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Conway Center for Family Business



EXPLORING



      For Beginner & Intermediate Users




   BRYAN HUBER
EXPLORING
About Bryan
About Bryan
• Principal of huber+co. interactive
• Joined LinkedIn in 2004
• Not affiliated with LinkedIn
About LinkedIn
About LinkedIn
• Over 55 Million Users
• Professional Social Network
• Builds Your Personal Brand
• Builds Your Sales Network
• Aids In Job Search
• Information On Companies
• Information On Decision Makers
AGENDA
Exploring LinkedIn
Exploring LinkedIn
• Profile Basics
• Connections
• Building Your Network
• Dashboard
• Recommendations
• Request Introductions
Exploring LinkedIn
Exploring LinkedIn
• Job Search
• Search Engine
• Applications
• Company Pages
• Groups
• Questions & Answers
• Polls
PROFILE
BASICS
http://learn.linkedin.com
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
About Bryan Huber
Summary of Who I Am
Summary of Who I Am
Summary of Who I Am
Summary of Who I Am
Summary of My Experience
Summary of My Experience
Summary of My Experience
Summary of My Experience
My Recommendations
Additional Information About Me
Additional Information About Me
Additional Information About Me
Additional Information About Me
Additional Information About Me
Additional Information About Me
Main Points
Main Points

• Show your progression
• How did you get where
 you are today?

• Accomplishments?
• Where are you heading?
Editing My Information
Editing My Information
Vanity URL
85%
The key to getting your profile
   to 100% is getting three
      recommendations
CONNECTIONS
BUILD YOUR
 NETWORK
DASHBOARD
RECOMMENDATIONS
TIP:
  If you ask someone for a
recommendation, have them
focus on specific information
REQUESTING
INTRODUCTIONS
JOB SEARCH
SEARCH ENGINE
APPLICATIONS
COMPANY PAGES
USING
GROUPS
QUESTIONS
& ANSWERS
POLLS
RECAP
Exploring LinkedIn
Exploring LinkedIn
• Profile Basics
• Connections
• Building Your Network
• Dashboard
• Recommendations
• Request Introductions
Exploring LinkedIn
Exploring LinkedIn
• Job Search
• Search Engine
• Applications
• Company Pages
• Groups
• Questions & Answers
• Polls
RESOURCES
LinkedIn Resources
LinkedIn Resources
• Learn.LinkedIn.com
• Amazon.com
• YouTube.com
• LewisHowes.com
Questions?
connect
              with me




in/bryanhuber    @bryanhuber     /bryanhuber



                huberandco.com
Thank you.

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LinkedIn Preso for Conway Center for Family Business (2010)

