There are the ever-evolving social media and the church slides that I used at the PNEUMA THE SPIRIT OF CHRISTIAN FORMATION 2016 gathering at The Bishop's Ranch in Healdsburg, October 2016. As always, while similar to past presentations, there are always updates and revisions.

1. The
Definitive-ish
Retreat on
Social Media
and the Church
Bruce Reyes-Chow
@breyeschow
#pneuma2016
PNEUMA: The Spirit of
Christian Formation

2. VIDEO
Social Media Revolution 2015 #
https://youtu.be/jottDMuLesU

3. www.slideshare.net/breyeschow

5. RULE #1: Butt in.
Ask questions IRL or at on
Twitter.
RULE #2: Play with stuff.
Please use the all the stuff
while I’m talking.
RULE 3: You do you.
Take breaks as you need to.
Please.
RULE 4: Take notes.
Or don’t.
www.slideshare.net
/breyeschow
RULES
Invitations to play
Bruce Reyes-Chow
@breyeschow
#pneuma2016

6. Tuesday: Session 1
Introductions
How did we get here?
Discussion
Tuesday: Session 2
Where are we?
Discussion
Wednesday: Session 3
What draws me?
Discussion
Thursday: Session 4
What now?
Discussion
TODAY
What we are doing
Bruce Reyes-Chow
@breyeschow
#pneuma2016

7. Tuesday: Session 1
Introductions
How did we get here?
Discussion
Tuesday: Session 2
Where are we?
Discussion
Wednesday: Session 3
What draws me?
Discussion
Thursday: Session 4
What now?
Discussion

8. Bruce
Reyes-Chow
Immigrant Roots
Pastor’s Kid
Eighties Kid
Tech Transition

9. Bruce
Reyes-Chow
San Francisco
Dog Walker
Soccer Dad
A’s Fanatic
Coffee Drinker

10. Bruce
Reyes-Chow
Pastor
Church planter
Speaker
Author
Consultant

11. Bruce
Reyes-Chow
Deeply PCUSA
Ministry
Experience
Active User

12. chaplaincy, parish,
academia, youth,
education, music, not
sure, other?
smart phone,
phone-phone, tablet,
phablet, iphone,
android, chromebook
text, facebook, twitter,
instagram, pinterest,
dropbox, snapchat,
doodle, remind,
buffer, yikyak
WHO ARE YOU?
Hello my name is...
Bruce Reyes-Chow
@breyeschow
#pneuma2016

13. We all have
assumptions about
everything. Here are
three of mine when it
comes to technology
and the church.
First things
brc assumptions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

14. 201o, 92yo Gladys
Gladys “Glady” Burrill
finished the Honolulu
Marathon.
You are not too old.
God is not done with
you, just ask Sarah.
Genesis 18
FIRST THINGS
brc assumptions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

15. “Dad is wearing a
shirt with a symbol of
unknown origin,”
@undainty, 2012.
You will miss stuff.
And thanks okay.
First things
brc assumptions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

16. No matter how hard
you try, you will not
break the internet.
FIRST THINGS
brc assumptions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

17. only a medium of
communication
gives generational
insights, but not
absolute
including more voices
is hard
demands a high sense
of self-worth
will not save the
church
First things
brc assumptions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

18. The use of technology
in worship must —
Be contextually
appropriate.
Be set up for success.
Be invitational and
integrated.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
WORSHIP
Bruce Reyes-Chow
@breyeschow
#pneuma2016

19. questions, comments, musings...

21. Many cultural shifts
have changed reality,
but a few have been
part of the Social
Media upsurge.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

22. FROM BOUNDED
TO CENTERED
From rigidly defined
relationships and
community to fluid
and broad
connections.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow

23. FROM MONOLITHIC
TO NICHE
From one assumed
and obvious choice to
many legitimate and
disparate options.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow

24. FROM BRITANNICA
TO WIKIPEDIA
From single source
authority and static
information to open
source discernment
and evolving
knowledge.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

25. FROM PERMANENCE
TO TRANSIENCE
From a life long
commitment to place
to an expected life of
constant movement.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

26. FROM OPTIONAL
TO INTEGRATED
Technology and Social
Media more woven
into life like never
before — “digital
natives”
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

27. FROM CREDENTIALED
TO CONNECTED
Relationships are built
upon and authority
are established by
interaction that is
consistent, genuine,
and mutual.
Culture Shifts
How we got here.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

28. questions, comments, musings...

