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Picture Perfect Images for
Social Media
Choosing & Resizing Images for
Facebook, Twitter, & Other Social Media
Profiles
Seminar Overview
• How to take or find good images
• What image sizes mean
• Different file types
• Appropriate resizing techniques
• How to name files
• Dimensions for different social media profiles
• Q&A/Open discussion
Take the image yourself!
• What megapixel?
How to Get Good Images
Type of Image Minimum Resolution Number of Megapixels
Web Image 640 x 480 1-megapixel & up
4” x 6” Print 2048 x 1536 3-megapixels & up
8” x 10” Print 3072 x 2048 6-megapixels & up
16” x 20” Prints 3264 x 2448 8-megapixels & up
Good Stock Image Websites
• Shutterstock
• iStock
• Depositphoto
• DeviantArt
Where to Get Good Images
Shutterstock.com
Shutterstock.com
iStockphoto.com
iStockphoto.com
depositphoto.com
depositphoto.com
DeviantArt.com
DeviantArt.com
• You CANNOT steal images from Google Images or other
photo sharing sites without purchase or artist’s consent.
• One time we did…
• Use tineye.com to find out where the image came from
Stock Photo No-No’s
Properly Using Editorial & Commercial Images
• Editorial Use Only photos cannot be used to sell
something. It can only be used to illustrate a news-related
story or used in educational purposes.
• Commercial photography is used to help sell or promote
a product or concept.
Stock Photo No-No’s
• Raster vs. Vector
• Raster is flat & cannot scale up without a loss of quality.
• Vector is mathematically based on points, lines, paths, & strokes, so it can increase in size without loss of
quality.
• JPG
• Most common file size
• Smallest file size
• Each time resaved, it loses quality
• PNG
• Made for the web – RGB colors only, no CMYK values
• Larger file size
• Good for images with transparencies, gradients, & drop shadows
• TIFF
• Can be saved & resaved without loss of quality
• Mostly used in printing but can be uploaded to the web (takes longer)
Different File Types:
A Quick Overview
Determine the Image Size You Need
& Downloading the appropriate file size
Facebook
Cover Photos: 851 x 315 px
Facebook
TIPS:
• Start with double size (1702 x 630 px) to get the best
quality, FB will upload appropriate proportionate size
• Change often to highlight events or seasons
• DON’T put up an image one might find offensive or
misleading
• CANNOT be more than 20% text
• Use PNG for higher quality
• Use an unique image to represent you/your brand
Facebook
Facebook
Facebook
Facebook
Facebook
Profile Image: 160 x 160 px
Upload Images at 180 x 180 px
Seen on Timelines at 32 x 32 px
Seen on News Feeds at 50 x 50 px
Facebook
TIPS:
•Keep in mind the profile image changes sizes
•Use a logo or an image easily recognizable to
fans
Facebook
Make your Profile Image & Cover Photos
work together!
Facebook
Facebook
Facebook
App Icons: 111 x 74 px
Facebook
Design your App Icons to match the look and feel of
your brand & the rest of your Facebook page.
Facebook
Facebook
Event Cover Photos: 851 x 315 px
Facebook
Facebook
Facebook
Facebook
Facebook
Photo Albums
• Each hold 1,000 photos
• Max upload is 2048 x 2048 px
• Max display is 960 x 720 px
• TIP: Check “High Quality” box
to ensure highest resolution
Facebook
Photo Albums
• Organize by
category or
event
• Name
albums
accordingly
• Select a
good cover
image for
each album
Facebook
Photo Albums
Facebook
Timeline Images – Images posted straight to
timeline instead of uploaded to album
Preview: 403 x 403 px
View in Lightbox up to 960 x 720 px
Upload size up to 2048 x 2048 px
Facebook
Facebook
Timeline Photos
403 x 403 px
preview
Twitter
Profile Image
• 500 x 500 px: Enlarges when someone clicks on
image
• 73 x 73 px: Shown above description on your page
• 48 x 48 px: When you post a new tweet in Twitter
feed
Twitter
Profile Image
• Use a logo or recognizable image that represents you or
your company.
• A lot of companies use the same image that is on Facebook
to maintain consistency.
Twitter
Profile Image
• Get creative!
Jerry Seinfeld on Twitter
Twitter
Header Image 520 x 260 px
• Recommended dimensions of 1252×626
• Position & resize inside of Twitter
• Like a cover photo, use an image to represent your
company
Twitter
And like Facebook, you can make your Profile Image &
Header Image work together!
