Call Girls Sangamwadi Call Me 7737669865 Budget Friendly No Advance Booking
Digital inclusion & older people
1. Digital inclusion & older people
The challenges, myths and successes of
getting over-65s digitally enabled
Rob Mansfield
2. Talking points
• General figures
• Changing generations
• Digital inclusion: the facts
• The barriers
• What’s worked
• Where next?
3. We live in an ageing society
Today in the UK
•~15m people 60+
•There are more people over 60 than under 18
•By 2030, over-60s will hit the 20m mark
•Over-85s are predicted to double in the next 23 years
Look around you
•1 in 5 of us will reach the age of 100
5. My nan
1975
• Rotary phone
• Box brownie
• CRT TV
• Library books
• Chatting to neighbours at the club
• Playing cards
6. My mum
2015
• Digital photography
• iPhone
• Tablet
• Kindle
• Ancestry.com
• Facebook
• Candy crush
7. Digital inclusion: the facts
• Of the 5.9m adults who’ve never used the internet, half (3m) are 75+
• Only 1 in 3 people aged 75+ used internet in last 3 months
(compared with 86% overall – 44m)
• 7 in 10 people aged 65-74 are recent internet users
However, non-users aged 75+ have decreased from 76% to 61% since
Q2 2011
All figures here - ONS Statistical Bulletin: Internet Users 2015 [5/15]
10. What are basic digital skills?
1) Managing information
2) Communicating
3) Transacting
4) Problem-solving
5) Creating
Go On UK (and its partners) definitions – Nov 2015
14. So why aren’t these people going digital?
• A limited understanding of the internet means a limited grasp of both benefits and
drawbacks.
• Non-users aren’t typically ‘anti-internet’ – they knew it was a ‘good thing’
• Benefits, though, were seen as relevant to others and not to them
• They’re a generation not raised on the internet, so not natural to pick it up
All quotes and data from Age UK’s Life Offline report
15. More reasons for not being online
• Saving time or avoiding
leaving the house is not
considered important
• Concerns over security,
credit card fraud, inability to
correct a mistake easily,
missing out on bargains online
• A loss of f2f interaction,
ignoring ppl in the same room
• Keeps you indoors, encourages
laziness
All quotes and data from Age UK’s Life Offline report
16. Day-to-day routine is key to a good life
• Approach has developed over
time to fit into their lives –
now considered convenient
• Shopping trips are a motivator
to getting out of the house –
impromptu chats good.
• Feel comforted by familiarity
of shops and staff – helps
to make informed decisions
• New technology makes them
feel embarrassed, vulnerable
and confused
All quotes and data from Age UK’s Life Offline report
17. The emotions are the key barrier
• Frustration
• Impotence
• Vulnerability
• Patronised
All quotes and data from Age UK’s Life Offline report
19. All is not lost
For many older people, it’s now a way of life
• Social contact
• Day-to-day activities
• General interest
• Entertainment
• Travel
• Work / volunteering
20. Down Memory Lane
Funded by a Google Impact Award, across 6 areas of the UK
- Focussed on reminiscence of ‘40s, ‘50s & ‘60s as a way
of drawing in older people and getting them interested
- Pop-up events in a variety of venues, run by local
Age UKs
- Weren’t billed as technology events: drew people in via
old-fashioned sweets, fashion clips on tablets
- Also ran ‘taster’ and ‘experience’ events in same 6 areas.
- Reached more than 5,000 people
21. The benefits realised
- Improved confidence (over 90% reported this)
- Gained and developed new skills (90% positive feedback)
- Continued to use new knowledge and skills
- Stimulated to learn more (some, not all)
- Sense of achievement
“I’m not this silly old guy walking around not knowing what
[I’m] doing. I can do it once shown properly. ”
22. What next?
- Around half of 165 local Age UKs offer technology training/classes – this
relies mainly on volunteers, plus additional admin support. Most rarely
charge (and rely on donations)
Cost and resource is the main issue
- Technology continues to change: tablets are brilliant for older people,
but the cost is still potentially prohibitive
- Discover why people who haven’t used it recently have stopped
- Working to help older people manage their own care, using technology
- Investment in digital infrastructure, eg high-speed broadband
- Not completely exclude those who aren’t connected: maintain a level of
access for all
23. What can you do?
Find out how excluded your area is:
http://www.go-on.co.uk/resources/heatmap/
Become a digital champion - upskill your nearest and dearest:
http://www.go-on.co.uk/get-involved/basic-digital-skills/
Volunteer: http://www.ageuk.org.uk/volunteer
It’s also worth pointing out overall 55+ non-users has fallen from 80% in 2002 to under 40% in 2013
There are some other factors:
Cost has long been cited – around 10% of 55+ have that concern. Interestingly, this is more relevant to those under 75%
Fear: we might ‘break’ the computer
Reliability: tech can’t be trusted in times of need
So far concentrated on the negative side, but many over-55s use digital technology ably and beneficially.
Some of my experiences…
Social contact: Don – pics of grandkids – comes in every Wednesday
Day to day: Susan with her rail tickets pre-Christmas
Hobbies: Eric
Entertainment: Morris
Travel: Linda and Colin
Work/volunteer: Robert
These pop up events were held across a variety of locations: community centres, markets, libraries, supermarkets, clothes stores, parks, summer festivals, cafes, hospital foyers, GP surgeries, residential care homes and sheltered accommodation.
“Most of the people who come to us have no idea where to start and by the time they finish they are comfortable going on to a computer, switching it on, doing searches, sending emails, things like that
Mr X attended a session at a homeless hostel and was shown how to download and use the Whatsapp app for communication with friends and family. He is now able to communicate with people with this app at no cost to himself. He has also downloaded the TV catchup app on his phone and is pleased to be able to watch some TV programmes on it. Ms J wanted to learn about tablets and after being shown how one works at a taster event. She signed up for further sessions, bought a tablet and organised broadband at home. Following attending the course Ms J used the knowledge gained to find information on the internet related to her hobby of quilting and sewing, and finding country cottages to let.
“It stimulated my interest much further and I want to take it further and look at different aspects….looking at not just family and friends, but various other aspects of things I’m interested in such as natural history. It really has stimulated my interest