A new research study says Global Healthcare Outsourcing Industry stands to grow to a $330 B market by 2016. Infosys says US Healthcare BPO is a $100 B opportunity. The Philippines is uniquely positioned to emerge as the destination of choice.
Taking Healthcare Outsourcing Services to New Heights
1. Taking Healthcare Outsourcing
Services to New Heights
Alejandro P. Melchor III
Deputy Executive Director for ICT Industry Development
Information & Communications Technology Office,
Department of Science & Technology
Keynote Address for HIMOSC 2012
Nov. 6, 2012- Intercontinental Hotel, Makati City
2.
3. “The US healthcare outsourcing market is a $100-
billion worth opportunity waiting to be explored.”
- Ritesh Idnani, SVP and COO of Infosys BPO
• US healthcare spending ↑
- 2011: $2.7 Trillion
$8,650 per person
- 2020: $4.6 Trillion
$13,710 per person
• 20% of US GDP
1 of every 5 dollars
will be spent on healthcare
* According to Medicare’s Office of the Actuary, as quoted in Associated Press article “US health care spending to reach $13,710 per person by 2020, government says”
4. The Philippines is uniquely positioned to become the
destination of choice for Healthcare BPO
• Abundant talent supply of nurses
• Philippines is already #2 in
Healthcare Information
Management Outsourcing
• 172% segment growth in 2011
indicates the market is selecting
the Philippines
• The “Care Factor” may be the
tipping point
5. Stepping Up the Value Chain Program
We are #1 in call
centers and we Voice BPO
intend to become
market leader in
UK & Australia Healthcare Information
Management Outsourcing
We intend to Finance & Accounting
Outsourcing
attain world
leadership in 4 more HR Outsourcing
fast growing services
Creative Process Outsourcing ICT-enabled Creative
Industry Development
We intend to IT Outsourcing
double our market
Engineering Services
share in 3 other fast Philippine Technological
Outsourcing Council
growing services
Multilingual BPO
6. Growth Program for the Healthcare Information
Management Outsourcing Sector
Industry Capability Talent Development
• Growth programs
• National events, conferences • Training, certification and credentialing
• Building niche capabilities for Medical Coding and Billing
• International cooperation • Curriculum
• Resource mobilization Development for HIM
courses
• Marketing collaterals
• Career marketing • IT-BPO Sector Road
• International Map, including HIM
Marketing & geo- • HIM Industry Research
footprint expansion
• Image promotion
Marketing Research and Information
7. Talent Development:
Medical Coding Training & Certification Pilot
• January 21-26, 2013
• 5-day boot camp designed to get a Certified
Professional Coder (CPC) certification
Implementing Partners:
• 30 participants from HIMOAP Member
companies
Nomination & Selection of Participants begins November 2012
Please watch-out for HIMOAP Announcements
8. Talent Development:
TESDA courses developed in partnership with Industry
Source: Technical Education and Skills Development Authority
9. Talent Development:
Recommendations on free online courses
Clinical Terminology for International Students
University of Pittsburgh
Valerie Swigart, Ph.D., RN, and Michael Gold, Ph.D.
6 weeks, 2013
Health Policy and the Affordable Care Act
University of Pennsylvania
Ezekiel Emanuel, MD, PhD
8 weeks, 2013
Brief on free online courses:
- Posted to Website & Facebook
Source: www.coursera.org
10. Marketing:
Development of Marketing Collaterals
http://www.bpap.org/publications/research/investorprimer2012
11. Career Marketing:
Nine ICT Roadshows in the Next Wave Cities for 2012
Zamboanga City
Palayan, Nueva Ecija
12. International Marketing:
Geo-footprint Expansion
• 2008-09 crisis has
caused a European-
wide shift to BPO &
shared services
• Arab Spring has
created new
outsourcing
opportunities in
Middle East
• IT-BPO growing
fast in Asia Pacific/
Aus-NZ
14. Marketing the Filipino Global Knowledge
Professional Who Cares for You and Your Business
Rationale: The “Care Factor” can be the decisive edge in Healthcare BPO
The market already knows that…
Filipino OFWs Care for Filipino Nurses Care for YOUR Filipino Call Center Workers
YOUR Family and Children HEALTH and WELL- BEING Care for YOU as a client
Next: Help the market
connect the dots…
Filipino Global Knowledge Professionals
Care about YOU and YOUR BUSINESS
15. Filipinos…
• A people of heart
• A people of great compassion
• People who CARE about you and your business
The “Care Factor” may be the Tipping Point