Twitter
Twitter
Background Image
• Use one of Twitter’s Premade themes
• Check out Themeleon on Twitter
• Thousands of background patterns & color palettes to
customize
• OR Upload one of your own images
• Tile Background tiles the background image to fit any
monitor size
• Chose Background color, link colors & a white or black
overlay
Twitter
Twitter
Twitter
Twitter
Company LinkedIn pages have a horizontal logo instead
of a profile picture
Horizontal logo size: 100 x 60 px
Logos shrink down to 50 x 50 px in comments
Linked In
Company LinkedIn Cover Photos: 646 x 220 px
Cover Photos are optional & not all companies have
them; however, they do look more professional.
Linked In
Linked In
Linked In
Linked In
Company LinkedIn Careers Cover Photos: 974 x 238 px
Linked In
Linked In
Linked In
Company LinkedIn Products & Services Banner can contain
multiple images
Linked In
• Originally only for the iPhone, iPad, & iPod Touch, Instagram became available for
Android users in early 2012.
• Confines user to square shaped photos
• Added Video sharing in June 2013 to compete with YouTube & Vine
• Mostly viewed on cell phones & tablets
• Can share photos on Instagram easily to Facebook & Twitter
Instagram
Instagram
Small Thumbnail: 205 x 205 px
Large Thumbnail: 410 x 410 px
Profile Image: 110 x 110 px
Most Recent Images: 161 x 161 px
Instagram
Photos open up in Lightboxes viewed up to 612 x 612 px depending on device
Instagram
Profile Image is
40 x 40 px in Photo
Feed
Photos are 510 x 510 px
in Photo Feed
Instagram
• Profile is a circle with a radius of 270 px
• Cover Photos are 2120 x 1192, but most people or companies haven’t
updated there’s since the new updates in May
Google +
Google +
• Shared Image sizes
vary, but are typically
about 497 x 373 px
Google +
Pintrest
• Profile images: 165 x 165 pixels.
• Pins in feed: 238 pixels x adjusted to height.
• Expanded pin size: 735 pixels x adjusted to height.
• Pin boards complete size: 238 x 284 pixels.
• Cover image: 217 x 146 pixels.
• Tiny thumbnails: 51 x 51 pixels.
• http://www.authormedia.com/the-pinterest-cheat-sheet-to-
image-sizes/
How to Resize Images
Photoshop: the King of Image Editing
(or so says me)
• OPTION 1: File – Open (Select the image you want to use)
Either go to:
Image – Image size to resize the image
Image – Canvas size to crop the image
Use the crop tool (PSCS6 will tell you the image size as you are cropping
• OPTION 2: File – New
Enter size for the canvas
File – Place (Select the image you want to use)
While holding SHIFT, drag the corner of the image to fit the canvas
Move the image around to fit your taste or need
Hit ENTER (or check mark at the top) to confirm placement of the image
Photoshop
Free Online Photo Resizing
1. Browser computer for image, click Continue
2. Crop photo by dragging box around image, click Crop Selection
(Image size is displayed in the bottom right)
3. Continue on to Step 2: Resize Your Picture
Make my Picture: Select a size OR type in width & height (or just width works, too)
4. Choose a Special Effect – or not, up to you
5. Save As – Choose “Best Quality”
6. View Image to preview
7. Click Resume Edit to go back & make changes or Save to Disk to download image
Picresize.com
1. Upload Image
2. Click square to enter image size in pixels
3. Use + or – to shrink the image to fit in the highlighted sized area
4. Click yellow circle
5. Save this Image – jpg, png, or gif options
resizeyourimage.com
1. Browse to Upload Image
(Optimizes image for you & gives you a preview comparison)
2. Crop Image – type in pixel dimensions
3. Sharpen/Image Quality options & Image editing like B&W, Monochrome, etc., add
image border
4. Scroll back up under the image & click Download Image
webriszer.com
Paint.net
• OPTION 1: File – Open (Select the image you want to use)
Either go to:
Image – Image resize to resize the image
Image – Canvas size to crop the image
• OPTION 2: File – New
Enter size for new image
File – Open (Select the image you want to use)
Image - Select All, Copy and Paste into a new layer onto new image
Move the image around to fit your taste or need, hold Shift to maintain
aspect ration
File Save as new image
• Save images with proper keyword tags for the best SEO results
• Separate keywords with dashes – not underscores_ or spaces
• When adding images to websites you can add keywords to up to 5
places per image.
