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ENTREPRENEURSHIP ESSAY

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ENTREPRENEURSHIP ESSAY

  1. 1. 1 | P a g e According to Gillies (2014), the chairman of Scottish Enterprise, new companies should be born international. He states that current existing businesses should be innovative and open to new concepts and designs, as well as putting emphasis on growing, or continuing to grow internationally. Gillies (2014) also recommends that companies wishing to grow internationally should focus on working with companies which already have an international presence – such as academic institutes and enterprising company’s. Gillies (2014) quotes “Internationalisation is at the heart of our vision for Scotland’s economy; it is a crucial component of our core goal of increasing Scotland’s sustainable long term economic growth.” A good economy within Scotland will provide the country with more jobs, more money, and market growth and fuel a global presence. Innovation, enterprising, entrepreneurs, intrapreneurs and leadership are the key factors in developing Scotland’s international presence in the world wide economy. This essay will explore the theory behind successful entrepreneurs/intrapreneurs and leadership methods which must be taken on to succeed. If companies wish to succeed in the current economy then they must think further than the country they were founded in. I have discussed Japanese company Mitsubishi and the Scottish salmon company in regards to multinational and micro multinational enterprises. Burns (2011) argues that the ability to identify opportunities and innovate are two key characteristics of entrepreneurs. Although not only entrepreneurs innovate, organisations of all sizes must innovate to succeed, and it massively encouraged within work places. Mellor, as cited in Burns (pg65, 2011), defines it as “creativity + application or invention + application”. There are five types of innovation which exists, according to Schumpeter (1996). A report published by Dabholkar (2010) highlighted the theories that Schumpeter initially created. The first type of innovation is the launching of a new product – or an existing changed product, new methods of marketing and production, breaking into a new market – different from the current market place of the company, gaining new sources in regards to raw material and new industry structure. Therefore existing and new entrepreneurs should focus on creativity and aim for one of these types of innovation, in order to succeed in the industry and improve the economy in the long term, providing jobs and a high turnover. According to Zahra (1999), as cited in an online journal (Lee and Peterson, 2000), entrepreneurship has always been considered a factor which relates to economic and socioeconomic evolution and growth – over the years it has provided job opportunities, the offering of new products and services and competition in industries and market places. Timmons (1999) also has an idea similar to Zahra (1999), Timmons, as cited in Burns (2011, p9) suggests that entrepreneurs are innovators and creators who give back to society. They create new technological innovations, products and services. Both authors argue that entrepreneurs can benefit society by creating jobs and fuelling more money into the economy. These theories also show the clear link between innovation and entrepreneurs, in order to be an entrepreneur, you must be innovative, or have an individual intrapreneur within an organisation, who are innovative. According to research carried out by Alcantara and Kshetri, (2013) it was shown that during a fair study between Japan and the west (Europe & USA) that Japanese entrepreneurs had much dissimilar personality traits (Ohe et al. 1991). Small businesses and enterprises in
  2. 2. 2 | P a g e Japan also have much poorer levels of development. (Ohe et al. 1991; Suzuki, Kim, and Bae 2002). Bosma et al. (2007) found out, during a study that Japanese entrepreneurs had the lowest growth motivation amongst the other countries in the study. This suggests that country culture has an influence on small businesses and entrepreneurs. Between the years of 2000-2009 Japan held the lowest rates of entrepreneurial action amongst the world’s top nations. Japanese Prime Minister, Shinzo Abe, is currently working on increasing the level of entrepreneurs and small businesses within his country. He wishes to improve the banking system, in order to give out more loans under these circumstances. The prime minister of Japan also believes that the company needs to become more accepting of failures, which may go behind thousands of years’ worth of culture. The article also highlights that other massively successful organisations had a bumpy start and slow growth rates. Shinzo Abe is trying to highlight that is not the end of an organisation if the growth is slow and first ideas fail. Overtime Shinzo Abe wishes to change the attitude towards entrepreneurship in Japan, in order for more small businesses to succeed within the country and globally (The Economist, 2013). Although the culture difference between Japan and the rest of the world may make this globalisation of small companies difficult, Shinzo Abe is attempting to change culture and etiquette. In an article Dale (1992) highlighted important factors which must be considered if a company wished to do business alongside a Japanese company, or a Japanese individual. The first factor is independence vs group work. Japanese individuals are more likely to work together in a group, compared to others in the West, who take pride in doing things independently. Social status, social