You cannot force content to go viral but you can increase the chances of it doing so by promoting it in multiple online places and at different times of day, using relevant keywords, directly asking others to share it, linking from existing popular content, making it funny, having an internet-famous person share it, and hoping to get lucky.

1. You can’t MAKE viral content
The Only
Secret You
Need to
Know About
Making Viral
Content
 Barbara B. Nixon

2. You can’t MAKE viral content
You can’t
make
viral content

3. You can only make content
that goes viral.
You can only make content
that goes viral.

4. But HOW? But how?

5. Promote in multiple places
online.
PROMOTE IN MULTIPLE PLACES

6. Promote many times, and at
different times of the day.
PROMOTE MANY TIMES
&
AT DIFFERENT TIMES

7. It has relevant keywords in the
headline/title/filename/tags
that people may be searching for
at a certain point in time.
USE RELEVANT KEYWORDS

8. You’ve directly asked others
to share it, and they have.SPECIFICALLY ASK OTHERS TO

9. You’ve linked from other popular
content of yours to the new
content.
LINK FROM OTHER
POPULAR CONTENT OF YOURS

10. Be funny.
BE FUNNY

11. Someone famous (or at least
“Internet famous”) shares your
content.
GET YOUR CONTENT SHARED BY
SOMEONE “INTERNET-FAMOUS”

12. Get lucky.
GET LUCKY