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Green Computing - A Leadership Role - Tom Moriarty, DELL
1. GREEN IT - A LEADERSHIP ROLE Tom Moriarty EMEA Regulatory & Environment Manager Nov 26 th 2008 DELL CONFIDENTIAL
2. GREEN IS EVERYWHERE of 15 68% Of Executives foresee increased government regulation on environment 77% Of Companies anticipate spending more on Environmental Programs. 80% of all data centers report capacity issues 83% Of Largest Retailers are involved in Green Practices .
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5. FROM THE DESKTOP TO THE DATACENTRE Dell delivers the industry’s leading portfolio of energy-optimized solutions to solve customer’s IT related energy challenges from the desktop to the datacenter: Power/cooling, availability, space/capacity constraints, cost to power/cool of 15
14. of 15 I have to admit, when I first heard that Dell was marketing new lines of green computers I wasn’t sure how to respond. After all, what company isn’t trying their hand at green marketing these days? It’s getting harder to tell the difference between those who are simply jumping on the bandwagon and those who are actually making a difference. This year, Dell is definitely making a difference. Their latest achievement: earning a 5.0 Energy Star rating seven months before an EPA-mandated deadline. Let's take a quick look at what else they've achieved: May Dell announced that by 2010 their laptops will be consuming 25% less power. June Dell introduces power supplies, which must be at least 80% efficient. Nearly half of Dell laptops and more than half of Dell desktops meet energystar 4.0. August Dell announces that it has met its carbon neutral goal more than five months ahead of schedule. Dell unveils “ hybrid” PC September Dell plans to transition all of its laptops from CCFL displays to LED displays , which consume less energy, are recyclable and are mercury free. November Dell offers power supplies that meet Energy Star 5.0 (at least 85% efficient internal power and 87% efficient AC power) in models such as Optiplex 760/960, Latitude E6400/E4300, and Dell Precision M2400. Dell announces that since 2005, they have saved Optiplex customers $3 billion in energy costs, and reduced CO2 emissions by 29 million tons Dell’s new Optiplex comes in packaging that is 89% recyclable, and contains at least 10% post-consumer recycled plastic I think it's clear that what we see here is no advertising gimmick - these guys are on a mission. Dell, we salute you.
15. of 15 In Summary Leverage technology And identify opportunities Raise profits Reduce CO2 emissions
17. DELL ASPIRES TO BE THE GREENEST TECHNOLOGY COMPANY ON THE PLANET www.dell.com/earth TOC
18. TYPES OF GHG EMISSIONS Purchased Electricity for Own Use Industrial Emissions and On-site Fuel Combustion Company Vehicles Contractor Vehicles Employee Business Travel & Commuting Production of Raw Materials Outsourced Activities Scope 1 (Direct) Scope 2 (Indirect) Scope 3 (Indirect) Waste Management Product Use