Contenu connexe Similaire à FAST Digital Telco (20) FAST Digital Telco1. FAST Digital Telco
Jacques Assaraf, Corporate VP, Head of Telecom
John Jorgensen, Sr. Solution Executive, Telecom
San Francisco | October 28, 2015
2. 2Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Agenda
Who we are
Our client challenges
Our solution to address them
Demonstration
Our engagement model
Q & A
3. 3Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
A worldwide Leader
Broad portfolio of E2E servicesPresence in all sectors SMAC strategy
Consulting
Application
Services
Infrastructure
Services
Business
Services
Local
Professional
Services
Financial Services
Automotive
Consumer Products & Retail
Telecom, Media, Entertainment
Public Sector
123456 12345
Utilities
Cloud
Insights & Data
DCX & Mobile Solutions
Cybersecurity
Clients data to support a
better Customer Experience
How to leverage cloud
solutions on the market for an
optimal ROI
How to ensure data security
(private cloud, public cloud…)
Revenue (2014): €10,5bn
Employees: 180,000+
Customer Experience
4. 4Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Deep Telecom sector expertise
Successful
delivery
of large-scale, complex projects to
major telcos
40 year
track record in the
industry
Present in 30+countries
600+ clients
Worldwide including fixed,
mobile, ISPs, cable,
broadcast, publishing, &
entertainment organizations
5000+
strong
Telecom
Centre of
Excellence
Differentiating
portfolio
of unique solutions,
addressing key challenges
as your industries evolve
We draw upon
Consulting, Application
Services, BPO and
Infrastructure Services to
drive value
for you
North America UK & Ireland France Nordic Countries Benelux
Latin America Spain Italy Central & East Europe India Australia
5. 5Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Agenda
Who we are
Our client challenges
Our solution to address them
Demonstration
Our engagement model
Q & A
6. 6Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
We have extensively studied the Digital Transformation worldwide in
collaboration with the MIT
Banking
Consumer Packaged Goods
Insurance
Manufacturing
Pharmaceuticals
Retail
High Technology
Telecoms
Travel and hospitality
Utilities
Transformation Management Intensity
DigitalIntensity
Fashionistas Digital masters
Beginners Conservatives
Operators are facing a fierce competition from GAFAs, undisputed leaders of Customer Experience and Digital
Key takeaways for Telecom Operators
Could benefit from a radical vision of transformation of
CE through Digital
Still have an overall limited use of mobile channels to
transform the customer experience
Could improve governance and coordination: Only 30%
of the companies have digital initiatives coordinated
accros silos such as functions or regions
7. 7Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Whatever strategy, route to convergence relies on CE harmonization
Unification
Integration
(all-in-one)
Bundled
FMC offers
One contract,
one care, one billPick & Mix FMC offers
Single view of customer)
X-sell benefits & perks...
Unified fixed &
mobile products &
services
Homogenization
8. 8Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
The new Paradigm
Telco experience
Network Centric
Complex/numerous offers
Siloed experience inherited from channels and
lines of services (complex transactions)
ATL and push communication
Transformation of the operating model is necessary to be able to create a new compelling Customer Experience
OTT experience
User Centric
Limited offers with add-on’s
Appstore-like experience
(one interface, one click)
Social, community-based communication
9. 9Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
What our clients are telling us
Voice of Customer..
We need to drastically simplify our Business
We need to improve customer experience
We need to transition towards online channels
We need reduced and predictable operating costs
We are not able to respond to the market needs with
existing IT Platform
We need to transform the business, but we don’t
“know how”
We don’t have a Capital Budget to run big
transformation programs
We don’t have the skills in-house
Capgemini and Oracle has teamed
up to bring a cloud based solution to
the market.
A disruptive approach shifting the
focus from Technology to Business.
“
”Need to act now and show results in months not years!
10. 10Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Agenda
Who we are
Our client challenges
Our solution to address them
Demonstration
Our engagement model
Q & A
11. 11Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
FAST Digital Telco as a true Managed Service
“A disruptive approach shifting the focus from Technology to Business.”
