The document discusses social media monitoring and how understanding consumer interests and discussions online can help companies develop location-based and segmented marketing strategies. It provides examples of how analyzing social media by location and interests can reveal differences in how consumers in various places discuss brands, drivers and barriers to purchase, and opportunities for better timed campaigns. The document is presented by representatives from Brandwatch and MEC to illustrate how social media monitoring can help companies engage customers globally and locally.
Call Girls Indiranagar Just Call 👗 9155563397 👗 Top Class Call Girl Service B...
Locally Engaging in a Global Marketplace
1. Locally Engaging in a Global Marketplace
Oct 2014
Guy Kedar @GuyKedar | Regional Director, EMEA at MEC
Joel Windels @LinkYeah | Marketing Manager, EMEA at Brandwatch