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HTML5 & SEO in WordPress Development  ,[object Object]
Fundamentals of WordPress SEO ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Making SEO Easy in WordPress
Just Add Keywords
Page Title: Use Keywords Up Front ,[object Object],[object Object],<title>  <?php  wp_title(' | ', true ,' right ');  ?> <? php bloginfo(' name ');  ?>  </title> <title> <?php  bloginfo('name'); ?> <?php wp_title();  ?> </title>
URL: Use Pretty Permalinks ,[object Object],[object Object],[object Object],[object Object],[object Object],http://yourwebsite.com/?p=123 http://yourwebsite.com/archives/123 ,[object Object]
Headers: Display as Post Titles ,[object Object],[object Object],<h1  class= &quot;title&quot; > <?php  the_title();  ?> </h1>
Meta Description: Make it Relevant <meta name=&quot;description&quot; content=&quot;<?php bloginfo('description'); ?>&quot; /> <?php  if  ( is_single ()   ||  is_page () )  :  if  (  have_posts () )  :  while  (  have_posts () )  :  the_post () ;  ?> < meta name= &quot; description &quot;  content= &quot; <?php  the_excerpt () ;  ?> &quot; /> <?php  endwhile; endif; elseif(is_home ())   : ?> < meta name= &quot; description &quot;  content= &quot; <?php  bloginfo( 'description' );  ?> &quot; /> <?php  endif ;  ?>
Meta Keywords
HTML5 & SEO in WordPress Development  ,[object Object]
HTML5 Isn’t Scary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SEO Isn’t Scary ,[object Object],[object Object],[object Object],[object Object],[object Object]
Our Goal: A Clear Layout
Breaking Them Down
What do we need to know? ,[object Object],[object Object],[object Object]
What about backwards compatibility? ,[object Object]
What about backwards compatibility? ,[object Object],[object Object],[object Object],[object Object],[object Object]
How does HTML5 help? ,[object Object],[object Object],[object Object],[object Object]
How does HTML5 help? ,[object Object]
What does this look like in WP?
What does this look like in WP?
Often-Missed SEO Factors ,[object Object],[object Object],[object Object]
Simplify, simplify ,[object Object],[object Object],[object Object]
Identify What Takes Your Time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Optimize Your Images ,[object Object],[object Object],[object Object],[object Object]
What Else Can I Do To Get Faster? ,[object Object],[object Object],[object Object],[object Object]
Sources/Further Reading ,[object Object],[object Object],[object Object],[object Object]
Sources/Further Reading ,[object Object],[object Object],[object Object]

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HTML, WordPress, and SEO

  • 1.
  • 2.
  • 3. Making SEO Easy in WordPress
  • 5.
  • 6.
  • 7.
  • 8. Meta Description: Make it Relevant <meta name=&quot;description&quot; content=&quot;<?php bloginfo('description'); ?>&quot; /> <?php if ( is_single () || is_page () ) : if ( have_posts () ) : while ( have_posts () ) : the_post () ; ?> < meta name= &quot; description &quot; content= &quot; <?php the_excerpt () ; ?> &quot; /> <?php endwhile; endif; elseif(is_home ()) : ?> < meta name= &quot; description &quot; content= &quot; <?php bloginfo( 'description' ); ?> &quot; /> <?php endif ; ?>
  • 10.
  • 11.
  • 12.
  • 13. Our Goal: A Clear Layout
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20. What does this look like in WP?
  • 21. What does this look like in WP?
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.

Notes de l'éditeur

  1. Remy Sharp’s Script for enabling HTML5 in IE