This document discusses mergers and acquisitions. It defines a merger as a transaction where two firms integrate operations on an equal basis to create a stronger competitive advantage. An acquisition is defined as one company buying another, where the acquiring company absorbs the target. Mergers and acquisitions are pursued to achieve economies of scale, consolidate saturated markets, and improve competitive position. However, they can fail due to cultural differences, flawed intentions, lack of guiding principles or ground rules, poor due diligence, and insufficient stakeholder engagement. The document provides examples and discusses the differences between mergers and acquisitions.