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How disruption is changing business models
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Taking disruption for granted
- 1. Taking Disruption for Granted Kate Carruthers March 2016
- 2. Agenda Disruption Some examples Trends and technologies Challenges Opportunities Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 2
- 3. Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 3
- 4. Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 4 Disrupting communication
- 5. Disrupting online advertising Market cap: US$526.8B Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 5
- 6. AdWords was disruptive Yahoo charged $5,000 for a banner ad and required a $10,000 minimum ad purchase Google offered a self-service ad product starting at $1 Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 6
- 7. Disrupting hotels Market valuation: US$25.5B Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 7
- 8. Enables people to monetise their home Fuelled by GFC & collaborative consumption Disrupted hotels without owning a single property Still not making a profit Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 8
- 9. Disrupting journalism Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 9
- 10. Technology Enabled Disruption Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 10
- 11. Cloud everything > lower costs Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 11
- 12. Next generation social networks > commerce > social intelligence Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 12 Commerce becomes social, local and peer- to-peer
- 13. Mobile everything > shopping > payments Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 13
- 14. New ways to pay Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 14
- 15. Money > digital payments > micropayments > digital currencies Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 15 Blockchain changes everything
- 16. Source: Wikipedia Crowdfunding “describes the collective effort of individuals who network and pool their money, usually via the Internet, to support efforts initiated by other people or organizations” Feb 2013 © Kate Carruthers | katecarruthers.com 16
- 17. Crowdfunding > equity crowdfunding Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 17 The ‘We’ Economy
- 18. New ways to fund Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 18
- 19. New ways to fund Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 19
- 20. Powered by social networking Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 20 Contextual Relevant Timely Social Automated
- 21. Challenges and opportunities Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 21
- 22. Why wait to be disrupted? Taxi industry waited and now Uber is eating their lunch Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 22
- 23. Getting ahead of disruption Think! Permission to experiment Agile – fail early Talk about the issues Scan the landscape Look at other industries for inspiration Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 23 People are the secret sauce
- 24. Experiments and mistakes Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 24
- 25. Who’s doing it already BANKS Adopting agile Setting up innovation labs and incubators Training people Using it for product innovation Running hackathons Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 25 NAB hackathon
- 26. Challenges Regulatory complexity Informed choice Digitisation Privacy Security Demographics Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 26
- 27. Changed business context Business models are being disrupted Change is happening on faster cycles People still value service & personal connection Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 27
- 28. Look for asymmetries Information Power Time Desire Skill Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 28
- 29. Opportunities Wayfinding – helping people navigate the process Occupy the gaps between constituents Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 29
- 30. Opportunities Connected constituents Social networks Crowdfunding Collaborative economy Optimise & streamline process Use cloud to lower costs Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 30
- 31. Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 31 “The web is the greatest entrepreneurial platform ever invented. Lowest barriers of entry, greatest human reach ever. I love the web. Permission-less, grand reach, diversity of implementation.” - David Heinemeier Hansson https://signalvnoise.com/posts/3972-reconsider
- 32. Thank-you Mar-16 Disruption | © Kate Carruthers | katecarruthers.com 32