3. • In third world country (where we live in)
mobile means feature phones (WAP
based)
• Yes, lots of blackberries & androids in
big cities, but everywhere else peeps
still rocking their feature phones
• feature phones = small canvas
Tuesday, January 3, 12
16. Banana
porn
not
allowed
!!!!
carriers & regulators
Tuesday, January 3, 12
17. Peeps still
rockin their
feature phones
out there
we have to make sure that they can
make out the image and the text of our
banner and landing page on 176 x 220
Tuesday, January 3, 12
18. Design as a form of communication
Some fonts look great when big and are unreadable
when small. Some fonts work well at smaller sizes
and yet look awful at a larger scale.
you can’t stretch or squeeze a typeface
Typefaces are designed to LOOK a certain way.
Some designers spend YEARS creating a new
typeface. It's not something you do in a
weekend.
Tuesday, January 3, 12
21. Font?
Typeface?
the difference between typeface and font
=
songs and MP3s, respectively (or songs
and CDs, if you prefer a physical
metaphor).
Tuesday, January 3, 12
