Template to create a strategy. You can create a business or company strategy, but also based on the company strategy, you can also create functional strategies for Marketing, Sales, Human Resources, Communication, E-commerce and so on.

1. Strategy Template
Template to create a strategy. You can create a business or company strategy, but also
based on the company strategy, you can also create functional strategies for Marketing,
Sales, Human Resources, Communication, E-commerce and so on.
Create your strategy in 6 steps
Company name
What is your mission?
What is your vision?
Scan the environment Strenghts Weaknesses
Internal
Be smart about which opportunitties are
going to play to your strengths and
deliver business value
Identify the strengths which give you the
greatest ability to differentiate yourself
Opportunities Threats
External
Priotise for action those weaknesses
that are likely to get in the way of
achieving your vision
What are your priorities? 1
2
They come from the SWOT done above 3
4
What are your objectives 1
2
SMART (Specific, Measurable,
Achievable, Realistic, Time framed) 3
4
What is your strategy?
Broad description of the approach you
intend to take to achieve your goals
Template created by Carlose Lopez
caenlofe@gmail.com www.twitter.com/carloselopez
www.carloselopez.com www.es.linkedin.com/in/carloselopez