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SAS- Creating A Winning
Culture
Sudipta K Sen
CEO & Managing Director-SAS
India,
Regional Director – South East
Asia
                    Copyright © 2010 SAS Institute Inc. All rights reserved.
Lessons from the evolution……

  Dinosaur
extinct even though
the largest living
organism in the
universe




                                                                             2



                 Copyright © 2010, SAS Institute Inc. All rights reserved.
Lessons from the evolution……

  Amoeba
surviving even though
one of the smallest
living organism in the
universe




                                                                              3



                  Copyright © 2010, SAS Institute Inc. All rights reserved.
The Business Environment




                                                                          4



              Copyright © 2010, SAS Institute Inc. All rights reserved.
SAS Profit Chain




Satisfied                                                          Satisfied
              Value                                                            Profits
Employee                                                            Client

                                                                                         5



                  Copyright © 2010, SAS Institute Inc. All rights reserved.
Credibility



Camaraderie                                                               Respect




        Pride                                           Fairness


                                                                                    6



              Copyright © 2010, SAS Institute Inc. All rights reserved.
Secret of success….


         Value                                                          Culture

                   Trusted
                  Employee
                 Relationship
                                                               Work
      Management
                                                            Environment


                                                                                  7



                 Copyright © 2010, SAS Institute Inc. All rights reserved.
Company Values
 Approachable
 Customer-driven
 Swift and agile
 Innovative
 Trustworthy




                                                                               8



                   Copyright © 2010, SAS Institute Inc. All rights reserved.
The SAS Culture

 SAS’ award-winning culture is a result of a
 deliberate, dynamic attraction/retention strategy.

 This strategy is founded on...

              Trust
              Flexibility
              Values



                                                                             9



                 Copyright © 2010, SAS Institute Inc. All rights reserved.
SAS Work Culture....


A great workplace which you can trust and
respect the people you work for, have pride
and confidence in what you do, and enjoy the
  people you are working with.




                                                                             10



                 Copyright © 2010, SAS Institute Inc. All rights reserved.
Management Philosophy

 Mutual respect
 Empowerment
 Open & transparent communication
 Accessibility to the leadership
 Results driven
 Valuing life outside of SAS



                                                                              11



                  Copyright © 2010, SAS Institute Inc. All rights reserved.
Work environment
Compelling work
Learning organization
Encouraging Creativity/ innovation
Empowerment with responsibility &
authority
World class benefits & work
environment



                                                                              12



                  Copyright © 2010, SAS Institute Inc. All rights reserved.
Work Environment…..Just like a family

• Caring, nurturing environment.
• Long-term commitment.
• Tremendous respect.
• We’re all in it together.
• Embrace Diversity.
• Partnership




                                                                               13



                   Copyright © 2010, SAS Institute Inc. All rights reserved.
Attrition rate…




                                                                              14



                  Copyright © 2010, SAS Institute Inc. All rights reserved.
Company Highlights

 Leader in business analytics software and services
 24% of revenue devoted to R&D
 Over 12,000 employees worldwide
 400+ offices worldwide, 56 countries
                                          Profitable Every Year
               Revenue




                                                                                     $2 .43Billion




                                                               35 years                              15


                                                                                          15
                         Copyright © 2010, SAS Institute Inc. All rights reserved.
Customer Satisfaction & Loyalty
Core Customer Satisfaction and Loyalty Metrics                  2004                 2005             2006     2007     2008     2009
                                                                n=3190               n=3209           n=2666   n=3185   n=3248   n=4030




Product          Satisfaction with SAS
                                                                92%                  90%              90%      91%      90%      90%
Satisfaction     software

Relationship     Satisfaction with the SAS
                                                                73%                  74%              76%      81%      82%      81%
Satisfaction     relationship
                 Likely to recommend SAS
Loyalty                                                          n/a                 93%              93%      92%      92%      92%
                 for renewal
                 Likely to recommend SAS
                                                                88%                  89%              90%      91%      90%      89%
                 to colleagues
                 Likely to be a customer in 5
                                                                88%                  89%              91%      91%      90%      90%
                 years

                 Difficult to replace SAS                       67%                  70%              71%      72%      71%      71%

                 Likely to increase SAS
Usage                                                           34%                  37%              38%      33%      25%      27%
                 usage
                 Likely to decrease SAS
                                                                 7%                   6%              5%       7%       6%       7%
                 usage
                                                                                                                                          16



                                          Copyright © 2010, SAS Institute Inc. All rights reserved.
Great Place to Work® Trust Index© Survey Results
                                                                 SAS         50 Best

               Credibility                                          88         82


                Respect                                             87         81


                Fairness                                            85         77


                 Pride                                              88         85


              Camaraderie                                           90         83


                This is a                                           88         81
                 GPTW
                                                                                       17



                 Copyright © 2010, SAS Institute Inc. All rights reserved.
92% of employees world wide…

 Believe they make a difference at SAS.
 Want to work at SAS for a long time.
 Recommend SAS as a great place to work.
 Feel proud to be part of SAS.
 Believe that SAS makes a positive difference in the
 world.




