through the manipulation of your hands
- Though facial massage can be given to any basically healthy person, as a professional, you must be aware of the contraindications for you work.If you have professional reservations about performing a facelift massage for a client based on what you know of her medical history, ask the client to provide a doctor’s note of approval before proceeding with the work.Some health contraindications for this facial massage areReview the contraindications and conditions listed on the slideNote that there are more in the manual
- So what happens to our skin as we age?A decrease in elasticity can be seen in flat cheeks, a sagging jaw line and droopy eyes.We also know that the lymph loves slower and our facial energy becomes blocked.According to traditional Chinese medicine, the energy meridians that flow through our face can get clogged, this results in the blood and the lymph moving more slowly.Skin looks sluggish, the color looks dull, and our muscles start to sag.We notice fine lines and wrinkles that are a loss of collagen-elastin underneath the skin.Basically, our body’s metabolism slows causing our cell turnover rate to slow. We can’t repair the damage then as fast as we could when we were younger and had a souped up metabolism.
- Your face consists of a complex muscular structure, nourishing blood and lymph vessels, and enervating nerve endingsEach facial muscle is continuously busy performing a multitude of movements.When facial muscles are massaged and exercised regularlyMetabolic processes are stimulatedFacial circulation is improvedCapillaries are strengthenedLymph system is cleansedSkin becomes blemish freeMuscles have memory and with each facelift massage the toning benefits increaseStudies have shown that massageKeeps collagen and elastin fibers wet and warm which encourages/stimulates their growthForces blood to move to the skins surfacePromotes circulation, detoxification and relaxationMassaging acupressure pointsEnergizes points that may be blocked by stress, illness or toxinsLiberates blocked energy, increases the flow of oxygenReduces stress and tension
- Let’s talk about the muscles that are going to work the most in the facelift massage.First, let’s start here along the jaw line.Here’s the platysma and it’s shown folded down a little bit in this diagram. It actually comes up and over the jaw lineWe work the metalis and the orbicularis oris around the mouthWe work the zygomaticus major and minor which are these two muscles hereWe’ll massage the levator labii superiorus, the procerous, obicularis oculi, the corrigator , the masseter and the buccinatorSeveral of the strokes in the facelift massage are contouring strokes; others are cross-fiber strokesYou’ll see throughout the treatment that we’re constantly massaging and activating these muscles which brings fresh blood into every cell of the face.
- Review how Bellanina Facelift Massage affects the skin
- Your blood Feeds every living cellAttacks intrudersHelps stabilize the body temperature and PHStarts any wound heeling Blood carries all the moving particles your healthy cells need throughout your body – most notably oxygen, nutrients, hormones and waterBecause of its ability to assist the heart to pump and the tissues to cleanse, massage has been utilized throughout history and in various cultures , both to restore and to maintain a healthy bodyThe pumping action of massage moves blood through congested tissues, removing lactic acid and other waste materialThis facilitates the flow of fresh oxygenated nutrient-laden blood to flow into the tissues, restoring and refreshing them cell by cell
- The lymph system cleanses our bodies internallyThrough some of the facelift massage strokes, you’re going to be moving toxic tissue waste into the lymph system and out of the body.The skin is cleansed from the inside and looks less puffy and more toned by moving all that extra lymph fluidLymph is a clear liquid, actually blood plasma, that has already delivered its nutrients into the body’s cells. The lymph fluid is drained from our tissues via microscopic open-ended vessels called lymph capillaries. As the fluid leaves the cells it collects our metabolic waste and cellular debris.In the lymph system, the plasma is filtered, detoxified and then delivered to the heart where it once again becomes blood plasma. Lymph moves throughout our bodies mainly through the activity of our skeletal muscles.Assisting the lymph to drain from the face can help with sinusitis and dental problems and is excellent for the skin, providing temporary but impressive results. Lymph drainage “washes” the skin from the inside, removing toxins, softening wrinkels with interior hydration, rejuvenating the skin and helping to heal acne.Egg shaped strokes under the eyes and along the jaw line move lymph fluid decreasing puffiness and fluid retention. all lymph strokes are light, with a slight and gentle “push-pull” pumping action.
- So, how can we heal the skin and counteract the aging process?The Bellanina Institute prescription is to receive a series of 12 to 18 Bellanina Facelift Massage treatments over the course of 4 to 6 weeksFaithfully follow a home skin care regimen using our signature home skin care productsReligiously practice our home facial massage and honeylift programsAnd follow a healthy diet including drinking plenty of water You’re going to see tremendous results from our all natural programOur one day advanced class goes into much more detail about aging skin.