Notes de l'éditeur

  1. Thanks for coming Save questions to end - Tweet #smscamp Mention book drawing Start audience questions
  2. Not just an online resume Can be used based on objectives Better communication
  3. Not just an online resume Can be used based on objectives Better communication
  4. Not just an online resume Can be used based on objectives Better communication
  5. Not just an online resume Can be used based on objectives Better communication
  6. Not just an online resume Can be used based on objectives Better communication
  7. Not just an online resume Can be used based on objectives Better communication
  8. Not just an online resume Can be used based on objectives Better communication
  9. Not just an online resume Can be used based on objectives Better communication
  10. Not just an online resume Can be used based on objectives Better communication
  11. Not just an online resume Can be used based on objectives Better communication
  12. Not just an online resume Can be used based on objectives Better communication
  13. Not just an online resume Can be used based on objectives Better communication
  14. Not just an online resume Can be used based on objectives Better communication
  15. Not just an online resume Can be used based on objectives Better communication
  16. Not just an online resume Can be used based on objectives Better communication
  17. Not just an online resume Can be used based on objectives Better communication
  18. Not just an online resume Can be used based on objectives Better communication
  19. Not just an online resume Can be used based on objectives Better communication
  20. Not just an online resume Can be used based on objectives Better communication
  21. Not just an online resume Can be used based on objectives Better communication
  22. Not just an online resume Can be used based on objectives Better communication
  23. Not just an online resume Can be used based on objectives Better communication
  24. Not just an online resume Can be used based on objectives Better communication
  25. Not just an online resume Can be used based on objectives Better communication
  26. Comprehensive learning resource provided by LinkedIn Easy to navigate Step by step instructions Training videos
  27. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  28. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  29. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  30. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  31. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  32. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  33. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  34. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  35. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  36. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  37. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  38. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  39. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  40. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  41. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  42. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  43. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  44. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  45. Tell your story More than a resume Good copy is interesting to read Flow
  46. Tell your story More than a resume Good copy is interesting to read Flow
  47. Tell your story More than a resume Good copy is interesting to read Flow
  48. Tell your story More than a resume Good copy is interesting to read Flow
  49. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  50. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  51. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  52. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  53. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  54. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  55. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  56. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  57. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  58. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  59. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  60. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  61. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  62. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  63. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  64. - Adjust email settings - can have multiple - Personal or business email can be used - This is how you will get notifications
  65. Adjust settings to open you profile (what people will see who are not connected to you)
  66. Claim your custom name URL Better for search
  67. Traditional Search Engines index results from Social Search Engines LinkedIn, Twitter and Facebook Network volume content and links
  68. Traditional Search Engines index results from Social Search Engines LinkedIn, Twitter and Facebook Network volume content and links
  69. Complete profile 100% Use the guide provided
  70. Complete profile 100% Use the guide provided
  71. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  72. Complete profile 100% Use the guide provided
  73. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  74. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  75. Get weekly updates Can change your search criteria Experiment with different searches
  76. Ways to connect - email address (original intention - common groups - Request introduction through connection (call connection first) (mention - “please follow link below to connect”)
  77. Ways to connect - email address (original intention - common groups - Request introduction through connection (call connection first) (mention - “please follow link below to connect”)
  78. - Import your email contacts - Be selective on who you connect to - Start with contacts on the network
  79. - Import your email contacts - Be selective on who you connect to - Start with contacts on the network
  80. - Import your email contacts - Be selective on who you connect to - Start with contacts on the network
  81. - Import your email contacts - Be selective on who you connect to - Start with contacts on the network
  82. - Import your email contacts - Be selective on who you connect to - Start with contacts on the network
  83. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  84. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  85. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  86. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  87. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  88. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  89. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  90. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  91. Started LinkedIn in 2005 Total Image story Found job at best - then YI Business development strategy
  92. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  93. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  94. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  95. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  96. Cialdini - Law of reciprocity - Give and you shall receive Great networking strategy
  97. Heard about patrick through a friend Forwarded profile Found him on LinkedIn
  98. Visible social graph Choose bridge connection wisely Contact them first - ask how well they know them
  99. Visible social graph Choose bridge connection wisely Contact them first - ask how well they know them
  100. - Write the letter - do your homework - Why are you reaching out? - Who connects you and how - Polite note to bridge connection - thank you
  101. Get weekly updates Can change your search criteria Experiment with different searches
  102. Get weekly updates Can change your search criteria Experiment with different searches
  103. Get weekly updates Can change your search criteria Experiment with different searches
  104. - Robust Social Search engine - Segment by multiple variables - Sort results
  105. General Search - “Marketing Director, 100 mile radius from 43229 11,121 resluts How does LinkedIn order results?
  106. Applications aggregate third party content Content is king is professional social branding More relevant content = deeper brand story
  107. Applications aggregate third party content Content is king is professional social branding More relevant content = deeper brand story
  108. Applications aggregate third party content Content is king is professional social branding More relevant content = deeper brand story
  109. Applications aggregate third party content Content is king is professional social branding More relevant content = deeper brand story
  110. Applications aggregate third party content Content is king is professional social branding More relevant content = deeper brand story
  111. Show people where you are going Tell them why you are going See who will be at your destination - build trip meetings Save money
  112. in beta future revenue model
  113. Using company pages Robust search
  114. Using company pages Robust search
  115. Shows who you know in company Degrees of separation away
  116. Shows who you know in company Degrees of separation away
  117. Shows people who used to work their Degrees of separation away
  118. Shows people who used to work their Degrees of separation away
  119. replacing hoovers Lots of data User generated Hoovers = company info manager = every few months update
  120. Max 50 groups Can connect through common groups Lots of content and dialog - common niche interests
  121. What makes a good group - engaged - size - targeting - local, vertical, special interest - Test groups & sub groups - if no good, leave
  122. Each user has the ability to use Questions and answers See questions from your network All data is delivered to you
  123. Ask relevant questions watch your length Don’t answer the question in the question
  124. Ask relevant questions watch your length Don’t answer the question in the question
  125. Classify your question properly Target the experts
  126. Classify your question properly Target the experts
  127. Target geographically great way to build you local network
  128. Target geographically great way to build you local network
  129. Keep your questions and answers for later access
  130. Answer well - get expert badge Don’t forget to rate answers to your questions Great way to connect with smart people
  131. - Robust results and research data - I have used with clients - Get random samplings - Get more with paid service
  132. - Get more statistical data from polls - Ask relevant questions on current issues - Invite responders into your network
  133. - Get more statistical data from polls - Ask relevant questions on current issues - Invite responders into your network
  134. - Artina Promo products story - Creating offline habits - Discipline & time (building furniture from blog story)
  135. Not just an online resume Can be used based on objectives Better communication
  136. Not just an online resume Can be used based on objectives Better communication
  137. Not just an online resume Can be used based on objectives Better communication
  138. Not just an online resume Can be used based on objectives Better communication
  139. Not just an online resume Can be used based on objectives Better communication
  140. Not just an online resume Can be used based on objectives Better communication
  141. Not just an online resume Can be used based on objectives Better communication
  142. Not just an online resume Can be used based on objectives Better communication
  143. Not just an online resume Can be used based on objectives Better communication
  144. Not just an online resume Can be used based on objectives Better communication
  145. Not just an online resume Can be used based on objectives Better communication
  146. Not just an online resume Can be used based on objectives Better communication
  147. Not just an online resume Can be used based on objectives Better communication
  148. - Artina Promo products story - Creating offline habits - Discipline & time (building furniture from blog story)
  149. Not just an online resume Can be used based on objectives Better communication
  150. Not just an online resume Can be used based on objectives Better communication
  151. Not just an online resume Can be used based on objectives Better communication
  152. Not just an online resume Can be used based on objectives Better communication