An Automotive Strategist's Look at Twitter
20 May 2009•0 j'aime•690 vues
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Industrie automobile
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An analysis of what is going on in the automotive industry on Twitter and how brands are finding Twitter as a way to engage consumers, advocates, and others in their marketing efforts.
Chris BaccusSuivre
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An Automotive Strategist's Look at Twitter
- 1. How I learned to like Twitter after vehemently hating everything about it (hint: I found other car crazy people) May 20, 2009 Chris Baccus
- 2. Social Media Participation Junkie
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- 6. Index of Twitter Users by Age Group
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- 10. My Tweet Cloud I average 5.7 Tweets per day
- 11. My “Follow” Strategy Insight: If you don’t find value, purge Followed auto brands, dealers and publications Sometimes followed commentators who engaged with those accounts Followed people and websites I frequented Purged banal users and “copy/paste cats”
- 12. Why are they following me? Why are they following me? Why are they following me?
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- 14. Autos on Twitter
- 15. Some of My Favorite Auto Follows
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- 17. Auto Community on Twitter A chat all about cars, every Wed. Night from 8-10pm EST
- 18. Auto Contest Buzz - Nissan Cube Canada
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- 21. Volvo’s YouTube Twitter Ad Used DoubleClick's rich media dynamic data feed capability Largest expandable unit ever placed on YouTube's home page Volvo is about humanity. Twitter is about humanity. http://www.thevolvotwitterad.com/
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- 25. And Lastly… Twitter is not a Strategy Strategy Message Delivery
- 26. Questions?
- 27. Thank You Christopher Baccus http://www.automarketingblog.com