Social Media broadcast platform that creates Brand Channels where entertainment can be broadcasted just like a network channel on Facebook. Brands and entertainment can reach a global audience. Broadcast Live events, pre-recorded, VOD, PPV.

2. Watch a quick SmackDab Video
http://vimeo.com/47345911

3. CEO / Executive Producer Chief Technology Officer
! 20 plus years of television production and
Emmy Award winning Producer and Director
of Photography
! Most commonly known for his work with
Discovery Channel’s top television show
“Deadliest Catch”
! Produced top shows for FOX, ABC, Animal
Planet and Country Music Television.
! Doug is now regarded as the leader in
entertainment and social media convergence
amongst the most established professionals
in both industries.
! Founder of Open Source which is the most
utilized software platform on the internet
! Lead coding architect of Facebook, the
largest social media site in the world.
! Also developed websites and technologies for
Shutterfly, Friendster, NASA, Hitachi,
Laurence Livermore Labs, and Los Alamos
National Laboratories.
! Invented revolutionary marketing software
called WSpider and has given SmackDab
exclusive access to this marketing tool.

4. ! The Parlatones Rock Opera Concert:
“Dragonflies & Astronauts” was a LIVE
satellite feed to Fourteen 3D Theaters
! LIVE to DirecTV in 2D & 3D; with 80
subsequent airings
! Facebook Pay-Per-View (PPV)
with Global audience from 25 countries
setting a new precedent in global
interaction
! This broadcast led to Ridgeline’s
development of SmackDab and becoming
the leader in the convergence of
entertainment and social media

5. ! Video Player can broadcast:
! Live Events Multi- Stream
! Pre-Recorded content
! Video On Demand
! Pay-Per-View
! Any form of existing content
! Features Include:
! Dual Screen Viewer creates interactive content on multiple screens
! Multi-Chat Software creates interaction and global engagement in real-time
! eCommerce and “clear- layer technology” for information/product purchase
! Multi-Position Voting system for real-time voting
! Dynamic Skinning
! Geo-targeting
! On-line promotions and advertisements
! Real-time Analytics on all viewers
A powerful branding, promotional and money-making platform that can
drive millions of viewers to your facebook Brand Channel through the
following:

6. An Interactive Entertainment and promotion platform that
leverages the full power of social media!
! SmackDab is the perfect broadcast platform for:
! Branded Entertainment
! Original Television Series
! Feature Movies
! Sports
! Concerts
! SmackDab enables brands to target Facebook Users Worldwide, offering
an interactive, entertaining experience that allows your brand to:
! Become a destination
! Broadcast
! Promote
! Own
! Give back to your fans

7. Within the Facebook EcoSystem Brand Channels Increase
! Brand’s presence
! Brand’s Capabilities
! Brand’s Connectivity
! Brand’s ability to engage with current fans and connect with new
customers.
Your Facebook Brand Page becomes a “sticky” destination to:
! Broadcast interactive premium content, Live or Pre-Recorded
! Generate Revenue through the eCommerce Store or Donate Button
! Grow the Brand’s “Shares” and “Likes” by reaching existing fans that
match the Brand’s Demographic Target Profiles.

8. ! Multiple Chat Rooms
! Friends
! Global
! Moderated
! Social Media Pushes to Events/Entertainment
! An artist, like Eminem, can invite his fans
to the event and push out to 60 Million
fans who already “Like” him
! Celebrities can join the show from
anywhere, anytime
! Side-by-side viewing when two people call
in via cell phone, Skype or other video
mechanism
! Moderated Chats
! Monitor discussion, drop negative
comments and lead global interactions

9. ! Web-crawling technology gathers information from
ALL internet activity
! Internet Marketing Intelligence Center (IMIC) aggregates
data 24/7 to bring valuable information to the the Brand
and then uses the data collected to create specific and
effective promotions to targeted internet users
worldwide.
! Predicts future user activity: bringing new fans whose
passions and interests align with your brand directly to
your “Brand Channel”
! Monitors your competitor’s activities: responds to
changes in your competitors strategies.
! Collects Information: millions of viewers who actively
engage
! Allows brands to monitor global engagement in real-
time tracking
! Demographics, user numbers and data streams
We have exclusive access to
the most sophisticated data
analysis software called
WSpider guaranteeing NEW
targeted “Likes”

10. ! Real-Time analytics during the engagement
! Use to target and re-target the Brand’s message to players
! Track engagement, demographics
! Track types of devices being used
! At the end of every event receive full data reports that details
! Every person who came to the event

12. ! 72 Cameras
! Broadcast on NBC
! America’s Cup retains the
broadcast rights for online

13. ! 72 Cameras=72 video
channels for unique
perspectives from each team
! Dual Screen and Interactivity
! Main Broadcast
! eCommerce and promotion
for individual brands

14. ! Add individual America’s Cup
Team Channels to the Mix
! Team Specific Sites
! Team Specific video with
cameras on each boat
moderators from each team
! Team chats
! Boat Sponsors become part of
the Broadcast EcoSystem

15. ! Upcoming Channels:
Humanitarian and Education
! Third party programming
available through partners
including Ryan Seacrest
Productions
! Brands can negotiate during
the contractual phase with
Networks the rights to retain
the use of programming that
they are currently sponsoring
for their Online Broadcast
Channel

16. ! Artists/Productions Currently In Discussions for Brand Channels
! “Our Tribute to Our Father, Michael Jackson”: co-produced with Michael
Jackson’s Children, Paris and Prince. Multi-Artist Tribute Concert from
Millennium Stadium in Cardiff,Whales. Featuring: Jamie Foxx, Christina
Aguilera, Beyonce,Alexandra Burke,Yolanda Adams, Pixie Lott, Cee Lo
Green, Gladys Knight,The Jackson Brothers, Ne-You, Smoky Robinson,
LaToya Jackson, Leona Lewis, Alien Ant Farm, Craig David and others
performing Michael’s music.
! Overall event will be a LIVE and Pre-Recorded dual-stream interactive
event that will allow for second-screen presentation of many types of
never before seen content. Projected facebook Audience: 10Million.
! Madonna
! Lady Ga Ga
! The Black Eyed Peas
! Macy Gray/Stevie Wonder LIVE from the Hollywood Bowl
! Florence and the Machine LIVE atop the W Hotel
! No Doubt
! Eminem and Rhianna Video
! Justin Beiber and Carly Rae Jepson Video
! ColdPlay

17. ! Leverage the full power of Social Media
! Drives “Fans” and “Likes” to the brand and holds a
fan base for extended and repeatable periods of time
! The Brand Channel is the CONTROL CENTER for the
Brand’s promotional universe
! Insertion of Ads and promos into the video player
! Brand integration into programming
! Sponsored LIVE events, concerts, product launches
! Global Pay-Per-View Broadcast Events
! eCommerce: direct retail merchandising that can
function while fans chat, watch and shop
! A source of Premium content
! Pre-recorded
! LIVE event Multi-streaming in real-time
! Video On Demand

18. Thank you for learning about SmackDab!
We now invite you to Chat on Your facebook
Brand Channel with Our Team!