- Review this slide as written
- Offering your clients Bellanina’s excellent home care products supports your Bellanina Facelift Massage services and gives clients greater resultsThey will return to you as their facial wellness consultantSales of skin and body home care productsSatisfies the product needs of your clients with excellent skin care productsGives you additional income from your knowledge of caring for the face/bodyGoes beyond being a technician(skills with your hands) to being a professional who offers knowledge and understanding to clientsYou will find that some clients want to focus on a pampering and relaxing treatment and others are focused on toning and tightening and will book a series of 6, 12 or 18 treatmentsAlways ask the client what their treatment goals are so you can be sure to meet their expectationsTreatment goals can be divided into four categories
- For the client who wants to reshape her/his face and regain that youthful look
- For the client who wants a relaxing “spa” treatment
- This client would be interested in maintaining a home care regiment as well as monthly treatments
- Bellanina Facelift Massage can provide symptomatic relief
- First impressions are very powerful in any business, but especially in personal services such as massage or esthetics.Your clients expectProfessional equipment in good conditionClean, sweet smelling linensQuality products that feel good on their skinA level of professionalism and organization that assures them that you know what you are doing and will take good care of themTheir faces to look good when they leave your establishmentBy letting you massage their faces, they are telling you that they trust you. It is up to you to uphold that trust and make that great first impression.From your advertising, right through the entire procedure and your follow-through with each client, ensuring the professionalism of your business will make clients comfortable to come back again and to recommend friends for your services.Using appropriate form (client intake form, skin observation form) and other well-designed paper products (business cars, thank you notes, letterhead) can make you appear quite professional, even if your business is just you!Review checklists and demonstrate set-up
- It is particularly important for skin care and massage therapy professionals to treat clients in an environment that is as hygienically clean as possible.The possibility of cross-contamination exists every moment you and your clients are together in your treatment room. We all carry germs.The moment a client enters your place of business she/he deposits an entourage of microbes.It is dangerous, and in some cases, unlawful to practice any spa service in an unsanitary environment.Read the definitions aboveDemonstrate and discuss sanitation and safety guidelines.
- Give out kits and have students review contentsThat’s all for todayRemind students to practice, review and prepare questions for tomorrow
- Review this slide as written
- AHA exfoliate skin cells,Stimulate collagen productionImprove the overall look and smoothness of the skinHelp to clear acneBHAs penetrates pores exfoliates dead skin cellsHelp to clear acneAlpha Lipoic AcidPotent antioxidant and anti-inflammatoryAids skin circulationExcellent free radical scavengerSoftens, smoothes and refines skinHyaluronic acid – adds hydration deep into the skin’s celllsEnzymes – dissolves damages layers of dead skin cells – promotes renewal of collagenVitamin A and retinols – reduces fine wrinkles, improves pigmentation and textureVitamin C – encourages growth and repair of skin tissuesDMAE – tightens and lifts skinTopical Peptides – increase radiance and glow of skin tone, aid in collagen and elastin production
- Though honey is used often as a nutritional food, it has been used for thousands of years as a natural medicinal and beauty product, tooHoney is often an ingredient in the potions used for spa facials, usually mixed with other ingredients to form a pleasing and effective mixture.The antioxidants found in honey may play a role in protecting the skin from sun damage as well as aid in skin rejuvenationHoney treatments are beneficial for all types of complexions.Review honey’s benefitsAnother wonderful treatment your clients can do at home is the Honeylift Massage treatment. The rosyglow that they receive as well as the relaxing response from tapping on the face will be the ‘quick lift’ thatyour clients will appreciate time and time again.Remind students to download forms/instructions for clients from website
- At the top of each page the forms state, “Customized program for ___,” and then asks the skin type of the client. Mark which type of skin your client has and proceed with the rest of the form. If you have suggested that your client receive a series of treatments, you work together to plan dates. Tell the client that you will follow up after six treatments and then you will teach them how to do self massage (there’s a form for that, too). Then you recommend a six-step system for them. Now I want to show you the difference in all the forms. -- The first form is a mixture of the Botanical, the Naturals, and the Cosmeceutical product lines. It is used by practitioners who are very familiar with all the product lines, and carry all the products. This list is the best-of-the-best, our top sellers. On this and all the forms you will see hints about the product use or ingredients in parentheses after the name. These are hints toward which product to use for what your client needs.-- Find the Botanicals Home Care Plan. This line has some correcting products that cover all the different needs a client may have for corrective products. So if you wanted to carry only the Botanicals line, which is what the facelift massage products are, you also have anti-aging products in that line. This is the line we started with many years ago and have continued to refine over the years. -- If you turn to the Naturals home care form, you are can see that there are fewer products here because the Naturals line is much smaller. That’s our organic and natural line. The Naturals line has products for all skin types. -- Recommend products for any facial care steps they may currently be omitting from their six step home care regimen.
- Review self-massage strokes briefly.
- First practice with DVD, clean up, set up
- Review as written
- Explain how easy it is to order from the Institute and that you will be happy to place their first order to support their new modality. Explain that later today you will actually receive their orders. (after lunch)
- Have students do class evaluations.-- State gratitudes and goodbyes