SlideShare une entreprise Scribd logo
1  sur  11
Audience Research            Questionnaire Including results and analysis
From the results of the questionnaire, it appears that Music is the most popular genre of magazine to read. I asked people ages 16-20 so I think that is a factor which affected the results drastically. I chose this age group because it is the age category that I am grouped in. Similarly, I want to design my magazine for a target audience of people in this particular age group. This is because it is people of this age that generally tend to purchase music magazines, reinforced by my pie chart.
Overall, MTV appeared to be the most popular choice of TV Channel. It is mainly a music channel, which I think relates to the results of the first question. Although, it also airs many programmes specifically aimed at teens. Channel 4 and BBC one were also voted for quite highly as well.  I think this is because these channels air the most comedy, an appealing genre of television for teenagers and young adults.
It appears that the most popular genre of music is either R&B or Indie.  I think this is because generally these types of music are mainly advertised a lot more than other genres.  Therefore making more people familiar with this music. I personally am a fan of Indie music, and as the results show this is a well liked genre; this will be the theme for my own magazine.
As shown by the pie chart, it is apparent that the majority of favourite bands/artists fall into the category of Indie/R&B/Drum and Bass.  I will base the content of my magazine on these artists, featuring up and coming artists, whose musical style is similar to these famous  bands.
The most commonly used websites are Facebook and YouTube, closely followed by Twitter. These are mainly social networking sites, which are extremely popular (especially among those in the age range 16-20) Due to this popularity I think I might incorporate competitions and subscriptions in my magazine which take place on these sites.
This demonstrates that my target audience regularly attend and have interest in concerts and festivals. In order to attract readers to my magazine I might include the possibility to win concert tickets, or review a festival. Festivals, concerts and gigs are a very important aspect surrounding music and I think this idea will be well received, and follow the conventions of a music magazine.
I think these results illustrate the fact that music is very easily accessible, and a very popular form of media.
I think this question was the most beneficial to me. When I accumulated all the answers for the questionnaire, the results for this particular question allowed my to think of ideas to include in my magazine, based on the other data I had collected.  Freebies and competitions are clearly a large factor which draws attention from potential readers, and as I have stated earlier in my presentation, I will include these factors.
Audience  Mood Board
This is a small mood board, which reflects my findings as a result of the questionnaire it composed and completed.  It illustrates some images of the most common answers, and provides basis for the content of my magazine. There is quite a broad range of genres, including websites and bands. However, as  have previously stated – I want to compose my magazine around a indie type style with vintage hints, as I think it is quite a different approach. I will conform to most conventions of a music magazine, but make them my own in order to produce a good and well received product.

Contenu connexe

En vedette

How television research’s audience
How television research’s audienceHow television research’s audience
How television research’s audience
haverstockmedia
 
Audience and Audience Measurement (Ratings)
Audience and Audience Measurement (Ratings)Audience and Audience Measurement (Ratings)
Audience and Audience Measurement (Ratings)
Miriam Smith
 
Audience Research PPT
Audience Research PPTAudience Research PPT
Audience Research PPT
Daybird1987
 

En vedette (19)

Purposes of research
Purposes of researchPurposes of research
Purposes of research
 
Nielsen Credentials and TAM Worldwide - 2
Nielsen Credentials and TAM Worldwide - 2Nielsen Credentials and TAM Worldwide - 2
Nielsen Credentials and TAM Worldwide - 2
 
Media lessons 7-9 - Active audiences
Media lessons 7-9 - Active audiencesMedia lessons 7-9 - Active audiences
Media lessons 7-9 - Active audiences
 
Zee
ZeeZee
Zee
 
GCSE Media lessons 10-12 - televsion media
GCSE Media lessons 10-12 - televsion mediaGCSE Media lessons 10-12 - televsion media
GCSE Media lessons 10-12 - televsion media
 
How television research’s audience
How television research’s audienceHow television research’s audience
How television research’s audience
 
New Capabilities of TV Audience Measurement
New Capabilities of TV Audience MeasurementNew Capabilities of TV Audience Measurement
New Capabilities of TV Audience Measurement
 
Indian media understanding
Indian media understandingIndian media understanding
Indian media understanding
 
Tv, print, radio measuring the impact of traditional media
Tv, print, radio   measuring the impact of traditional mediaTv, print, radio   measuring the impact of traditional media
Tv, print, radio measuring the impact of traditional media
 
Research methods and techniques
Research methods and techniquesResearch methods and techniques
Research methods and techniques
 
Zee TV...
Zee TV...Zee TV...
Zee TV...
 
