The Right Way to Energize & Engage People

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With more than 30,000 copies sold worldwide, Susan Fowler’s powerful and influential book, WHY MOTIVATING PEOPLE DOESN’T WORK...AND WHAT DOES: The New Science of Leading, Energizing, and Engaging, is now available in paperback. Susan argues that most of the current approaches to engagement have not caught up to the science of motivation, resulting in short-term practices that undermine the long-term engagement they hoped to generate. In her book, Fowler builds upon the latest scientific research on the nature of human motivation to explain why traditional approaches don’t work. More importantly, she provides a cutting-edge framework, model, and course of action to help leaders shape a workplace where people flourish while producing sustainable results. Amazon Book Link: http://amzn.to/2n11oGq

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Episode #465
Business901 Podcast: The Right Way to Energize & Engage People

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Customer value mapping is a qualitative approach that looks at the perceived value of a product or service from the customer’s perspective. The Business901 Fractional Marketing Services allow customers to focus on their core operations while the business development and marketing experts at Business901 handle customer-facing campaigns. The plans are tailored to each business, considering each company’s existing capabilities, budget, and industry. Business901 offers a unique combination of traditional and progressive methods to maximize customer growth. Social media campaigns, in-person and online events, and partnerships with industry organizations are all available, depending on the company’s needs. Additionally, Business901 utilizes AI-based tools to accelerate the sales and marketing process. This modern approach ensures that customers get the most out of their time and budget. “At the end of the day, Business901 is focused on providing clients with the best experience possible,” said Dager. “We strive to give our clients access to the expertise and resources they need to succeed in their respective industries.”We act as teachers, consultants, strategists, or implementers. The program is designed around your desired deliverables with specific milestones and time frames to meet your outcomes.

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Business901 2020 LinkedIn Slidedeck

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Are you looking at growth through the right lenses? Or are you still operating in the Doom Loop? Is your disciplined actions focused on experimentation? Jim Collins has been talking about the Flywheel Effect for many years and most of us (should) know the intricacies behind the concept. Reviewing the recent book Experimentation Works, author Stefan Thomke reinforces this effect through Booking's Growth Flywheel and his own 7 System Levers. Expanding on just 3 of the 7 levers: 1. Scale: Number of experiments per week, months, or year 2. Scope: Extent to which an organization’s employees are involved in experiments 3. Speed: Time from formulating a hypothesis to completing an experiment

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Experimentation Growth Flywheel

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In the past, I have written about using the Lean trio of SDCA, PDCA, EDCA with an umbrella of CAP-Do or in Non-Lean terms; Standard Work, Continuous Improvement, Design Thinking (Exploration), and Reflection. In the book, Cracked it!: How to solve big problems and sell solutions like top strategy consultants, the authors lay out their 4s Framework in much the same manner with a flowchart to guide you through the use of it. Their dive into each discipline is excellent. Enjoy the read. The part of the framework that they took the time with that most problem-solving books don’t is the Sell Stage. Of course, I am partial to that area but even though I am, when doing it for myself, I often just think people get it. Everyone wants to grow revenue or save time and money? I also like that though it is convenient to put documentation at the end and part of this stage, I took a little deeper meaning from it. The part of sustaining, and even improving again often rests on the idea of how we deliver/sell the results.

4S Framework: State, Structure, Solve, Sell

4S Framework: State, Structure, Solve, Sell

4S Framework: State, Structure, Solve, Sell

Branops - Making Your Story Your Strategy

Branops - Making Your Story Your Strategy

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Author Julia Sloan in the book, Learning to Think Strategically, emphasizes the need for both a Creative and Rational balance in the approach. Sloan says, "Without a well-honed intuitive sense, problem analysis can remain clinical, sanitized, and ineffectual, in that problems are exposed only superficially and analyzed without much, if any, examination of the “truthfulness” of their cause. Rationality then plays the critical role of identifying relevant information and analyzing facts." I find her approach the rest of the book equally enlightening. This process reminds me of the Divergent/Convergent Design Think approach and equally similar to Disney’s Creative Strategy: Dreamer, Realist, and Critic approach. I have both an electronic and audion version of the book. It is a good listen. Amazon: Learning to Think Strategically 4th Edition https://amzn.to/2Z1vyKB

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Would you contribute to empowering Freelancers in your work environment? Please consider joining this LinkedIn Group: https://lnkd.in/eRuGzsm As the use of Freelancers proliferate across organizational departments new ways of thinking are required. We have created instances of success in employee onboarding but often we have similar expectations of Freelancers in very condensed cycles. This group is intended first and foremost to create awareness of these issues and elaborate on ideas for enhancing the flow of work between the stakeholders.