• File name
• Alt Text
• Description
• Caption
Saving & Naming Images
Website-Keyword-Opportunities
Practical Applications

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Picture Perfect Images For Social Media

  • 1. Picture Perfect Images for Social Media Choosing & Resizing Images for Facebook, Twitter, & Other Social Media Profiles
  • 2. Seminar Overview • How to take or find good images • What image sizes mean • Different file types • Appropriate resizing techniques • How to name files • Dimensions for different social media profiles • Q&A/Open discussion
  • 3. Take the image yourself! • What megapixel? How to Get Good Images Type of Image Minimum Resolution Number of Megapixels Web Image 640 x 480 1-megapixel & up 4” x 6” Print 2048 x 1536 3-megapixels & up 8” x 10” Print 3072 x 2048 6-megapixels & up 16” x 20” Prints 3264 x 2448 8-megapixels & up
  • 4. Good Stock Image Websites • Shutterstock • iStock • Depositphoto • DeviantArt Where to Get Good Images
  • 13. • You CANNOT steal images from Google Images or other photo sharing sites without purchase or artist’s consent. • One time we did… • Use tineye.com to find out where the image came from Stock Photo No-No’s
  • 14. Properly Using Editorial & Commercial Images • Editorial Use Only photos cannot be used to sell something. It can only be used to illustrate a news-related story or used in educational purposes. • Commercial photography is used to help sell or promote a product or concept. Stock Photo No-No’s
  • 15. • Raster vs. Vector • Raster is flat & cannot scale up without a loss of quality. • Vector is mathematically based on points, lines, paths, & strokes, so it can increase in size without loss of quality. • JPG • Most common file size • Smallest file size • Each time resaved, it loses quality • PNG • Made for the web – RGB colors only, no CMYK values • Larger file size • Good for images with transparencies, gradients, & drop shadows • TIFF • Can be saved & resaved without loss of quality • Mostly used in printing but can be uploaded to the web (takes longer) Different File Types: A Quick Overview
  • 16. Determine the Image Size You Need & Downloading the appropriate file size
  • 18. Cover Photos: 851 x 315 px Facebook
  • 19. TIPS: • Start with double size (1702 x 630 px) to get the best quality, FB will upload appropriate proportionate size • Change often to highlight events or seasons • DON’T put up an image one might find offensive or misleading • CANNOT be more than 20% text • Use PNG for higher quality • Use an unique image to represent you/your brand Facebook
  • 24. Profile Image: 160 x 160 px Upload Images at 180 x 180 px Seen on Timelines at 32 x 32 px Seen on News Feeds at 50 x 50 px Facebook
  • 25. TIPS: •Keep in mind the profile image changes sizes •Use a logo or an image easily recognizable to fans Facebook
  • 26. Make your Profile Image & Cover Photos work together! Facebook
  • 29. App Icons: 111 x 74 px Facebook
  • 30. Design your App Icons to match the look and feel of your brand & the rest of your Facebook page. Facebook
  • 32. Event Cover Photos: 851 x 315 px Facebook
  • 37. Photo Albums • Each hold 1,000 photos • Max upload is 2048 x 2048 px • Max display is 960 x 720 px • TIP: Check “High Quality” box to ensure highest resolution Facebook
  • 38. Photo Albums • Organize by category or event • Name albums accordingly • Select a good cover image for each album Facebook
  • 40. Timeline Images – Images posted straight to timeline instead of uploaded to album Preview: 403 x 403 px View in Lightbox up to 960 x 720 px Upload size up to 2048 x 2048 px Facebook
  • 43. Profile Image • 500 x 500 px: Enlarges when someone clicks on image • 73 x 73 px: Shown above description on your page • 48 x 48 px: When you post a new tweet in Twitter feed Twitter
  • 44. Profile Image • Use a logo or recognizable image that represents you or your company. • A lot of companies use the same image that is on Facebook to maintain consistency. Twitter
  • 45. Profile Image • Get creative! Jerry Seinfeld on Twitter Twitter
  • 46. Header Image 520 x 260 px • Recommended dimensions of 1252×626 • Position & resize inside of Twitter • Like a cover photo, use an image to represent your company Twitter
  • 47. And like Facebook, you can make your Profile Image & Header Image work together! Twitter
