Jessica Best

Kansas City, Missouri Area United States

Director of Data-Driven Marketing at Barkley

Advertising / Marketing / PR

Each day, I get to work with clients doing big-idea-driven, multi-channel campaigns to weave in the best of what data-driven strategy can do to build and boost customer relationships. I get genuinely excited to share best practices, test new ideas, and see awesome results. Starting with my role as Digital Marketing Evangelist at emfluence, I've been preaching the good word of great email marketing in both online and offline communities for years. I lead email marketing and customer-driven marketing strategy for Barkley clients and get to celebrate trends and highlight smart stuff the public, speaking for audiences from Las Vegas to New Orleans to New York, and in March of 2013 on the lin...