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This Prime Target Webinar will provide insights on how social media analytics can be used for International Market Research. Topics Covered: 1. Five Advantages to using social media analytics for international marketing 2. Social media – source for market research unexploited by companies 3. Learn to understand and track our markets and competitors in our target countries 4. Discover reliable tools adapted for small companies More Info & Registration: https://www.bigmarker.com/prime-target/SOCIAL-MEDIA-ANALYTICS-FOR-INTERNATIONAL-MARKETERS

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PrimeTarget.tech helps SMEs and startups accelerate growth and improve performance globally through the power of data and analytics. The management team is versatile and abreast in growth hacking for companies with global ambitions. Their purpose is to open access to small and medium enterprises to a fundamentally new approach in decision making with regards to global strategies, one designed to match today's fast pace of change and new technologies.

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If the video does not play in the 2nd slide, this is the YouTube Link: https://youtu.be/fmWWut0rjBY The video incorporates the disciplines I use within a Strength-Based Sales and Marketing effort. Taken from great leaders of Appreciative Inquiry, it may look complicated but all of these are founded on the basic principles of AI. Appreciative Inquiry is a shift from looking at problems and deficiencies and instead focusing on strengths and successes. It is a tool for change, and it will strengthen relationships throughout your business. Most people struggle to obtain this mindset without training. We have just been conditioned otherwise. I always use the example that is about obtaining the flow of what and how versus the drilling down of why. In sales and marketing when you analyze your wins instead of your losses it makes you 10X more likely to understand the events that trigger decision-makers to become motivated about buying your product or service. More info at https://business901.com/

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Get On Track with a Strength-Based Sales and Marketing Approach

Get On Track with a Strength-Based Sales and Marketing Approach

The Faces of Change 2 Introductory Program provides a foundation for teachers, parents, social workers and mentors to understand how and what that relationship should look like for students presently and in the future. By using the Faces of Change Timeline as a central focus we will introduce the central theme of the Faces of Change 2 program. Participants are provided with the groundwork on how to use Faces of Change activities in the classroom while counseling, advising, or serving as an advocate for the student.

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The ability to ask good questions is essential in today’s world. However, as Stephen Covey categorized in one of his 7 Habits; “Seek first to Understand, then to be understood.” Or another way Dale Carnegie phrased this, “To be interesting, be interested.” To accomplish this, I think one of the areas that most of could work on is to develop our ability to quickly recognize the purpose of the question. When we do this, it is much easier to align perspectives and therefore engage in collaborative efforts. Adapted from the work of Stafford (2009) and from the book, Collaborating for Inquiry-Based Learning: School Librarians and Teachers Partner for Student Achievement by Virginia L. Wallace and Whitney N. Husid, the Purposes for Question diagram is an ideal training aid for me in sales and marketing.

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Your voice, smiling, facial expressions, body language, and genuine Hospitality are tightly connected. Always strive to be a Hospitality service professional. The importance of Smiling is vital in the hospitality industry. People who were or are being raised and educated on digital devices have not had the opportunity to learn and use the necessary and multiple communication skills the way previous generations did. It's a lost art that needs to be presented to the generations that followed the Baby Boomers. These are the generations alive today: Generation X, Generation Y (Millennials), Generation Z, and Generation Alpha.

W.H.Bender Quote 62 - Always strive to be a Hospitality Service professional

W.H.Bender Quote 62 - Always strive to be a Hospitality Service professional

W.H.Bender Quote 62 - Always strive to be a Hospitality Service professional

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Software developers are intended to be massive, highly leverageable value creators for their companies and teams - using their creative and technical talent to build products themselves or mission-critical systems that facilitate the delivery of value inside the business. The blunt truth, however, is that many software developers would screw up tying their own shoes when left to their own devices. There's an abundant corpus of work out there on how managers routinely let down their software developers through insufficient planning, communication, listening, and support. In this talk we're going to explore the inverse - how individual software developers contributing to a project unintentionally sabotage their teams, their companies, their projects, and themselves through: * Immutable technical preferences + biases; * Bad attitudes; * Poor listening; * Inflexible and unproductive learning styles; * Risk aversion; * Incuriosity; * And more! Most importantly, in this talk we're going to try to address how we can help shift developers who want to learn and improve, but are have trouble executing, become the high value contributors they'd like to be.

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The Right Way to Energize & Engage People

1. 875,488 464 Downloads Episodes Sponsored by: Guest: Susan Fowler Episode #465 Business901 Podcast: The Right Way to Energize & Engage People

2. Options for Listening: https://Business901.com/podcast-2/ Business901 iTunes Store Mobile Site Sponsored by: Hosted by Joe Dager