BISG WEBCAST -- Practical E-Book Formatting (05.11.10)

1. Practical E-Book Formatting: Limitations and Optimizations This BISG WEBCAST took place Tuesday, May 11, 2010 at 1:00 p.m. Eastern To register for future BISG Webcasts, please visit: http://www.bisg.org/event-cat-6-webcasts.php Presented by:

2. Who you’ll be hearing from… ANGELA BOLE Deputy Executive Director, Book Industry Study Group, Inc. Angela Bole is Deputy Executive Director of the Book Industry Study Group, Inc. (BISG). Based in New York City, BISG is an industry trade association working to create a more informed, empowered and efficient book industry supply chain for both digital and physical products. JOSHUA TALLENT eBook Architects Joshua Tallent has been an e-book developer for 7 years, and is an expert on formatting e-books in the variety of formats on the market, including Kindle/Mobipocket and ePub. His book, Kindle Formatting: The Complete Guide, has been praised as the most helpful and thorough explanation of the detailed process involved in formatting great-looking e-books for the Amazon Kindle. eBook Architects, his e-book conversion and consulting business, provides services to the breadth of the publishing industry, from big companies, to small publishers and individual authors. 2

3. Purpose of today’s Webcast… To give an overview of eBook formatting on the most popular devices and eBookArchitects.com/resources.php applications, and to give tips on the creation of beautiful cross-platform eBooks. 3

4. BISG’s Mission Statement “Working to create a more informed, empowered and efficient book industry supply chain for both physical and digital products.” www.bisg.org 4

8. Kindle eBook Construction • Kindle eBooks are formatted in HTML 3-ish, a little bit of CSS, and some proprietary code • Formatting Kindle books in Word or other formats will cause problems • There is a little bit of consistency due to restricted platforms, but watch out for non- device versions • To build a Kindle eBook, use Mobipocket Creator or KindleGen. Copyright © 2010 eBook Architects LLC. All rights Reserved.

9. Kindle Best Practices • Keep it simple • Develop a template • Images: 520px wide by 610px high, <64kb • Insert tables as images • <blockquote> tags should have no <p> tags inside Copyright © 2010 eBook Architects LLC. All rights Reserved.

12. ePub eBook Construction • Zip file with a “*.epub” extension • Internal files are XHTML, CSS, and some XML • Can be read on a large number of devices • Interoperability requires minimizing advanced formatting Copyright © 2010 eBook Architects LLC. All rights Reserved.

13. ePub Best Practices • Get familiar with the format • Build a template • Stick to formatting that works on the broadest range of devices • For devices you have control over (iPad/iPhone apps, Android apps) make things more interesting Copyright © 2010 eBook Architects LLC. All rights Reserved.

148. Kindle Resources Kindle Formatting: The Complete Guide kindleformatting.com/book Mobipocket Creator tinyurl.com/mpcreator KindleGen tinyurl.com/kindlegen Kindle for PC www.amazon.com/KindleForPC Copyright © 2010 eBook Architects LLC. All rights Reserved.

149. ePub Resources International Digital Publishing Forum IDPF.org Adobe MAX session on InDesign to ePub: tinyurl.com/ePubMAX Adobe Digital Editions: adobe.com/products/digitaleditions Adobe Guide to ePub Best Practices tinyurl.com/ePubBest Copyright © 2010 eBook Architects LLC. All rights Reserved.

150. ePub Resources List of devices with Adobe SDK tinyurl.com/ePubDevices EPUB Math: Best Practices for Mathematics tinyurl.com/ePubMath1 Sample ePub with Math Equations in SVG tinyurl.com/ePubMath2 Page Numbers in NCX (NOT OFFICIAL) tinyurl.com/ePubNCXPages Copyright © 2010 eBook Architects LLC. All rights Reserved.

151. ePub Tools Sigil (code.google.com/p/sigil) eCub (juliansmart.com/ecub) ePub Tools (code.google.com/p/epub-tools) ePubCheck (code.google.com/p/epubcheck) ePubCheck online (threepress.org/document/epub-validate) calibre (calibre.kovidgoyal.net) Copyright © 2010 eBook Architects LLC. All rights Reserved.

153. Thank you! We’ll now take questions… Angela Bole angela@bisg.org 646-336-7141 www.bisg.org Joshua Tallent joshua@ebookarchitects.com 512-939-3466 www.ebookarchitects.com www.kindleformatting.com @jtallent @ebookarchitects 153

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