Audience and Audience Measurement (Ratings)
Audience and Audience Measurement (Ratings)Audience and Audience Measurement (Ratings)
Audience and Audience Measurement (Ratings)
 
Audience Research PPT
Audience Research PPTAudience Research PPT
Audience Research PPT
 
TRP
TRPTRP
TRP
 
AUDIENCE RESEARCH QUESTIONNAIRE
AUDIENCE RESEARCH QUESTIONNAIREAUDIENCE RESEARCH QUESTIONNAIRE
AUDIENCE RESEARCH QUESTIONNAIRE
 
Barc and Tam Media Audience measurement
Barc and Tam Media Audience measurementBarc and Tam Media Audience measurement
Barc and Tam Media Audience measurement
 
Audience Research: Tools, Tactics, and Techniques
Audience Research: Tools, Tactics, and TechniquesAudience Research: Tools, Tactics, and Techniques
Audience Research: Tools, Tactics, and Techniques
 
Audience rating
Audience rating Audience rating
Audience rating
 
Qualitative data analysis: many approaches to understand user insights
Qualitative data analysis: many approaches to understand user insightsQualitative data analysis: many approaches to understand user insights
Qualitative data analysis: many approaches to understand user insights
 

Dernier

Haridwar Call Girls, 8699214473 Hot Girls Service Haridwar
Haridwar Call Girls, 8699214473 Hot Girls Service HaridwarHaridwar Call Girls, 8699214473 Hot Girls Service Haridwar
Haridwar Call Girls, 8699214473 Hot Girls Service Haridwar
ranekokila
 
Deira Call girl agency 0567006274 Call girls in Deira
Deira Call girl agency 0567006274 Call girls in DeiraDeira Call girl agency 0567006274 Call girls in Deira
Deira Call girl agency 0567006274 Call girls in Deira
Monica Sydney
 
Dubai Call girls Service 0524076003 Call girls services in Dubai
Dubai Call girls Service 0524076003 Call girls services in DubaiDubai Call girls Service 0524076003 Call girls services in Dubai
Dubai Call girls Service 0524076003 Call girls services in Dubai
Monica Sydney
 
Pakistani Call girls in Deira 0567006274 Deira Call girls
Pakistani Call girls in Deira 0567006274 Deira Call girlsPakistani Call girls in Deira 0567006274 Deira Call girls
Pakistani Call girls in Deira 0567006274 Deira Call girls
Monica Sydney
 

Dernier (20)

Call Girls In Gorakhpur Escorts ☎️8617370543 🔝 💃 Enjoy 24/7 Escort Service En...
Call Girls In Gorakhpur Escorts ☎️8617370543 🔝 💃 Enjoy 24/7 Escort Service En...Call Girls In Gorakhpur Escorts ☎️8617370543 🔝 💃 Enjoy 24/7 Escort Service En...
Call Girls In Gorakhpur Escorts ☎️8617370543 🔝 💃 Enjoy 24/7 Escort Service En...
 
Call girls Service Berhampur - 9332606886 Our call girls are sure to provide ...
Call girls Service Berhampur - 9332606886 Our call girls are sure to provide ...Call girls Service Berhampur - 9332606886 Our call girls are sure to provide ...
Call girls Service Berhampur - 9332606886 Our call girls are sure to provide ...
 
