The document discusses a project called "Bootleg Booze Britain" that aimed to inform the British public about illicit alcohol in the country. It details the social media platforms used to share information, including Facebook, Twitter, Tumblr, and Spruz. It also discusses strategies used to engage people, such as adding local alcohol venues and using memes. The author notes things they would do differently with more experimentation, regular posting, and more pictures.

1. B Y E D W A R D S M I T H
Bootleg Booze Britain

2. Bootleg Booze
 To inform the British public
 To help people spot the illicit booze in the Britain
 Why ?

3. The Path
 Facebook
 Twitter
 Tumblr
 Spruz

4. Tools
 Tumblr
 Google feed burner
 Tumblr -> Facebook -> Twitter ->Spruz

5. Tried and tested
 Weebly
 Wordpress
 Webs
Why I did not use these sights ?

6. How I got people involved
 Adding local venues that serve alcohol
 Making a Bootleg Booze banner inspired by a
popular meme.
 Liking following and posting

7. Things I would do differently
 experiment more with platforms
 Stay focused and post regularly
 Take more pictures

8. Bootleg booze pages
Main Site - http://bootlegboozeuk.spruz.com/
Twitter - https://twitter.com/BootlegBoozeuk
Tumblr - http://bootlegbooze.tumblr.com/
Facebook - https://www.facebook.com/bootleg.booze.1