3. BYD PV Network Program _ Targets
Brand reputation build for both parties in the market
Long term partnership with win-win business mode
from PV products to storage products
Sales and marketing support from BYD by providing
incentives and advanced technology products.
4. BYD PV Network Program _ Packages
BYD marketing tool package
Advanced technologies and service package
Financial incentive package
6. Advanced Tech.& Service Packages
T.O.P. 5 Technologies
NES, ABC, POP, TJB , DLC
1. More than 10% power
output improved
Energy Storage Solution
2. Turnkey solution from
for market expanding generation to storage
3. Quick reaction& low
price fluctuation risk
Local warehouse
7. Advanced Technologies_ T. O. P. 5
280
275 270
270 265 265
265 260 260 260
260 255
255 250
250 245
245
240 Poly
235 Mono-like
230
225 Mono
Mono-Like
Mono-Like
Mono-Like
Mono-Like
Mono
Mono
Mono
Mono
Poly
Poly
Poly
Poly
Q1, 2012 Q2, 2012 Q3, 2012 Q3, 2012
BYD module power roadmap (60cells) with T.O.P.5 technologies.
8. Advanced Technologies_ Home Energy Storage
Electric Vehicle LED Indoor Lighting Monitoring System
Solar Panel Fe-Battery Storage Control System Charging Pole
9. Service Package
2-3 days to customer
Approx 3 days for unloading destination after PO
and customs clearance
BYD HQ
Final
warehouse
Destination
in LA
BYD Shanghai Shanghai port Rotterdam port BYD US
Approx 4 weeks on the sea
10. Financial Incentive Packages
I Rebate for down payment
II Bonus for monthly pick-up volume
III Budget for yearly volume achieved
Oversupply volume bonus based on yearly volume
IV achieved
11. Financial Incentive Package I
Condition Rate Remark
100% down payment before shipment 1.50%
e.g.
- 1MW PO#BYD001 released and requested ETD in Jan. 2012 Rebate will be returned to
Incentive I - 1MW (PO# BYD001) solar module shipped out with price customer's bank account
0.6EUR. 0.6 million payment down before shipment. after payment received.
The rebate will be:
0.6 million*1.5%=9.000,00 EUR will be returned to customer's
bank account.
12. Financial Incentive Package II
Condition Rate Remark
1. Monthly Pick-up Volume
achieved
2. Payment received <= 235W 240-245W >=250W
Europe
QTY< 1MW 0.00% 0.30% 0.50%
1MW<= QTY< 2MW 0.00% 0.80% 1.80%
2MW<= QTY< 5MW 0.00% 1.00% 2.00%
Bonus will be returned
5MW<= QTY< 10MW 0.00% 1.20% 2.50% to customer's bank
Incentive II e.g. account after payment
- 1MW (PO#BYD002) 240W solar panel released on Jan. 10th, received.
2012 and requested ETD on Jan. 15th 2012 (payment term 30
days)
- 1MW (PO# BYD002) 240W solar panel shipped out with
0.6EUR on Jan. 15th 2012. 0.6 million EUR payment received on
Feb. 15th 2012.
The bonus would be:
0.6 million*0.8%=4800EUR
13. Financial Incentive Package III
Condition Rate Remark
1. >= 5MW shipment achieved in one calendar year
2. 0.4% of the revenue will be reserved for marketing
support budget Budget will be returned to
a) 80% of the budget must be consumed in one
0.40% customer based on yearly
calendar year and will be returned to customer. shipment volume achieved
and payment received.
Incentive III b) 20% of the budget will be kept at BYD as security Budget will be calculated
buffer and transfer to next calendar year automatically. in Q1 based on the sales
revenue in last calendar
e.g. year.
5MW shipment volume achieved in 2012, total 3 million EUR
received. The budget would be:
3 million*0.4%=12.000,00 EUR.
14. Financial Incentive Package III
80% of the budget
Up to 100% cost share for customer branded data sheet with BYD logo.
Cost share with certain percentage if BYD is featured with other brands together
(e.g. catalog with 10 pages, 1 page for BYD= 1/10 of the cost sharing )
Up to 50% share of the media expenses if BYD is featured as a exclusive module brand
Cost share with certain percentage if BYD is featured with other module brands
together (e.g. 3 module brands featured, 1 is BYD=50%*1/3 of the cost sharing)
The same value of BYD renewable products (Home storage system, Mobile power,
datasheets, brochure….etc)
20% of the budget will be kept at BYD as buffer and transfer to next
calendar year automatically
15. Financial Incentive Package IV
Condition Rate Remark
1. The shipment volume is beyond 10MW in one calendar
year.
2. Payment received 2.00%
3. Only apply with the oversupply volume beyond 10MW
in one calendar year
e.g. Bonus will be returned
to customer's bank
Incentive IV
- PO#BYD015 with 1MW 240W solar panel released on Dec. 10th, account after payment
2012 and requested ETD on Dec. 15th 2012 (payment term 30 days). received.
10MW solar module already picked-up by customer before this order.
- 1MW (PO# BYD015) 240W solar panel shipped out with price
0.6EUR on Dec. 15th 2012. 0.6 million EUR payment received on Jan.
15th 2013. The bonus will be:
0.6 million*2.0%=12.000,00 EUR
