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COLLABORATION 
ROADMAP 
FOR 
SUCCESS 
! 
Boots W. 
Channel Support Superstar
founded 
1997 
partner 
2005
OUR CHALLENGE 
• 70% of IT projects fail 
• features, technology 
• lack of user adoption
Confluence ROI 
COLLABORATION 
TOOLS 
ARE 
HIGH RISK 
Return 
Low High 
User Adoption Rate
FOUR 
UNIVERSAL TRUTHS 
ABOUT 
NORMAL PEOPLE
PEOPLE DON’T LIKE IT 
WHEN THEY DON’T BELONG
PEOPLE DON’T 
BOND WITH TOOLS
PEOPLE DON’T 
LIKE CHANGE
PEOPLE DON’T 
LIKE HARD
KEYS TO SUCCESS 
• design 
• information architecture 
• tools
5 STRATEGIES
1. MAKE USERS FEEL LIKE 
THEY BELONG 
• recognize our tribal nature 
• make the ‘snap’ in your favor
TURN THIS
INTO THIS
HUGS, ANYONE?
WEAPON: GRAPHIC DESIGN
REFLECT YOUR COMPANY 
• users will belong 
• and feel less change
2. BUILD AN INFORMATION 
ARCHITECTURE 
• maps organization to tool 
features 
• ensures internal structures are 
familiar and usable
HARD TO USE 
EXPENSIVE TO FIX
www.brikit.com
www.brikit.com
makes users feel 
comfortable 
! 
familiarity reduces 
sense of change
3. MAKE IT SIMPLE 
• “like surfing the web” 
• familiar menus 
• layouts for consistency 
• site-map footers 
• navigation aids
MAKE IT SIMPLE (CONTINUED) 
• group spaces into sub-sites 
• own menus, layouts, footers, etc. 
• incrementally reveal complexity 
• make it obvious where to put 
stuff
4. CONVEY MEANING 
THROUGH DESIGN 
• reduce apparent complexity 
• visually prioritize information 
• design templates for consistency
5. GARDEN IT 
• your organization changes 
• tools evolve 
• new opportunities 
• new pain points
GARDEN IT (CONTINUED) 
• plan for regular updates 
• tools 
• information architecture 
• design
www.brikit.com
www.brikit.com
BONUS TIPS 
• minimize custom coding 
• check add-on upgrade history 
• aim to be “future proof”
REVIEW 
• address the cultural challenges 
• three keys to success 
• five strategies to drive user 
adoption
! 
solutions@brikit.com 
youtube.com/GetBrikit 
follow us @GetBrikit 
LEARN 
MORE
PHOTO CREDITS 
! 
people http://www.flickr.com/photos/brizzlebornandbred/8626576329 
normal http://www.flickr.com/photos/jdhancock/3725688716 
fish http://www.flickr.com/photos/bryanto/4151826036 
tool http://www.flickr.com/photos/hotiron/4798419410 
orangutan http://www.flickr.com/photos/55524309@N05/5377715475 
barbed http://www.flickr.com/photos/monica_mae/4706709263 
dolphins https://www.flickr.com/photos/stefanhaubold/3823503628 
pencils https://www.flickr.com/photos/summerskyephotography/8195218872 
times square https://www.flickr.com/photos/justininsd/8104017791 
architecture https://www.flickr.com/photos/wojtekgurak/4107951711 
socks https://www.flickr.com/photos/dolmansaxlil/4965288840 
steps https://www.flickr.com/photos/grantmac/518462894

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Collaboration Success Brief