1. Great Place To Work®
Conference
Case Study: MakeMyTrip
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

2. MakeMyTrip
• India’s leading online travel company
that has revolutionised the travel
industry over the years.
• Founded in the year 2000 by Deep Kalra, launched the India
operations in 2005, following its success in the US.
• Aims at offering a range of best-value products and services
along with cutting-edge technology.
• Created to empower the Indian traveller with instant booking and
comprehensive choices.
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

3. Core beliefs of the Leadership team
Building a
strong
Employees
Cultural
are key Foundation
stakeholders that symbolises
the values of the
Organisation.
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

4. MakeMyTrip Values – A FIT RECIPE
Accountability
Empowerment Fun @Work
Passion for
Innovation
Winning
Teamwork
Integrity
Customer Respect for
Centricity People
Excellence Excellence
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

5. MakeMyTrip – Symbolising A Unique Culture
Ownership
Autonomy to make
decisions
Fun @ Work Passion for Winning
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

6. Values driven by the Leadership Team
Co-Founder
Keyur Joshi
Is the
Chief Fun
Officer
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

7. Ownership – in the Real Sense
70 % Employees have been given ESOPs at MakeMyTrip
“My dad got his first set of
stock option at 46 and me at
26 – how cool is that?”
- Divya Nambiar.
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

8. Autonomy & Freedom to try New Ideas
Amitoj Singh
- A young lad in his late 20’s conceptualised a new business
idea of starting a new business vertical of Rail and Bus
business travel.
- He got complete Trust, Support and Guidance from the
leadership team and could successfully implement this idea.
Amitoj’s Video
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

9. Unique Experiential Learning
Interesting & Exemplary ways of Learning:
- Eg: a seller at MMT who has a target of selling 50
Kashmir packages every month is actually sent to every place
and location on the itinerary for him to be truly trained on
the product and destination.
• Every year close to 10% employees in the organisation get
such an opportunity.
• Last year a team of close to 30 sellers went on a 9 country
tour to Europe to learn, understand and truly experience
the place.
• Post the “Study Tour” trippers had specific targets to
achieve from these locations.
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

10. Encouraging Innovation
Experiment & Innovate is the message - its understood
that mistakes and learning from them are an integral part of this
journey
Eg: Hackathon :
participants coded for 24 hours
at a stretch.
- The brief : make at least 1 app & make it live in 24 hours.
- The evaluation criteria: the app should be thorough, simple
and innovative.
The 24 action-packed hours of this Hackathon witnessed 21 live
apps with Tomcat configurations, 87 deployments & 11,436 lines of
code generated.
This happened over 200 emptied cans of energy drinks!
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

11. Developing Talent Pipeline
Talking Talent Process
- Identifying high potentials
- Creation of Individual Development Plans
- Special assignments
- Coaching sessions
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

12. Motivation through Rewards & Recognition
• Halla Bol (R&R) mails
• Peer to Peer recognition mails
• Customore mails
• Raving Fans
• Query Champion
• Monthly Quizzes winner
• Thanksgiving Day
• Appreciation from CEO mails
• Trip reward on achievement of sales
target
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

13. We are in this Together !
Handling Key Challenges & Collaborating for Success
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

14. Key Learnings from MakeMyTrip
• Empower & Encourage
• Maintain balance between freedom to experiment &
accountability.
• Be ready to take Risks.
The visionary leadership and the passion of employees ensures
that it never stops Dreaming and never stops Winning.
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved

15. Global Headquarters India Office
Join the conversation
Copyright ©2012 Great Place To Work® Institute, Inc. All rights reserved
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