Call girls Service in Deira 0507330913 Deira Call girls
Call girls Service in Deira 0507330913 Deira Call girlsCall girls Service in Deira 0507330913 Deira Call girls
Call girls Service in Deira 0507330913 Deira Call girls
 
Hire 💕 8617370543 Khalilabad Call Girls Service Call Girls Agency
Hire 💕 8617370543 Khalilabad Call Girls Service Call Girls AgencyHire 💕 8617370543 Khalilabad Call Girls Service Call Girls Agency
Hire 💕 8617370543 Khalilabad Call Girls Service Call Girls Agency
 
Haridwar Call Girls, 8699214473 Hot Girls Service Haridwar
Haridwar Call Girls, 8699214473 Hot Girls Service HaridwarHaridwar Call Girls, 8699214473 Hot Girls Service Haridwar
Haridwar Call Girls, 8699214473 Hot Girls Service Haridwar
 
Banda call girls 📞 8617370543At Low Cost Cash Payment Booking
Banda call girls 📞 8617370543At Low Cost Cash Payment BookingBanda call girls 📞 8617370543At Low Cost Cash Payment Booking
Banda call girls 📞 8617370543At Low Cost Cash Payment Booking
 
Call Girls South Tripura Just Call 8617370543 Top Class Call Girl Service Ava...
Call Girls South Tripura Just Call 8617370543 Top Class Call Girl Service Ava...Call Girls South Tripura Just Call 8617370543 Top Class Call Girl Service Ava...
Call Girls South Tripura Just Call 8617370543 Top Class Call Girl Service Ava...
 
Deira Call girl agency 0567006274 Call girls in Deira
Deira Call girl agency 0567006274 Call girls in DeiraDeira Call girl agency 0567006274 Call girls in Deira
Deira Call girl agency 0567006274 Call girls in Deira
 
Deira call girls 0507330913 Call girls in Deira
Deira call girls 0507330913  Call girls in DeiraDeira call girls 0507330913  Call girls in Deira
Deira call girls 0507330913 Call girls in Deira
 
Call Girls Moradabad Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Moradabad Just Call 8617370543 Top Class Call Girl Service AvailableCall Girls Moradabad Just Call 8617370543 Top Class Call Girl Service Available
Call Girls Moradabad Just Call 8617370543 Top Class Call Girl Service Available
 
Bhubaneswar🌹Call Girls Kalpana Mesuem ❤Komal 9777949614 💟 Full Trusted CALL ...
Bhubaneswar🌹Call Girls Kalpana Mesuem  ❤Komal 9777949614 💟 Full Trusted CALL ...Bhubaneswar🌹Call Girls Kalpana Mesuem  ❤Komal 9777949614 💟 Full Trusted CALL ...
Bhubaneswar🌹Call Girls Kalpana Mesuem ❤Komal 9777949614 💟 Full Trusted CALL ...
 
📞 Contact Number 8617370543VIP Fatehgarh Call Girls
📞 Contact Number 8617370543VIP Fatehgarh Call Girls📞 Contact Number 8617370543VIP Fatehgarh Call Girls
📞 Contact Number 8617370543VIP Fatehgarh Call Girls
 
Dubai Call girls Service 0524076003 Call girls services in Dubai
Dubai Call girls Service 0524076003 Call girls services in DubaiDubai Call girls Service 0524076003 Call girls services in Dubai
Dubai Call girls Service 0524076003 Call girls services in Dubai
 
Genuine 8617370543 Hot and Beautiful 💕 Gomati Escorts call Girls
Genuine 8617370543 Hot and Beautiful 💕 Gomati Escorts call GirlsGenuine 8617370543 Hot and Beautiful 💕 Gomati Escorts call Girls
Genuine 8617370543 Hot and Beautiful 💕 Gomati Escorts call Girls
 
Vip Call Girls Bhubaneswar 🐱‍🏍 9777949614 Independent Escorts Service Bhubane...
Vip Call Girls Bhubaneswar 🐱‍🏍 9777949614 Independent Escorts Service Bhubane...Vip Call Girls Bhubaneswar 🐱‍🏍 9777949614 Independent Escorts Service Bhubane...
Vip Call Girls Bhubaneswar 🐱‍🏍 9777949614 Independent Escorts Service Bhubane...
 
Kailashahar Call Girl Whatsapp Number 📞 8617370543 | Girls Number for Friend...
Kailashahar  Call Girl Whatsapp Number 📞 8617370543 | Girls Number for Friend...Kailashahar  Call Girl Whatsapp Number 📞 8617370543 | Girls Number for Friend...
Kailashahar Call Girl Whatsapp Number 📞 8617370543 | Girls Number for Friend...
 
