90% of content marketing doesn't work! That's a harsh reality...The primary reason is that marketers don't know what content to create that will get results. Marketers take an educated guess based on outdated information. The information is outdated because it takes weeks or months to compile. By the time a content marketing program is implemented, it's based on outdated information. Enter: Artificial Intelligence Powered Marketing Technology I teamed with Brandon Andersen from Ceralytics on a 5 episode podcast series to explain how AI powered marketing technology enables the modern marketer to use technology to do the heavy lifting on the content strategy analysis. AI can do the analysis MUCH faster and more often than people can so that the marketer knows what content to produce that will deliver results. This Slideshare delivers an overview of what we cover in my Up Close podcast series. You can listen to each episode in one recording here: http://www.findandconvert.com/aiforcontent ​If you want to schedule a demonstration to see firsthand how AI powered marketing technology does the heavy lifting of analysis, get in touch here: http://www.findandconvert.com/about/contact-us Whatever you do, don't ignore the reality of AI in your content marketing strategy. Your competitors might already be using it.

1. HOW TO HARNESS AI
IN YOUR CONTENT MARKETING STRATEGY

2. THE ROLE OF AI INCONTENT
MARKETING
The reason marketers should leverage AI is to do the analysis that
people have been doing manually, only much faster and more often to
determine what content you should produce that will deliver results.

3. QUALITY IS
BETTERTHAN
QUANTITY
90%
of content
doesn't work!
Content marketers must produce
content in quantity – MYTH!
The marketer’s goal is to
produce results.
It's important to understand what
content works (quality) over the
misguided goals of quantity.

4. SAVE TIME BY
USING AI IN
YOUR CONTENT
AUDIT
The content audit plays an
important role in the success of a
content marketing strategy by
analyzing the content that has
performed best. AI does the heavy
lifting of the content audit even
for brands with a high volume of
content assets.

5. A COMPETITIVE AUDIT ISVITAL
Don't skip the competitive audit. Learn what content works for your
competitors. Use AI to conduct the analysis faster than people can.

6. AN ACTION PLAN
THAT PRODUCES
LEADS
There are four actionable steps
using AI to help you determine
what content to produce that will
yield the results you seek –
more traffic and more leads.
AI powered content marketing
technology is available today to
create intelligent content that
performs.

7. GETALL 5PODCAST EPISODES NOW!
CLICK HERE TO LISTEN

8. Want to SeeAI inAction?
Schedule a demo today.
Discover how AI powered marketing technology conducts a content
and competitive audit in near real time so you can stop guessing
what content will work and know what content will work.
Click here to schedule your demonstration today.