Opening Remarks from Making Information Pay 2011

1. Welcome to
Making Information Pay 2011
OPENING REMARKS
May 5, 2011

2. Essential data
Near Coat Check
1. Open a browser
2. Select MHPGUEST
3. Follow the prompts to gain access
4. conference_services@mcgraw-
hill.com is the sponsor email
Making Information Pay (MIP) = #mip
BISG = #BISG
© 2011, the Book Industry Study Group, Inc.

3. Diamond Sponsor
Sterling Commerce, an IBM company, helps companies optimize
and transform their Business Collaboration Network quickly,
easily and securely.
© 2011, the Book Industry Study Group, Inc.

4. Platinum Sponsor
Gold Sponsors
© 2011, the Book Industry Study Group, Inc.

5. Silver Sponsors
© 2011, the Book Industry Study Group, Inc.

6. Creating a more informed,
empowered and efficient book
industry supply chain for both
physical and digital products.
BISG is committed to the development of effective industry-
wide standards, best practices, research and events that
enhance relationships between trading partners.
© 2011, the Book Industry Study Group, Inc.

7. Improving the
ratio of signal-
to-noise in the
book industry
© 2011, the Book Industry Study Group, Inc.

8. “If you find yourself in a hole,
stop digging.”
Will Rogers
Photo from Flickr, courtesy of coljay72, CC 2.0
© 2011, the Book Industry Study Group, Inc.

9. © 2011, the Book Industry Study Group, Inc.

10. © Harvard Business School Press
The way we’ve
been working
“For too long business leaders have relied on
their intuition or their ‘golden gut’ to make
decisions. For too long, important calls
have been based not on data, but on the
experience and unaided judgment of the
decision maker.” ~Tom Davenport
© 2011, the Book Industry Study Group, Inc.

11. Be the broken record
in your organization
© 2011, the Book Industry Study Group, Inc.

12. Six data types
Copyright © 2011 Datvantage
© 2011, the Book Industry Study Group, Inc.

13. Data and analysis drives
better decisions and
improved performance
• Today is all about data in ways that are highly
interrelated and that must be carefully integrated:
Data that enables rapid product development
Data that drives discovery
–
Data about rights
–
Data creates customer loyalty and profitable growth
• Data that can be measured, analyzed and has
–
impact!
–
© 2010, thethe Book Industry Study Group, Inc.
© 2011, Book Industry Study Group, Inc.

14. Now, on with the show!
Making Information Pay (MIP) = #mip
BISG = #BISG
© 2011, the Book Industry Study Group, Inc.