29. idol, savior or easy fix
distraction
careless expression
overestimated ROI
echo chamber
trust-breaker and
over-sharer
over-and-above F2F
bullying and abuse
PITFALLS
a few cautions
Bruce Reyes-Chow
@breyeschow
#pneuma2016

30. the community is built
up
the community
models different way
living
the community sees
beyond itself
POSSIBILITIES
a few upsides
Bruce Reyes-Chow
@breyeschow
#pneuma2016

31. creativity and creation
are liberated
accountability is
present
care and renewal are
experienced
collaboration is
facilitated and stuff
gets done
POSSIBILITIES
a few upsides
Bruce Reyes-Chow
@breyeschow
#pneuma2016

32. be cautious: wise, but
not fearful
be adventurous: find
what feeds you
be contextual: go
where people are
be curious: tinker
with the betas
POSTURES
general helps
Bruce Reyes-Chow
@breyeschow
#pneuma2016

33. be npr: share about
others so you can
share about yourself
be bold: leverage the
space to speak truth
be humble: don’t have
delusions of grandeur
be genuine: be as you
would be IRL
POSTURES
general helps
Bruce Reyes-Chow
@breyeschow
#pneuma2016

34. What assumptions,
positive or negative,
do you hold about
technology and
ministry?
What other shifts in
your context of
culture, church, and
community have you
noticed?
TABLE TALKING
What do you think?
Bruce Reyes-Chow
@breyeschow
#pneuma2016

35. Designed to not work.
Interactions is the
key.
Boost posts on rare
occasions, but try.
Use buffer, have
multiple admins,
agree on content
patterns, and
interacts as YOU.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
FB PAGES
Bruce Reyes-Chow
@breyeschow

36. questions, comments, musings...

37. Tuesday: Session 1
Introductions
How did we get here?
Discussion
Tuesday: Session 2
Where are we?
Discussion
Wednesday: Session 3
What draws me?
Discussion
Thursday: Session 4
What now?
Discussion

38. VIDEO
Facebook in Real Life: Your Annoying Status
https://youtu.be/rCh5lXCEdVY

39. smart phones, tablets,
phablets
social media and
social networking
web 1.0 v. web 2.0
open source software
cloud technology
analytics, algorithms,
clicks, views
ALL THE WORDS
use words good
Bruce Reyes-Chow
@breyeschow
#pneuma2016

40. blogs and vLogs
aggregators and
readers
SEO = Search Engine
Optimization
RSS feeds = Really
Simple Syndication
QRCode = Quick Read
Code
ALL THE WORDS
use words good
Bruce Reyes-Chow
@breyeschow
#pneuma2016

41. TAGGING
@username links to a
person or account
connects to content,
photo, or update
@: instagram, twitter
@/+: google+
only name on FB
tag to attribute, use
comments to notify
ALL THE WORDS
tagging
Bruce Reyes-Chow
@breyeschow
#pneuma2016

42. HASHTAGS
Alphanumerics after
the “#” becomes a link
that can connect public
profiles.
events: #debate2016
interests: #ffl
movements: #blm
locations: #houston
commentary: #dadwin
ALL THE WORDS
hashtags
Bruce Reyes-Chow
@breyeschow
#pneuma2016

43. CONNECTION
interact and engage
COMMUNICATION
interpret, deliver
CONTEMPLATION
spiritual disciplines
CURATION
find, filter, share
CREATIVITY
artistry, inspiration
COORDINATION
better, faster, funner
SIX FILTERS
all the apps
Bruce Reyes-Chow
@breyeschow
#pneuma2016

44. facebook
twitter
instagram
pinterest
youtube
google+
linkedin
BIG OLD DOGS
all the apps
Bruce Reyes-Chow
@breyeschow
#pneuma2016

45. NETWORKS
Facebook, Twitter,
Snapchat, LinkedIn,
Google+, YikYak
BLOGGING
Wordpress, Tumblr,
Blogger, Drupal, Wix,
Joomla, Createspace
TRY THIS ONE
Nextdoor
CONNECTION
interact, engage
Bruce Reyes-Chow
@breyeschow
#pneuma2016

46. NEWSLETTERS
Constant Contact,
MailChimp, MadMimi
CONFERENCING
Skype, Hangouts
Zoom, GotoMeeting
MESSAGING
Snapchat, Messenger,
WhatsApp, GroupMe
TRY THESE
gslides, remind
COMMUNICATION
interpret, deliver
Bruce Reyes-Chow
@breyeschow

47. NETWORKS
facebook, twitter,
instapray,
DEVOTIONALS
D365, second life
MUSIC AND MORE
last.fm, rdio, spotify,
pandora, iheartradio,
audible, goodreads
TRY THIS ONE
ceaseless, prayasyougo
CONTEMPLATION
spiritual disciplines
Bruce Reyes-Chow
@breyeschow
#pneuma2016