Pre-configured Business Solution, based on best practice Customer experience/journeys, Business
processes and Product Models
Pre-integrated Solution, defined across multiple Oracle modules
Private Cloud, Hardware/Infrastructure provided as a Service and instantly available
Rapid deployment, time to Go-Live 6-9 month
Lower upfront investment, Infrastructure and core IT services being offered on a subscription basis
Reduced and predictable TCO, based on platform industrialization
Best in Class “future proof” solution, alignment with upcoming product releases secured
12. 12Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Solution
(Based on oracle)
Customer
experience/
journey
(Incl. Digital)
Business process
Operating model
Oracle Run
(Private cloud
platform)
Business
transformation
methodology
Portfolio pruning
Capgemini FAST Digital Telco offer
13. 13Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Capgemini FAST Digital Telco offer
Infrastructure: Is the Hardware and standard software based
on Oracle X86
Hardware with Oracle VM and Oracle Enterprise Linux
Platform: Oracle Run is a scalable, standardised service and
SLA based Platform,
built from a number of proven components
Application: RODOD as a product-based and pre-integrated solution allows you to
accelerate design and delivery of products, services, and bundles across multiple
channels rapidly and accurately to improve customer satisfaction
14. 14Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
FAST Digital Telco – Business scope
Customer
Interaction
TerminateBuy
Be
Aware
Suspect Prospect
Lost
Customer
Customer
ASSOSR FUL REV
C
S
R
S
Covers the full
Customer
Lifecycle
Supports B2C &
B2B portfolio
with reference
implementations
for Broadband,
Mobile, VoIP…
With Concept to
Product, Lead to
Order, Order to
Deliver, Request
to Solve and
Use to Pay
processes
For all Digital &
Physical
channels
15. 15Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Capgemini Oracle RUN Environment Infrastructure management – capacity on demand
Solution Overview, Infrastructure and Platform
Capgemini Oracle Run is a scalable, contractual, standardised service and SLA based Infrastructure Platform, built from
a number of proven components.
Fast Digital Telco Cloud is the Business Suite of applications based on RODOD preconfigured for communication service
provider needs.
Data centre Amsterdam and Almere
One of the largest in Europe
(18.000 sqm floor space)
Hosting >40 Clients
State of art conditioned environment
Business continuity and Dual data centre
possibility
Extensive Security 24x7 hour presence
High level of reliability, built-in redundancy
Carrier-neutral network access
16. 16Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
What is hybrid – FAST Digital Telco Cloud
Hybrid Cloud Customer landscape
Fully Managed Business Services
(SLA, Scalability, Flexibility)
Configuration
Oracle RODOD
PaaS / IaaS
Private Cloud
Integration Cloud
Services (ICS)
Configuration
Oracle CX
SaaS
Public Cloud
Capgemini services Oracle products
Cloud Applications
Customer Hardware
On premise Applications
Integration
BasedonOracleFusion
Middlewareproducts
ICS
AiA
17. 17Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Why Hybrid FAST Digital Cloud has a faster Time To Market?
Fast Digital Telco is Ready-to-run thanks to our pre-configuration & pre-
integration of applications running on a private Cloud
IaaS
Virtual Machines are logically built
based on data centre hardware
Resources (CPU, Storage) are scaled
on demand
PaaS
New environments can be
deployed based upon Templates
within hours
No hardware supply that takes weeks
or even months
No specific installation
that takes weeks
Standard processes are already
implemented and operating
For each customer, the full solution is just replicated in our Private Cloud
instead of been physically delivered / installed / assembled / configured
18. 18Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
The FAST Digital Telco platform is live!
Fast Digital Telco
Commerce ATG
(Promos & Orders)
Order and Service Management (OSM)
Siebel (CRM)
AIA
Provisioning
Orchestration
Billing and Revenue Mgmt
(BRM / PDC / ECE)
7.Status
Updates
1.SubmitOrder
3.Sync
Customer
6.StartBilling
5. Provisioning
4.SetupBilling
2. Orchestration
1a.TNReserve
Unified Inventory
Ngntt (UIM)
5a.TNAssign
2a. Design & Assign
SCOA, Product Catalogue and Account / Order Sync.
