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Telemedia 360 Conference 2009
       Delegate Survey

 The following information has been recorded through the use of mobile phone
                      and web questionnaire solutions.

  Delegates were able to capture their feedback during and shortly after the
                                   event.
What is most important to your organisation at
                      present?

60




50




40
                                      Monetising online content
                                      Monetising mobile (WAP)
                                      content
                                      Monetising the mobile-web
30                                    Applications (apps)
                                      IPTV
                                      Tubes
                                      UGC
20                                    None



10




 0
How should content on new channels such as
      web and mobile be monetised?




                               Advertising
                               Subscription
                               Pay per View
                               By Selling CRM data
                               It should be free to
                               all consumers
When it comes to billing for content and
     services, what are your preferred methods


70




60



                                  Credit/Debit card
50
                                  Paypal
                                  Amazon one click
40                                Payforit
                                  Premium Rate SMS
30
                                  PRS IVR
                                  None

20




10




 0
What is holding back the development of multi-
       platform strategies in media companies?

60




50




40
                                       Development Costs
                                       Lack of Knowledge
                                       Too many devices and
                                       standards
30
                                       Poor revenue
                                       shares/payouts
                                       Lack of consumer demand
20
                                       None




10




 0
What are you?




                Media Company
                Service Provider
                Network Operator
                Billing Company
                Marketing Agency
                Brand
                Other
About bemoko
bemoko is the leading innovator in delivering
content and service across multiple channels,
enabling web developers to create compelling
mobile web sites optimised for all devices.


For more information: www.bemoko.com

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T360 Survey

  • 1. Telemedia 360 Conference 2009 Delegate Survey The following information has been recorded through the use of mobile phone and web questionnaire solutions. Delegates were able to capture their feedback during and shortly after the event.
  • 2. What is most important to your organisation at present? 60 50 40 Monetising online content Monetising mobile (WAP) content Monetising the mobile-web 30 Applications (apps) IPTV Tubes UGC 20 None 10 0
  • 3. How should content on new channels such as web and mobile be monetised? Advertising Subscription Pay per View By Selling CRM data It should be free to all consumers
  • 4. When it comes to billing for content and services, what are your preferred methods 70 60 Credit/Debit card 50 Paypal Amazon one click 40 Payforit Premium Rate SMS 30 PRS IVR None 20 10 0
  • 5. What is holding back the development of multi- platform strategies in media companies? 60 50 40 Development Costs Lack of Knowledge Too many devices and standards 30 Poor revenue shares/payouts Lack of consumer demand 20 None 10 0
  • 6. What are you? Media Company Service Provider Network Operator Billing Company Marketing Agency Brand Other
  • 7. About bemoko bemoko is the leading innovator in delivering content and service across multiple channels, enabling web developers to create compelling mobile web sites optimised for all devices. For more information: www.bemoko.com