48. NETWORKS
pinterest, twitter, fb
SCHEDULING
hootsuite, crowdfire,
tweetjukebox, buffer
COLLECTIONS
Storify, ScoopIt, ListLy
REVIEWS
Yelp, Google, Facebook
TRY THIS ONE
Pocket
CURATION
find, filter, share
Bruce Reyes-Chow
@breyeschow

49. IMAGES
snapchat, instagram
VIDEO
youtube, vimeo, vine
periscope, ustream,
facebook live
PHOTOGRAPHY
flickr, smugmug,
vsco, pixlr
TRY THIS ONE
canva
CREATIVITY
artistry, inspiration
Bruce Reyes-Chow
@breyeschow
#pneuma2016

50. CATCH-ALL
gkeep, evernote
EMAIL
boomerang, unrollme
SURVEYS
surveymonkey,
typeform, gforms
MONEY
paypal, square, cash,
venmo, stripe
COORDINATION I
better, faster,
funner
Bruce Reyes-Chow
@breyeschow
#pneuma2016

51. SCHEDULING
signup, signupgenius,
calendly, mealtrain,
punchbowl, gcal
ANALYTICS
google, Sumall, FB,
Twitter, Buffer
TRY THESE
do, slack, wunderlist,
bit.ly, keepvid,
COORDINATION II
better, faster,
funner
Bruce Reyes-Chow
@breyeschow
#pneuma2016

52. CONNECTION
interact and engage
COMMUNICATION
interpret, deliver
CONTEMPLATION
spiritual disciplines
CURATION
find, filter, share
CREATIVITY
artistry, inspiration
COORDINATION
better, faster, funner
SIX FILTERS
all the apps
Bruce Reyes-Chow
@breyeschow
#pneuma2016

53. What technologies,
apps, platforms do
you really like?
Which ones do you
just not get?
Which ones do want
to know more about?
TABLE TALKING
What do you think?
Bruce Reyes-Chow
@breyeschow
#pneuma2016

54. questions, comments, musings...

55. Tuesday: Session 1
Introductions
How did we get here?
Discussion
Tuesday: Session 2
Where are we?
Discussion
Wednesday: Session 3
What draws me?
Discussion
Thursday: Session 4
What now?
Discussion

56. Here are 10+1
technologies that you
should go ahead and
try out.
STARTING 10+1
Try these first
Bruce Reyes-Chow
@breyeschow
#pneuma2016

57. apple v. andoid
gMail
gCal
gKeep
gDocs
gDrive
gSlides
gHangout
gPhoto
STARTING +1
the googles
Bruce Reyes-Chow
@breyeschow
#pneuma2016

58. UPDATES: personality
and diverse content
LISTS: “like” “love”
“sad” = I saw this.
GROUPS: private-ish
group for discussions
and planning
EVENTS: generate
interest, not tracking
PAGES: To curate and
engage with others.
BEST PRACTICES?
STARTING 10
facebook
Bruce Reyes-Chow
@breyeschow

59. Organize, curate and
track using lists and
notifications
Follow local orgs,
businesses, and gov’t
services for local news
Use hashtags to find
content for curation
and to connect with
the outside world
Amplify vital voices.
BEST PRACTICES?
STARTING 10
twitter
Bruce Reyes-Chow
@breyeschow
#pneuma2016

60. unstylized view of the
someone's world
tell rawer stories
balances fb demo
pop culture
start streaks
bitmoji
BEST PRACTICES?
STARTING 10
Snapchat
Bruce Reyes-Chow
@breyeschow
#pneuma2016

61. Efficient use of online
time and focus
Equalizes night owls
and early birds
Effective and targeted
posting patterns
Scheduled or buffered
BEST PRACTICES?
STARTING 10
Buffer
Bruce Reyes-Chow
@breyeschow
#pneuma2016

62. Collect images and
liturgy for a season:
Lent, Easter, etc.
Find curriculum:
activities, study
guides, godly play,
workshop rotation
Curate trusted
content to share with
the community.
BEST PRACTICES?
STARTING 10
Pinterest
Bruce Reyes-Chow
@breyeschow

63. Set dates
Take simple polls
Share power
Relieve stress
Pressure positively
Sync to calendars
BEST PRACTICES?
STARTING 10
Doodle
Bruce Reyes-Chow
@breyeschow
#pneuma2016