interaction, attitude towards time and methods of communication are also factors which must be taken into consideration if a Scottish company wished to work alongside a Japanese company. In order for success to be achieved it is better for Scottish individuals to merge their personality, and business traits to suit Japanese. This will ensure that business runs more smoothly and there will obviously be a higher chance of success. Acompany which has done this is the Scottish Salmon Company. The Scottish Salmon company was founded in 2009, and is currently the leading producer in Scotland of salmon. The company has such a high success due to being highly innovative, and continuing to grow. The company are continuingly opening up new fish farms across the Western Hebrides. (Scottish Salmon Company, 2014) Scottish salmon is seen to be of a very high quality, compared to competitors in the fish industry from Canada and Norway. The company are highly innovative because they have rebranded their company, introduced new equipment to improve quality, provide employees with work place flexibility, opened up into a new market and, as previously mentioned, opened up new farms around Scotland. These factors can be linked to Schumpeter’s (1996) 5 types of innovation. An example of a multinational Japanese enterprise is car company Mitsubishi. The company was originally founded in 1870, by Yataro Iwasaki. The company was originally called Tsukumo. It started off as a mining and ship building company. Mitsubishi was the first Japanese company to open up overseas routes. Although the company did not start off smoothly, the Japanese government favoured and established a competitor, and the heavy competition between the two companies forced them both into bankrupt. The Mitsubishi we know now, designing and selling cars, started in 1946. The company acquired many other
  3. 3. 3 | P a g e brands over the 140 year period and are closely linked with the camera company Nikon and Mitsubishi electric. (Mitsubishi.com, 2013). Founder Iwasaki was innovative and found a niche in the market, and the company, 140 years later is still a massive success and a multinational billion dollar company. McGrath and Macmillan (2000), cited in an online journal by V Gupta (2004) argue that there is a large demand for a business leader within an organisation, and that they are called the entrepreneurial leader. They claim that this is a type of leader who can work under pressure and are able to deal with a world which is “highly unpredictable” and external factors can take away current benefits of an organisation. Instead of trying to predict and plan out the future of an organisation, the entrepreneurial leader adapts themselves and the organisation, preparing themselves for changes in the future. In order for entrepreneurs to become successful they must follow this frame of mind. This theory suggests that entrepreneurial leaders embrace change and are able to find positives in bad situations for organisations, instead of planning out every detail of a solution to avoid changes impacting them. House & Aditya (1997), as cited in online journal by V Gupta (2004) claim that leadership is the result of joint commitment and goals of a leader and their followers. Successful leaders are able to recognise exceptional performance from the assembly in regards to performance, such as the growing of entrepreneurial firms and improvements in the face of external factors such as competitors. House & Aditya (1997) also assert that “outstanding leaders” operate through behaviours such as empowering employees, image building and supporting members of the group. They are also able to adapt easily in unfamiliar, difficult environments gained through external factors that the company cannot control. These arguments from House & Aditya (1997) suggest that employees and leaders of entrepreneurial organisations have to build a positive relationship and work towards a common organisational goal, in order to be successful. The traits which leaders should follow according to the theorists should be adapted by all entrepreneurs to become a successful, and stable organisation. Douglas and Shepherd (2000) as cited in an online journal article by Douglas and Fitzsimmons (2013) argue that the consequences of entrepreneurial activities and actions are; profits, independence, exposure to threat and exposure to labour. Although other theorists do not particularly agree with this theory. Many claim that intrapreneurs can be found in all organisations and according to website Investopedia (2009) the definition of an intrapreneur is “an inside entrepreneur, or an entrepreneur within a large firm, who uses entrepreneurial skills without incurring the risks associated with those activities.” Which suggests that Douglas and Shepard’s (2000) idea is inaccurate, since an intrapreneur is an individual within a large organisation with the same traits and personality as an entrepreneur. Ross and Unwalla (1986) as cited in Burns (p489, 2011) say that intraprenuers are “result orientated, ambitious, rational, competitive and questioning”. The theorists also reason that intraprenuers are able to resolve conflict within organisations. Pinchot (1985), as mentioned in Burns (p490, 2011) also suggests that intraprenuers carry the same traits as entrepreneurs, in regards to being goal-orientated and self- driven. Although he suggests that, unlike entrepreneurs, intraprenuers are motivated by work place rewards and recognition. Intraprenuers are also able to delegate tasks to other employees within an organisation, but are willing to get the job done themselves, or help out other members of staff.
