2. Cinematography
This video follows the usual conventions for shot types
of a music video from this genre. The long shots
portray the band performing together in front of the
burlesque dancers, and mid close-ups are used to
convey performance and lip-syncing. A variety of shot
types are used on the dancers; close-ups are used on
their body parts, and mid-shots as well as long shots
show them performing to the camera or dancing. As
more camera shots are concentrated on the females
within the video, this implies that they are the sole
focal point of the video, as viewers attention is drawn
to them more often than to the band.
4. Editing
The editing of the video frequently cuts on the beat,
therefore a fast-paced atmosphere is generated
towards viewers. Cross-cutting is also used, as the
video goes from a shot of the band performing, then
cuts to a female dancer either posing or performing,
then back to the band – allowing viewers to follow a
narrative, and the activity of two sets of people.
Slow motion has been edited in, in order to match
the lyrics that occur at the same time: “dancing
slowly”.
5. Editing
The shots in which slow motion is used:
An example of cross-cutting in the video:
6. Mise-en-scene
This video puts Carol Vernallis‟ theory into practice,
as a phantasmagorical body is portrayed at the start
of the video. Numerous locations are included:
outside, a stage, sets for the burlesque dancers, and a
plain background. As many locations are used, this
means the video follows the conventions of this
genre. High-key lighting is used on the female
dancers, while spotlights are used on the band-
members, this has been done to link the band to the
burlesque dancers, as the dancers normally have a
spotlight on them – so the band have reversed the
roles.
8. Mise-en-scene
The clothing of the band is dark and smart; they
wear black shirts and trousers, and smart shirts,
while the females in the video appear scantily-clad,
making them seem provocative to viewers. Props
within the video include: instruments for the band,
and the dancers have quellazaires, fans, feathers,
telephones, etc – as the burlesque dancers have more
props, this further suggests that they are the main
focus of the video.
9. Narrative
The narrative is evident by the use of cross-cut
editing, which helps to present the story to viewers;
the video is about a burlesque dancer named Chelsea
Dagger, and the lead singer‟s relationship with her.