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Crowdsourcing
         A Lean Startup




by Terrance MacGregor @
Topics
● Crowdsourcing
● Examples / Failures
● Summary
Crowdsourcing
Creative:
99designs.com
pickydomains.com

MVP
mechanical turks
topcoder.com

Marketing
fiverr.com


Crowdfunding
kickstarter
select6.co
Creative
99designs.com - 56 submissions, 8 designers, $295!




pickydomains.com $50, domain name selection
MVP
mechanical turks
    huge labor force, ability to carry on simple tasks




topcoder.com
run constests to build software, build a prototype
ushahidi.com
very quick mapping tool, with mobile phone:   http://ushahidi.bytelion.com/
Marketing
fiverr.com - $5 per gig... amazing! tons of options
WARNING - THIS SITE IS ADDICTING!


                    http://www.youtube.com/watch?v=pjPDx1ap2ZQ




                     http://www.youtube.com/watch?v=4-jW4gMaxkg




                     http://www.youtube.com/watch?v=O_z8c9GdaaM
Crowdfunding
New Ground / Pitfalls

Kickstarter.com
Hardware, creative projects, lead crowdfunding power in the us. Selection
Criteria?

Select6.co (Minorities/Veteran Crowdsourcing)
New to Market, Still in Beta
Failures, Advice, and Stuff


                     Crap In = Crap Out
                                 No Silver Bullet

Mechanical Turks - Results require refinement, planning, and time

99Design.com - Still need creative staff on hand for your product

MVP - Using Topcoder.com to build a bootstrap startup.. it is expensive!

Testing - UTest - Expensive!

Fiverr.com - Addiction / Distracting, Still need a plan

Kickstarter Failure - They don't do web based technology startups. cowtrip
failed! They don't explain why?
Questions?

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