  • 49. Background Image • Use one of Twitter’s Premade themes • Check out Themeleon on Twitter • Thousands of background patterns & color palettes to customize • OR Upload one of your own images • Tile Background tiles the background image to fit any monitor size • Chose Background color, link colors & a white or black overlay Twitter
  • 53. Company LinkedIn pages have a horizontal logo instead of a profile picture Horizontal logo size: 100 x 60 px Logos shrink down to 50 x 50 px in comments Linked In
  • 54. Company LinkedIn Cover Photos: 646 x 220 px Cover Photos are optional & not all companies have them; however, they do look more professional. Linked In
  • 58. Company LinkedIn Careers Cover Photos: 974 x 238 px Linked In
  • 61. Company LinkedIn Products & Services Banner can contain multiple images Linked In
  • 62. • Originally only for the iPhone, iPad, & iPod Touch, Instagram became available for Android users in early 2012. • Confines user to square shaped photos • Added Video sharing in June 2013 to compete with YouTube & Vine • Mostly viewed on cell phones & tablets • Can share photos on Instagram easily to Facebook & Twitter Instagram
  • 64. Small Thumbnail: 205 x 205 px Large Thumbnail: 410 x 410 px Profile Image: 110 x 110 px Most Recent Images: 161 x 161 px Instagram
  • 65. Photos open up in Lightboxes viewed up to 612 x 612 px depending on device Instagram
  • 66. Profile Image is 40 x 40 px in Photo Feed Photos are 510 x 510 px in Photo Feed Instagram
  • 67. • Profile is a circle with a radius of 270 px • Cover Photos are 2120 x 1192, but most people or companies haven’t updated there’s since the new updates in May Google +
  • 69. • Shared Image sizes vary, but are typically about 497 x 373 px Google +
  • 70. Pintrest • Profile images: 165 x 165 pixels. • Pins in feed: 238 pixels x adjusted to height. • Expanded pin size: 735 pixels x adjusted to height. • Pin boards complete size: 238 x 284 pixels. • Cover image: 217 x 146 pixels. • Tiny thumbnails: 51 x 51 pixels. • http://www.authormedia.com/the-pinterest-cheat-sheet-to- image-sizes/
  • 71. How to Resize Images Photoshop: the King of Image Editing (or so says me)
  • 72. • OPTION 1: File – Open (Select the image you want to use) Either go to: Image – Image size to resize the image Image – Canvas size to crop the image Use the crop tool (PSCS6 will tell you the image size as you are cropping • OPTION 2: File – New Enter size for the canvas File – Place (Select the image you want to use) While holding SHIFT, drag the corner of the image to fit the canvas Move the image around to fit your taste or need Hit ENTER (or check mark at the top) to confirm placement of the image Photoshop
  • 73. Free Online Photo Resizing
  • 74. 1. Browser computer for image, click Continue 2. Crop photo by dragging box around image, click Crop Selection (Image size is displayed in the bottom right) 3. Continue on to Step 2: Resize Your Picture Make my Picture: Select a size OR type in width & height (or just width works, too) 4. Choose a Special Effect – or not, up to you 5. Save As – Choose “Best Quality” 6. View Image to preview 7. Click Resume Edit to go back & make changes or Save to Disk to download image Picresize.com
  • 75. 1. Upload Image 2. Click square to enter image size in pixels 3. Use + or – to shrink the image to fit in the highlighted sized area 4. Click yellow circle 5. Save this Image – jpg, png, or gif options resizeyourimage.com
  • 76. 1. Browse to Upload Image (Optimizes image for you & gives you a preview comparison) 2. Crop Image – type in pixel dimensions 3. Sharpen/Image Quality options & Image editing like B&W, Monochrome, etc., add image border 4. Scroll back up under the image & click Download Image webriszer.com
  • 77. Paint.net • OPTION 1: File – Open (Select the image you want to use) Either go to: Image – Image resize to resize the image Image – Canvas size to crop the image • OPTION 2: File – New Enter size for new image File – Open (Select the image you want to use) Image - Select All, Copy and Paste into a new layer onto new image Move the image around to fit your taste or need, hold Shift to maintain aspect ration File Save as new image
  • 78. • Save images with proper keyword tags for the best SEO results • Separate keywords with dashes – not underscores_ or spaces • When adding images to websites you can add keywords to up to 5 places per image. • File name • Alt Text • Description • Caption Saving & Naming Images