Hire 💕 8617370543 Kushinagar Call Girls Service Call Girls Agency
Hire 💕 8617370543 Kushinagar Call Girls Service Call Girls AgencyHire 💕 8617370543 Kushinagar Call Girls Service Call Girls Agency
Hire 💕 8617370543 Kushinagar Call Girls Service Call Girls Agency
 
Pakistani Call girls in Deira 0567006274 Deira Call girls
Pakistani Call girls in Deira 0567006274 Deira Call girlsPakistani Call girls in Deira 0567006274 Deira Call girls
Pakistani Call girls in Deira 0567006274 Deira Call girls
 
Unnao 💋 Call Girl 8617370543 Call Girls in unnao Escort service book now
Unnao 💋 Call Girl 8617370543 Call Girls in unnao Escort service book nowUnnao 💋 Call Girl 8617370543 Call Girls in unnao Escort service book now
Unnao 💋 Call Girl 8617370543 Call Girls in unnao Escort service book now
 
Satara call girl 8617370543♥️ call girls in satara escort service
Satara call girl 8617370543♥️ call girls in satara escort serviceSatara call girl 8617370543♥️ call girls in satara escort service
Satara call girl 8617370543♥️ call girls in satara escort service
 

Audience research questionnaire

  • 1. Audience Research Questionnaire Including results and analysis
  • 2. From the results of the questionnaire, it appears that Music is the most popular genre of magazine to read. I asked people ages 16-20 so I think that is a factor which affected the results drastically. I chose this age group because it is the age category that I am grouped in. Similarly, I want to design my magazine for a target audience of people in this particular age group. This is because it is people of this age that generally tend to purchase music magazines, reinforced by my pie chart.
  • 3. Overall, MTV appeared to be the most popular choice of TV Channel. It is mainly a music channel, which I think relates to the results of the first question. Although, it also airs many programmes specifically aimed at teens. Channel 4 and BBC one were also voted for quite highly as well. I think this is because these channels air the most comedy, an appealing genre of television for teenagers and young adults.
  • 4. It appears that the most popular genre of music is either R&B or Indie. I think this is because generally these types of music are mainly advertised a lot more than other genres. Therefore making more people familiar with this music. I personally am a fan of Indie music, and as the results show this is a well liked genre; this will be the theme for my own magazine.
  • 5. As shown by the pie chart, it is apparent that the majority of favourite bands/artists fall into the category of Indie/R&B/Drum and Bass. I will base the content of my magazine on these artists, featuring up and coming artists, whose musical style is similar to these famous bands.
  • 6. The most commonly used websites are Facebook and YouTube, closely followed by Twitter. These are mainly social networking sites, which are extremely popular (especially among those in the age range 16-20) Due to this popularity I think I might incorporate competitions and subscriptions in my magazine which take place on these sites.
  • 7. This demonstrates that my target audience regularly attend and have interest in concerts and festivals. In order to attract readers to my magazine I might include the possibility to win concert tickets, or review a festival. Festivals, concerts and gigs are a very important aspect surrounding music and I think this idea will be well received, and follow the conventions of a music magazine.
  • 8. I think these results illustrate the fact that music is very easily accessible, and a very popular form of media.
  • 9. I think this question was the most beneficial to me. When I accumulated all the answers for the questionnaire, the results for this particular question allowed my to think of ideas to include in my magazine, based on the other data I had collected. Freebies and competitions are clearly a large factor which draws attention from potential readers, and as I have stated earlier in my presentation, I will include these factors.
  • 10. Audience Mood Board
  • 11. This is a small mood board, which reflects my findings as a result of the questionnaire it composed and completed. It illustrates some images of the most common answers, and provides basis for the content of my magazine. There is quite a broad range of genres, including websites and bands. However, as have previously stated – I want to compose my magazine around a indie type style with vintage hints, as I think it is quite a different approach. I will conform to most conventions of a music magazine, but make them my own in order to produce a good and well received product.