2. We create compelling content on platforms that enhances the way people engage with what they love. That’s at the heart
of what we do and what drives us as we shape our portfolio of special interest brands.
Immediate Media Co is an award-winning special interest content and platform company. We are one of the biggest
consumer media businesses in the UK and one of the largest magazine media publishers. In May 2015 we were named
Media Company of the Year at the prestigious British Media Awards.
World-class content and an innovative culture are our primary objectives. Every month we reach over 16 million highly
engaged UK consumers across our 70+ multiplatform brands.
To create category-leading brands, we employ 1,100 dedicated and talented staff at our offices in London, Bristol,
Camberley and Manchester.
We sell 74 million magazines every year, with well over 1 million active subscribers, and reach 33 million people online
every month.
We combine our reputation for editorial quality with an integrated approach to delivering multi-platform content. Our
vision for turning special interests into lifelong passions to create valuable brands puts us in a strong position to build for
the future.
Immediate is a founding partner of Magnetic, the marketing agency for magazine media in the UK. It exists to help
advertisers get the very best return from the rich engagement opportunities offered by multi-channel magazine brands.
Information from company website.
3. We create technology solutions for a more transparent, efficient and empowering future for rights owners, where artists,
songwriters, publishers and labels can trust they will be paid fairly and accurately, regardless of how complex the digital
world becomes. Our innovative technology includes the world's most advanced global licensing, collection and payment
platform, our YouTube song matching tool Proklaim, one of the leading global digital music distribution platforms AWAL,
and the award-winning real-time data and insight reporting Portal.
Kobalt Music Publishing, Kobalt Label Services and Kobalt Neighbouring Rights divisions each offer a modern alternative to
the traditional music business model, empowering creators with flexible contracts, ownership, control, and total
transparency. We represent over 8,000 artists and songwriters, 600,000 songs and 500 publishing companies, servicing
our clients with global licensing management, works and rights distribution, royalty collection and processing, online data
and royalty statements, creative services, synch & brand partnerships, record release management and marketing.
And we're fortunate to work with some of the world's greatest artists and songwriters, representing on average over 40%
of the top 100 songs and albums in both the US and UK.
Information from company website.
4. Back in 2007, when we first started drawing up plans for Downtown, the music industry was in transition. With the
landscape changing before us, our company developed from trying to solve two unique problems that had emerged:
First, the music publishing industry was in the midst of a wave of unprecedented consolidation, leaving thousands of
songwriters underappreciated and underserviced. That once magical partnership found between a writer and publisher
had become a relic of a different era. We wanted to change that.
Second, music publishing had yet to view the industry through the lens of technology. From copyright management and
licensing to royalty collection and song plugging, the industry was largely ignoring new digital opportunities, holding on to
a model and mindset that hadn’t evolved since Frank Sinatra was the songwriter’s best friend.
Information from company website.
