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Social Media
Marketing Trends
for 2021
SEO will come into play for
your social content too!
We have all long known about
tweets being indexed in Google
search, Facebook search
algorithm tweaks.
Now even Instagram has joined
the party!
Pro Tip: Invest in a good
keyword research strategy and
use them in your content
Instagram Reels can
boost your organic
reach!
Invest in Reels, try to get one
out every day. It helps
immensely for your organic
reach.
Pro Tip: Invest in Instagram
Guides too!
75%more online shopping
With COVID19 more
and more brick and
mortar stores are
moving online
shopping. And
eCommerce ads are
going to explode!
Pro Tip: Have Pixel
and other tracking
tags added to your
website before you
run the ads!
#BeHuman
Go less on sales oriented content.
Be opinionated.
Be authentic.
Be real.
Look at nurturing
your customers!
As social media driven shopping increases,
be focused on improving your content and
nurturing people through your catalogue and
what matters for them
w
BE AGILE
Content
Ads
Feature adoption
Three things needs to be agile
in social media marketing for
2021:
1.
2.
3.
There no longer can be set
content calendars or ads
anymore. And we should start
experimenting with more of the
features available!
Make your
creatives
natural
and
mobile-
first!
Pro tip: Build your creatives
on mobile devices & apps to
get the best results
You need to look at the following key factors:
Focus more on UGC
& your personality!
More conversation
on social media
Automate your
customer service
Mobile friendly
website
Track & repeat
what works
Thank you for reading
this far!
Hope these trends help

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Social media marketing trends for 2021

  • 2. SEO will come into play for your social content too! We have all long known about tweets being indexed in Google search, Facebook search algorithm tweaks. Now even Instagram has joined the party! Pro Tip: Invest in a good keyword research strategy and use them in your content
  • 3.
  • 4. Instagram Reels can boost your organic reach! Invest in Reels, try to get one out every day. It helps immensely for your organic reach. Pro Tip: Invest in Instagram Guides too!
  • 5. 75%more online shopping With COVID19 more and more brick and mortar stores are moving online shopping. And eCommerce ads are going to explode! Pro Tip: Have Pixel and other tracking tags added to your website before you run the ads!
  • 6. #BeHuman Go less on sales oriented content. Be opinionated. Be authentic. Be real.
  • 7. Look at nurturing your customers! As social media driven shopping increases, be focused on improving your content and nurturing people through your catalogue and what matters for them
  • 8. w BE AGILE Content Ads Feature adoption Three things needs to be agile in social media marketing for 2021: 1. 2. 3. There no longer can be set content calendars or ads anymore. And we should start experimenting with more of the features available!
  • 9. Make your creatives natural and mobile- first! Pro tip: Build your creatives on mobile devices & apps to get the best results
  • 10. You need to look at the following key factors: Focus more on UGC & your personality! More conversation on social media Automate your customer service Mobile friendly website Track & repeat what works
  • 11. Thank you for reading this far! Hope these trends help