                                                                               18



                   Copyright © 2010, SAS Institute Inc. All rights reserved.
2011 Global Workplace Awards
EMEA                  Americas                                                     Asia Pacific
 SAS Germany             SAS USA (No. 1)                                             SAS China
 SAS Sweden              SAS Canada                                                  SAS India
 SAS Belgium             SAS Mexico
 SAS Norway (No. 1)
 SAS Portugal
 SAS Italy
 SAS UK
 SAS Netherlands
 SAS France




                                                                                                  19



                       Copyright © 2010, SAS Institute Inc. All rights reserved.
“If you treat employees as if they make a
difference, they will make a difference.”
             - Jim Goodnight, Founder CEO of SAS
                                                                           20



               Copyright © 2010, SAS Institute Inc. All rights reserved.
Q&A




                                                            21



Copyright © 2010, SAS Institute Inc. All rights reserved.
Thank you




            Copyright © 2010 SAS Institute Inc. All rights reserved.

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SAS- creating a winning culture- Hyderabad Oct 2011

  • 1. SAS- Creating A Winning Culture Sudipta K Sen CEO & Managing Director-SAS India, Regional Director – South East Asia Copyright © 2010 SAS Institute Inc. All rights reserved.
  • 2. Lessons from the evolution…… Dinosaur extinct even though the largest living organism in the universe 2 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 3. Lessons from the evolution…… Amoeba surviving even though one of the smallest living organism in the universe 3 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 4. The Business Environment 4 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 5. SAS Profit Chain Satisfied Satisfied Value Profits Employee Client 5 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 6. Credibility Camaraderie Respect Pride Fairness 6 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 7. Secret of success…. Value Culture Trusted Employee Relationship Work Management Environment 7 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 8. Company Values Approachable Customer-driven Swift and agile Innovative Trustworthy 8 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 9. The SAS Culture SAS’ award-winning culture is a result of a deliberate, dynamic attraction/retention strategy. This strategy is founded on... Trust Flexibility Values 9 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 10. SAS Work Culture.... A great workplace which you can trust and respect the people you work for, have pride and confidence in what you do, and enjoy the people you are working with. 10 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 11. Management Philosophy Mutual respect Empowerment Open & transparent communication Accessibility to the leadership Results driven Valuing life outside of SAS 11 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 12. Work environment Compelling work Learning organization Encouraging Creativity/ innovation Empowerment with responsibility & authority World class benefits & work environment 12 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 13. Work Environment…..Just like a family • Caring, nurturing environment. • Long-term commitment. • Tremendous respect. • We’re all in it together. • Embrace Diversity. • Partnership 13 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 14. Attrition rate… 14 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 15. Company Highlights Leader in business analytics software and services 24% of revenue devoted to R&D Over 12,000 employees worldwide 400+ offices worldwide, 56 countries Profitable Every Year Revenue $2 .43Billion 35 years 15 15 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 16. Customer Satisfaction & Loyalty Core Customer Satisfaction and Loyalty Metrics 2004 2005 2006 2007 2008 2009 n=3190 n=3209 n=2666 n=3185 n=3248 n=4030 Product Satisfaction with SAS 92% 90% 90% 91% 90% 90% Satisfaction software Relationship Satisfaction with the SAS 73% 74% 76% 81% 82% 81% Satisfaction relationship Likely to recommend SAS Loyalty n/a 93% 93% 92% 92% 92% for renewal Likely to recommend SAS 88% 89% 90% 91% 90% 89% to colleagues Likely to be a customer in 5 88% 89% 91% 91% 90% 90% years Difficult to replace SAS 67% 70% 71% 72% 71% 71% Likely to increase SAS Usage 34% 37% 38% 33% 25% 27% usage Likely to decrease SAS 7% 6% 5% 7% 6% 7% usage 16 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 17. Great Place to Work® Trust Index© Survey Results SAS 50 Best Credibility 88 82 Respect 87 81 Fairness 85 77 Pride 88 85 Camaraderie 90 83 This is a 88 81 GPTW 17 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 18. 92% of employees world wide… Believe they make a difference at SAS. Want to work at SAS for a long time. Recommend SAS as a great place to work. Feel proud to be part of SAS. Believe that SAS makes a positive difference in the world. 18 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 19. 2011 Global Workplace Awards EMEA Americas Asia Pacific SAS Germany SAS USA (No. 1) SAS China SAS Sweden SAS Canada SAS India SAS Belgium SAS Mexico SAS Norway (No. 1) SAS Portugal SAS Italy SAS UK SAS Netherlands SAS France 19 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 20. “If you treat employees as if they make a difference, they will make a difference.” - Jim Goodnight, Founder CEO of SAS 20 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 21. Q&A 21 Copyright © 2010, SAS Institute Inc. All rights reserved.
  • 22. Thank you Copyright © 2010 SAS Institute Inc. All rights reserved.