Reference Implementation:
Broadband
Mobile
VoIP
Retail Xstore
(Promos & Orders)
OMNI Channel Customer Experience
Product Version
CRM (Siebel) 8.1.1.14
BRM (Billing) 7.5.0.10.0
PDC (Pricing Design centre) 11.1.0.6.0
ECE (Charging) 11.2.0.6
OSM (Order Mgmt.) 7.2.4.1.0
AIA (Integration) 11.1.1.7.0
ATG (Commerce) 11.0
Xstore (Retail) 7.X
RI (Ref. Implementation) 11.4
Product Workbook
Business Process Library
Use Case Library
Test Case Library
Integration Catalogue
19. 19Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Agenda
Who we are
Our client challenges
Our solution to address them
Demonstration
Our engagement model
Q & A
20. 20Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Live Demo, welcome for more details on our booth
@ Moscone South, #911
ATG
Siebel
BRM
21. 21Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Agenda
Who we are
Our client challenges
Our solution to address them
Demonstration
Our engagement model
Q & A
22. 22Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
The solution maturity enables to focus on the Business objectives
of the transformation rather than the Technology
Our E2E framework ensures that the targeted Customer Experience is deployed
Business vision drives the transformation With clear transformation principles to agree on
Radical business simplification
Show success early and continuous improvements
Lean / stepwise approach
”No requirements” approach
Top management / line accountability
To Be Customer Experience is described
thanks to Customer Journeys & KPIs
Customer Journeys are already mapped to
Business processes
Business processes are pre-
aligned with solution features
CE
Company
Strategy
Process
IT
23. 23Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Fast Digital Telco - secure focus on Business rather than Technology
Business Vision
Customer Journey
Library
(~25)
Business process
Library
(~200)
Pre-configured
RODOD platform
Vision is set in the form of customer journeys
• Mapping customers touch points
• Grading according to Capgemini Customer
Relevancy Framework
• Describing how to achieve “wow! moments”
according to strategy
Conference Room Pilot
Solution is Configured during Conference Room
Pilots
• With relevant Business & IT stakeholders
• Leveraging the link from CJ-library to standard
Process library
• Making Live impact assessment thanks to
RODOD Practice ground environment
24. 24Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
Our approach – how we engage?
Business Discovery Business Transformation
PG1
Target IT Architecture / Solution
(4-6 Weeks)
As Is pain points & on going
initiatives
Target IT Analysis in terms of
process simplification &
Architecture
Main Digital
stakes
Digital IT
Architecture
IT project plan
& roadmap
Define offers and customer experience
(4-6 Weeks)
Define offer, CE &
operating model
Prepare benchmarks,
examples
Deliver High Level
principles
Define
Rollout Profile
Ambition & KPIs
Ready to start
configuration
Ready to take Orders
and Customers
Ready for scaling
and Rollout
Day to Day Operations
Service Delivery & Monitoring
Helpdesk, SLA Dashboard
Infrastructure Management
Interfaces Development
Integration testing
E2E Flow testing
Build Agile Backlog
Conference Room Pilots
Product Modelling (PSR)
Integration Framework
Configuration Workshops
Engage & Configure Integrate & Test Run & Maintain
Business simplification
Product simplification
Process simplification
Practice Ground . .......... Continuous Improvement
Target Operations
PG2 PG3
25. 25Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
FAST Digital Telco gives benefits today!
Fast Digital Telco
Instant time-to-launch
Minimum 3 year term
Leverages pre-built integrations
Predefined set of prototypes for
different E2E scenarios
Broad Product & Service
portfolio supported
One time set-up
Fast incremental steps
Clear validation points
Implementation
Monthly subscription
Pay As You Grow model
Includes application management
“As a service”
Monthly subscription
Pay As You Grow modelIaas / Paas
Licence cost optimised by platform
Pay As You Grow model
Includes 3rd Level Support
RODOD RI
26. 26Copyright © 2015 Capgemini. All Rights Reserved
Fast Digital Telco – Oracle Open World 2015
27. The information contained in this presentation is proprietary.
Copyright © 2015 Capgemini. All rights reserved.
Rightshore® is a trademark belonging to Capgemini.
www.capgemini.com
About Capgemini
Now with 180,000 people in over 40 countries, Capgemini is one of the world's
foremost providers of consulting, technology and outsourcing services. The Group
reported 2014 global revenues of EUR 10.573 billion.
Together with its clients, Capgemini creates and delivers business and technology
solutions that fit their needs and drive the results they want. A deeply multicultural
organisation, Capgemini has developed its own way of working, the Collaborative
Business Experience™, and draws on Rightshore®, its worldwide delivery model.
Learn more about us at www.capgemini.com.