NSA #influence19 - Caelan Huntress - 7 Steps To Turn Your Signature Speech Into A Signature Offer
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Presented in Denver, CO on Monday, July 29, 2019. https://www.nsaspeaker.org/attend/influence19/session/caelenhuntress/
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NSA #influence19 - Caelan Huntress - 7 Steps To Turn Your Signature Speech Into A Signature Offer
- 1. Presented by Caelan Huntress 7 Steps To Turn Your Signature Speech Into A Signature Offer #influence19@CAELANHUNTRESS
- 2. #influence19
- 3. Presented by Caelan Huntress 7 Steps To Turn Your Signature Speech Into A Signature Offer #influence19@CAELANHUNTRESS
- 4. Digital Marketing for Online Entrepreneurs, Course Creators, Authors, Coaches, & Public Speakers stellarplatforms.com Website Design Content Marketing Webinars & Summits Membership Websites Marketing Automation Email Autoresponders Sales Funnel Strategy eCommerce Shopping Carts Presented by Caelan Huntress #influence19@CAELANHUNTRESS
- 5. Presented by Caelan Huntress @CAELANHUNTRESS 7 Steps To Turn Your Signature Speech Into A Signature Offer #influence19
- 6. 1 Identify the Transformation
- 7. 1 Identify the Transformation vip.mikerayburn.com/challenge
- 8. Case Study Mike Rayburn What IF? Book What IF? Keynote What IF? Challenge
- 9. Case Study Sally Hogshead Fascinate How To Fascinate Keynote Complete Fascination Business System
- 10. Simon Sinek Mission & Purpose Start With Why Case Study
- 11. 1 Identify the Transformation
- 12. 2 Target A Customer Avatar Craving That Transformation
- 13. 2 Target A Customer Avatar Craving That Transformation
- 14. 2 stellarplatforms.com/slides Target A Customer Avatar Craving That Transformation
- 15. 2 stellarplatforms.com/slides Make A List Of 12 People Target A Customer Avatar Craving That Transformation
- 16. 3 Survey 12 People
- 17. 3 1 - What’s the biggest problem you deal with relating to [TOPIC]? 2 - Where do you go online to research solutions? Survey 12 People
- 18. Case Study Ryan Levesque ASK book ASK Method Masterclass ASK Academy ASKLIVE!2019
- 19. 4 1-Any 1-Few 1-Many 1-1 Choose an Offer Bracket
- 20. 4 People -> 1-Any 1-Few 1-Many 1-1 Price-> Choose an Offer Bracket
- 21. 4 People -> 1-Any 1-Few 1-Many 1-1 Presence-> Price-> Choose an Offer Bracket
- 22. Case Study Peter Cook Thought Leaders Practice - Book 1-Any 1-Few 1-Many 1-1 Thought Leaders: Practice vs Business Thought Leaders Business School Coaching
- 23. 4 Thought Leaders Practice Peter Cook Matt Church Scott Stein Peter Cook
- 24. 4 Thought Leaders Practice Peter Cook Matt Church Scott Stein Peter Cook
- 25. 4 Thought Leaders Practice Peter Cook Matt Church Scott Stein Peter Cook
- 26. Case Study Peter Cook Thought Leaders Practice - Book 1-Any 1-Few 1-Many 1-1 Thought Leaders: Practice vs Business Thought Leaders Business School Coaching
- 27. Case Study Peter Cook 1st 20 peter@petercook.com Subject line: NSA USA Name Shipping Address
- 28. 5 Select A Launch Date
- 29. 5 Select A Launch Date Launch Date Jan 1 2020 Launch Promotion Campaign Nov 15 2019 Produce Promotion Campaign Nov 1 2019 Survey Audience Sep 15 2019 Make Customer Avatars Identify Transformation Sept 1 2019 Aug 1 2019 Activity Deadline
- 30. 6 Ask People To Buy It
- 31. 6 Ask People To Buy It 1 - If nobody wants to buy your offer, don’t make it. 2 - When you ask for a credit card, you will get the real objection.
- 32. 6 Ask People To Buy It SIMPLE PITCH
- 33. 6 Ask People To Buy It I»ve got a new thing, and I think you»d be a good match for it. It costs X , and it will be available on X . Do you want to buy it?
- 34. 7 Free-Public Free-Private Tripwire Low price Mid price High price Build Your Offer
- 35. 7 1. Identify the Transformation 2. Target an Avatar 3. Survey 12 People 4. Choose Offer Bracket 5. Set a Launch Date 6. Ask People to Buy It 7. Build Your Offer Steps to Pre-Sell Your Offer
- 36. stellarplatforms.com/consultation Digital Marketing Strategy Consultation 30 MinutesFree Call
- 37. What is a Platform? A collection of ideas and offerings delivered by an individual person.
- 39. 4 Cornerstones
- 40. 4 Cornerstones
- 41. 4 Levels of Platforms: Stadium Stage Showroom Soapbox 4. 3. 2. 1.
- 44. SellSayExternal Internal Strategy Systems 4 Cornerstones
- 50. –James Twyman New York Times Bestselling Author “Not only was Caelan highly proficient in his professional skills, but he was also amazing to work with. His positive attitude helped make the project run smoothly and on time. I was impressed by the way he projected integrity in everything he did.”
- 51. Lisa Garr Nationally Syndicated Host of The Aware Show “Caelan has a great way of taking your vision and making it a reality. He works really well with visionaries – I speak it, and he makes it happen! His website design for The Aware Show really captured my personality, and his project management skills kept my entire team on track. The beautiful summits he put together helped us to grow our list and expand our audience. Caelan is always positive and keeps a positive outlook on life!”
- 52. – Mike Rayburn National Speakers Association Hall of Fame “I highly recommend Caelan Huntress. Caelan & I have been working together for about a year, and the results have been great. I was a hard sell. I looked at a lot of different options, and I felt like Caelan was the best one. He knows every aspect of this business. Working with Caelan has been absolutely fantastic. He is incurably positive, always uptempo, always having a great day, and I cannot recommend him highly enough.”
- 53. vip.mikerayburn.com/challenge What IF? Challenge Coupon Code: NSA
- 56. Presented by Caelan Huntress @caelanhuntress 7 Steps To Turn Your Signature Speech Into A Signature Offer #influence19