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1. Not long ago, someone asked me what type of website
they ought they should have for their automated truck
wash? Well, they should have an interactive website, and
it should be somewhat of an industry portal, that is to say
a place to go for people to get information about things in
the industry. This means folks would come back often,
providing a nice platform for advertising, and marketing
various deals for customer reward programs. Of course
there are many more aspects which are important when it
comes to websites for such a small business, and an
automated truck wash is a unique type of business, so let's
go ahead and talk about this for second shall we?

2. Truck drivers and fleet owners are always concerned that
the automated truck wash won't damage their decals, use
excessive acid on their polished aluminum, or cause the
deterioration of rubber hoses, and other components on a
truck. Obviously, they are also interested in quantity
discounts, the time it takes to wash, and how the wash
process actually works. Therefore there should be a
"frequently asked questions" page which answers all
those questions to their satisfaction. A list of questions
which are asked by anyone who sends an e-mail or fills out
a web form should also be added.

3. Having downloadable coupons, customer response
feedback, and contact information is also an obvious
group of pertinent information that must be on the site.
Also how to get to the truck wash including a map, and
one which is printable from the Internet makes sense. The
branded image on the website should match the building,
signage, brochures, and business cards. It should also have
easy to load, fast downloading pages for mobile tech
devices such as smart phones and tablets. There should
also be separate pages with pictures of the interior of the
truck wash, the mechanism, the building, and even an
aerial view as well.

4. Action pictures are best, such as a truck being sprayed by
the system, and a clean truck driving out. Pictures of the
construction of the truck wash from start to finish are also
a good idea as well as pictures of the employees, and
something personal about them to make them real
people. It might also be good to have an online newsletter
in a PDF downloadable format, and also one that you will
e-mail to all your former customers and current customers
once or twice per month. Indeed I hope you will please
consider all this and think on it.

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