64. Think: Junk Drawer
Cloud based storage
Back-up and share
photos, docs, lists, etc.
Group document
storage
List-keeping and note
taking
OR Google Keep
BEST PRACTICES?
STARTING 10
Evernote
Bruce Reyes-Chow
@breyeschow

65. Coordinate multiple
home/work schedules
Easily embedded
Integrate with all
Google apps and other
programs
Invite Feature
BEST PRACTICES?
STARTING 10
Google Calendar
Bruce Reyes-Chow
@breyeschow
#pneuma2016

66. Cloud based storage
Back-up and share
photos
Group document
storage
Presentation sharing
2GB Free + referrals
OR Google Drive
BEST PRACTICES?
STARTING 10
Dropbox
Bruce Reyes-Chow
@breyeschow
#pneuma2016

67. User friendly
Link to online version
Track actual
interaction
Save some money
Alt to emailed PDFs
BEST PRACTICES?
STARTING 10
Madmimi
Bruce Reyes-Chow
@breyeschow
#pneuma2016

68. Canva
Ceaseless
Nextdoor
Typeform
Mealtrain
Remind
Pushpay
Wunderlist
Pocket
BoomerangForGmail
OTHERS
BONUS
The other ones
Bruce Reyes-Chow
@breyeschow
#pneuma2016

69. What technologies,
apps, and platforms
have you found most
useful in ministry?
Best practices?
Tips, tricks,
work-arounds?
Any cautions?
TABLE TALKING
What do you think?
Bruce Reyes-Chow
@breyeschow
#pneuma2016

70. A few practical
boundary thoughts —
Pastors should not
instigate connections.
Connect with youth in
public online spaces.
Refrain from
over-interacting.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
BOUNDARIES
Bruce Reyes-Chow
@breyeschow
#pneuma2016

71. Do not over-promise,
so chose 1.0
Show who you really
are not who someday
you hope to become.
No gif, sound, color,
or font vomiting.
Try on all browsers.
Test like a visitor.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
Webpages
Bruce Reyes-Chow
@breyeschow
#pneuma2016

72. Social Media Policies
and Guidelines —
Not much different
than other codes of
behavior.
Generally stay away
from “Dos” / “Don’ts”
but be descriptive
with examples.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
POLICIES
Bruce Reyes-Chow
@breyeschow
#pneuma2016

73. About the children —
Have release forms
for all registrations.
Resist posting
close-ups of the kids.
Do not tag parents.
Be a “trusted adult”
for other parents.
QUESTIONS/THOUGHTS?
BIG QUESTIONS
CHILDREN
Bruce Reyes-Chow
@breyeschow
#pneuma2016

74. What do you want to
talk about?
Offer it up?
Poll the crowd.
Find a place to talk.
Go.
OPEN SPACE
What do you want
to talk about.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

75. Tuesday: Session 1
Introductions
How did we get here?
Discussion
Tuesday: Session 2
Where are we?
Discussion
Wednesday: Session 3
What draws me?
Discussion
Thursday: Session 4
What now?
Discussion

76. VIDEO
A Generation Asks W.T.F?
https://youtu.be/bIU8-hlvKXA

77. So now what?
Here are a few
practical actions for
you and your
ministry.
FOR TOMORROW
What you can do.
Bruce Reyes-Chow
@breyeschow
#pneuma2016

78. Carve out daily social
media time for
curation, interaction
and exploration
Normalize usernames
using namechk.com
Create lists on Twitter
and Facebook
Use “find friends”
feature and connect
FOR TOMORROW
Personal Tasks
Bruce Reyes-Chow
@breyeschow
#pneuma2016

79. Organize and
prioritize apps and
notifications on your
devices.
What apps are on your
home page?

80. Declutter current
online footprint
Gather, record, save,
and share login info
Assign individuals to
networks and tasks
Claim and register
“business” listings
Schedule regular
tech/app play hour
FOR TOMORROW
Church Tasks
Bruce Reyes-Chow
@breyeschow
#pneuma2016

81. What are you going to
do when you get back?
Be specific.
What are some of the
possibilities that you
see in the future?
What might be some
of the obstacles to
success?
TABLE TALKING
What do you think?
Bruce Reyes-Chow
@breyeschow
#pneuma2016

82. Any more BIG questions?
Want to revisit something?
Thoughts, musings,
comments, pushback . . .
BIG QUESTIONS
Any more?
Bruce Reyes-Chow
@breyeschow
#pneuma2016

83. Thanks for being here.
Keep in Touch.
www.slideshare.net/breyeschow
@breyeschow on most
social networks:
twitter, instagram,
snapchat, facebook,
skype, youtube, G+,
linkedin, goodreads...