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1. CSR Strategy
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2. Corporate Social Responsibility
 Critical factor for organizational success in modern
times
 Proven financial advantage in operational cost savings,
human resources management, company reputation
and branding
 Almost mandatory for modern businesses to engage in
CSR alongside other business strategies for
competitive advantages
 Essential, nevertheless, to devise productive, effective,
suitable CSR strategy
 Need to choose suitable focus
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3. Effective CSR Strategy
 Should have a social purpose that is business based
 Rooted in, related to, business mission
 Should support an overall company strategy for
effectiveness.
 Concentrated effort, addressing single objective each
time.
 Adopt a suitable, effective structure
 Effective planning
 Include, engage all relevant stakeholders
 Engage the community
 Observe all relevant laws/provisions
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4. Effective CSR Strategy
 Partnership with experts
 Effective leadership, management
 High level of credibility
 Applications of relevant, efficient technology to seek the
ways of managing certain social challenges in world
 Cooperation with governments, businesses, NGOs, social
entrepreneurs, academicians and thoughtful leaders
 Achieve scalable, sustainable solutions for common social
problems
 Long-term planning
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