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The Blog Factor: Why Starting A Blog Now Is More Important Than Ever. August 2008 Chris Bonney Speaker/Writer/Trainer VP of client services at Vanguard Technology [email_address]
7 Key Takeaways www.chrisbonney.com [email_address] What Is A Blog?
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com Blogging is a conversation
Why Blog?  ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address] By
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
Is It Right For You?  ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Before You Blog ,[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Mini Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
www.chrisbonney.com [email_address] Blogging is like rowing upstream
What Types Of Blogs Are There? ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
www.chrisbonney.com chris@chrisbonney.com The  Biggest Blogs In  The  Land July  2008 According to technorati.com, June 25, 2008.
Who’s Your Audience? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
What Should You Blog About? ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Your Blog Plan  ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
How Do You Actually Blog?  ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
www.chrisbonney.com chris@chrisbonney.com
Structure Of Posts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
What’s A Better Title? ,[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Brain Starters ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
It’s Just This Easy! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Sticky Elements Of Posts ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
Your Side Bar ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
How Often Should You Post? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
How Do You Market Your Blog? www.chrisbonney.com [email_address] How Do You Market Your Blog?
www.chrisbonney.com chris@chrisbonney.com Remarkable Content Brings Traffic
www.chrisbonney.com chris@chrisbonney.com
Social Networking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com
What Else? ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com chris@chrisbonney.com
www.chrisbonney.com chris@chrisbonney.com How do you measure success?
Is There An ROI? ,[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Places To Measure Your Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Mybloglog; www.chrisbonney.com chris@chrisbonney.com
What Will Make Your Blog Great? www.chrisbonney.com [email_address]
So will you start today? www.chrisbonney.com [email_address] When would now be a good time To start your blog?
Contact ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Books And Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]
Photo Credits ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.chrisbonney.com [email_address]

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The Blog Factor: Why Starting A Blog Now Is More Important Than Ever

Notes de l'éditeur

  1. I do want to get started as soon as possible because we have a lot to cover today. Each of our slide could very well be a presentation into itself, but what I’m here to do today is give you an overview as well as some very practical and useful infor that will help you decide on whether blogging is right for you or not. Of course, the idea is for me to explain why I think it is vital that you start of blog, but there are considerations and it may not be right for everyone. But if you’ve been thinking aobut starting a blog or are wondering what all the fuss is about, then you’re in the right place. I’m here not to say that I know the true one way to be successful at a blog, I’m here to say, consider these things. They are things that have worked for me and for people that I’ve worked with and they complement the research and study I’ ve done on the topic as well. A little about me, I’m vp…and I write and speak. I have a blog. My relationship with NACE story. Let’s get started. Anyone here already have a blog? Anyone here like this close to doing a blog but just need a nudge? Anyone here just looking to see if it’s viable but not sure it’s for them? Does anyone want to volunteer as to why they haven’t started a blog yet? What is it that doesn’t seem like it’s a fit for you?