  4. 4. 4 | P a g e Atnonic and Hisrich (2003), as cited in Burns (p490, 2011) state that “the levels of intrapreneurship varies and can be adapted to suit different organisations”, and Ross (1987), as mentioned in Burns (p480, 2011) suggests that the practice of intrapreneurship becomes more difficult as institutes grow into large companies. These theories, argued by different theorists suggest that intrapreneurship within organisations is an essential factor to help not only the growth of the organisation, but the growth and the success of individual departments within larger organisations. In Burns (p490) Pinchot (1985) observed that if too little intraprenuers existed within an organisation there are two solutions, either attracting intraprenuers from other organisations, or employing managers with the same characteristics as intraprenuers and adapting them to suit the organisation and the organisation’s needs. This idea clearly highlights the importance and the need of intraprenuers in organisations, in order to help with the success of companies. All organisations and small enterprises are now born globally, and have the surrounding countries and nations to break into. According to Dimitratos et al (2003) micro-multinational enterprises are “small- and medium-sized firm that controls and manages value-added activities through constellation and investment modes in more than one country”. MMNE is the term used for small businesses and/or enterprises with a global presence. Lumpkin & Dess (1996) argues that innovation involves a company which is able to produce creative ideas new products and services. Therefore all MMNE companies and all companies that wish to be MMNE must be innovative, and must be able to follow innovation in regards to Schumpeter’s (1996) ideas. Rugman and Verbeke (2004) argue that micro-multinational enterprises are key in globalisation driving improved commercial interdependence between coast-to-coast markets. It is beneficial for all new companies to think globally, and companies should look at the success of the Scottish Salmon company as evidence it can work. The factors discussed in regards to entrepreneurs, innovation, intraprenuers, leadership and the globalisation of organisations and small enterprises explain the importance of success in small businesses. Small enterprises must also be familiar with the importance of thinking intraprenuerially, and these small enterprises must be encouraged to think globally. Scotland has seen massive success worldwide, particularly in regards to small enterprises and individual entrepreneurs. Japan, a country with one of the largest economies are failing when it comes to small businesses and entrepreneurs, with the prime-minister of the country attempting to improve the situation Japan will be able to move up the ratings and potentially become one of the world’s most entrepreneurial countries. The country as a whole will then be able to think more innovatively and take on the important leadership and entrepreneurial skills.
  5. 5. 5 | P a g e References Alcantara, L. and Kshetri, N. (2013). The link between societal motivation and new venture performance: evidence from entrepreneurs in Japan. Journal of Small Business & Entrepreneurship, 26(6), pp.623-641. Dabholkar, V. (2010). Catalign Innovation Consulting: A century of innovation economics: Schumpeter’s 5 types of innovations. [online] Catalign.in. Available at: http://www.catalign.in/2010/04/century-of-innovation-economics.html [Accessed 20 Nov. 2014]. Dimitratos, P., Amorós, J., Etchebarne, M. and Felzensztein, C. (2014). Micro-multinational or not? International entrepreneurship, networking and learning effects. Journal of Business Research, 67(5), pp.908-915. Douglas, E. and Fitzsimmons, J. (2013). Intrapreneurial intentions versus entrepreneurial intentions: distinct constructs with different antecedents. Small Bus Econ, [online] 41(1), pp.115-132. Available at: http://search.proquest.com.gcu.idm.oclc.org/docview/1357215760?pq-origsite=summon [Accessed 4 Dec. 2014]. Entrepreneurship & Small Business: Start-up, Growth & Maturity. (2011). 3rd ed. Hampshire: Palgrave Macmillian, p.9, 65, 489,490, Gillies, C. (2014). [online] Available at: http://www.scottish-enterprise.com/knowledge- hub/articles/comment/scotland-has-to-become-more-internationally-competitive [Accessed 18 Nov. 2014]. Gupta, V. (2004). Entrepreneurial Leadership: Developing a Cross-cultural Construct. [online journal] Volume 19. Available at: http://www.sciencedirect.com/science/article/pii/S0883902603000405 [Accessed 2 Dec. 2014]. Investopedia, (2009). Intrapreneur Definition | Investopedia. [online] Available at: http://www.investopedia.com/terms/i/intrapreneur.asp [Accessed 4 Dec. 2014]. Lee, S. and Peterson, S. (2000). [online journal] Available at: http://www.sciencedirect.com.gcu.idm.oclc.org/science/article/pii/S1090951600000456 [Accessed 20 Nov. 2014]. Mitsubishi, (2013). About Mitsubishi. [online] Available at: https://www.mitsubishi.com/e/history/ [Accessed 15 Dec. 2014]. Rugman, A. and Verbeke, A. (2004). A perspective on regional and global strategies of multinational enterprises. J Int Bus Stud, 35(1), pp.3-18. Scottish-enterprise.com. (2014). Japan: the new frontier for energy companies. [online] Scottish-enterprise.com. Available at: http://www.scottish-enterprise.com/knowledge- hub/articles/comment/japan-the-new-frontier-for-energy-companies [Accessed 4 Dec. 2014].
  6. 6. 6 | P a g e Scottishsalmon.com, (2014). The Scottish Salmon Company – The leading independent Scottish producer of superior salmon.. [online] Available at: http://www.scottishsalmon.com/ [Accessed 15 Dec. 2014]. The Economist, (2013). Time to get started. [online] Available at: http://www.economist.com/news/business/21584328-shinzo-abe-giving-new-hope-japans- unappreciated-entrepreneurs-time-get-started [Accessed 4 Dec. 2014].

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