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The Abstraction Series Topic 1 Balanced Scorecard
Originated by Dr. Robert Kaplan and David Norton A Performance Measurement Framework which added non-financial measures to counter balance the effects of Financial performance Aligns Business Activities to the Vision and Strategy of the Organization Balanced Scorecard
The Four layers
Problems Balanced scorecard can Solve
The Nine Step Framework
Performance Measures Providing a way to see if the strategy is working  Focus employees' attention on what matters most to success  Allow measurement of accomplishments, not just of the work that is performed  Provide a common language for communication  Explicitly defined terms of owner, unit of measure, collection frequency, data quality, expected value(targets), and thresholds  Ensuring Valid Measurement of the right things Verifiable Measures to Ensure Data Collection Accuracy
Asking the Right Questions Who are our profitable customers? Do we pay the most attention to those customers? Do we know what these customers expect from us now and in the (near) future? Do we develop the products and services that will keep us in the running? Do our employees develop the knowledge and skills that the markets (will) ask? Do we recruit the right people?
Overall Process Phase 1:		The Strategic Foundation Phase 2:		Three Critical Components Phase 3:		Deployment
Phase 1: The Strategic Foundation Consists of three steps: ,[object Object]
 Determine Major Strategic Areas for focussed efforts
 Build a Strategic Grid for each Major Strategic AreaStep 1: Strategic Alignment and Communication
Phase 1: Step 1: Communicate After Clearly formulating the Strategy it needs to be effectively Communicated
Phase 1: Step 2: Strategic Areas Strategic Success Through Fence-Lined Strategic Areas is required for Clear Success Demarcations  Linking Strategic Goal to a Strategic Area
Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
Phase 2: Three Critical Components Step 4: Measurements ,[object Object]
 Not all can be quantified and measured but it makes evaluation of  such objectives difficult ,[object Object],[object Object]
 Customer perspective,[object Object]
Phase 2: Step 4: Measurements ,[object Object],Leading Indicator: Attrition Rate Leading Indicator: Centralized database of Employees Leading Indicator: Number of Employee Suggestions
Phase 2: Step 5: Targets ,[object Object],[object Object],[object Object]
Phase 3: Deployment Review and Re-alignment Integration of Other Business Areas with the Strategically improved Areas Finally linking compensation with the scorecards Building the Scorecards for the Entire Value Chain i.e. Customers, Production, sales, Innovation and all such elements
Phase 3: Step 7: Best Practices Easy to Achieve but difficult to maintain because of Perfectionist Goals Successful companies have developed more tolerance levels
A Consumer Electronics Manufacturing Firm
A Consumer Electronics Manufacturing Firm
Questions????
Epstein, Marc, and Jean-François Manzoni. "Implementing Corporate Strategy: From Tableaux de Bord to Balanced Scorecards." European Management Journal , April 1998, pp. 190-203.  "Harvard Business Review Balanced Scorecard Report." Harvard Business Review, 2002 to present (bimonthly).  Kaplan, Robert S., and David P. Norton. Alignment: Using the Balanced Scorecard to Create Corporate Synergies. Harvard Business School Press, 2006.  Kaplan, Robert S., and David P. Norton. "The Balanced Scorecard: Measures That Drive Performance." Harvard Business Review, July 2005, pp. 71-79.  Kaplan, Robert S., and David P. Norton. The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment. Harvard Business School Press, 2000.  Kaplan, Robert S., and David P. Norton. Strategy Maps: Converting Intangible Assets into Tangible Outcomes. Harvard Business School Press, 2004.  References
Niven, Paul R. Balanced Scorecard Diagnostics: Maintaining Maximum Performance. John Wiley & Sons, 2005.  Niven, Paul R. Balanced Scorecard Step-by-Step: Maximizing Performance and Maintaining Results, 2d ed. John Wiley & Sons, 2006.  http://www.balancedscorecard.org/BSCResources/AbouttheBalancedScorecard/tabid/55/Default.aspx http://www.clickhrd.com/knowledge_base/images/metrus-balance-scorecard.jpg http://www.strategy2act.com/solutions/bsc_toolkit/9-scorecard-helps-to-solve-full.gif http://www.exinfm.com/training/pdfiles/course11r.pdf References

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Balanced Scorecard Framework

  • 1. The Abstraction Series Topic 1 Balanced Scorecard
  • 2. Originated by Dr. Robert Kaplan and David Norton A Performance Measurement Framework which added non-financial measures to counter balance the effects of Financial performance Aligns Business Activities to the Vision and Strategy of the Organization Balanced Scorecard
  • 5. The Nine Step Framework
  • 6. Performance Measures Providing a way to see if the strategy is working Focus employees' attention on what matters most to success Allow measurement of accomplishments, not just of the work that is performed Provide a common language for communication Explicitly defined terms of owner, unit of measure, collection frequency, data quality, expected value(targets), and thresholds Ensuring Valid Measurement of the right things Verifiable Measures to Ensure Data Collection Accuracy
  • 7. Asking the Right Questions Who are our profitable customers? Do we pay the most attention to those customers? Do we know what these customers expect from us now and in the (near) future? Do we develop the products and services that will keep us in the running? Do our employees develop the knowledge and skills that the markets (will) ask? Do we recruit the right people?
  • 8. Overall Process Phase 1: The Strategic Foundation Phase 2: Three Critical Components Phase 3: Deployment
  • 9.
  • 10. Determine Major Strategic Areas for focussed efforts
  • 11. Build a Strategic Grid for each Major Strategic AreaStep 1: Strategic Alignment and Communication
  • 12. Phase 1: Step 1: Communicate After Clearly formulating the Strategy it needs to be effectively Communicated
  • 13. Phase 1: Step 2: Strategic Areas Strategic Success Through Fence-Lined Strategic Areas is required for Clear Success Demarcations Linking Strategic Goal to a Strategic Area
  • 14. Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
  • 15. Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
  • 16. Phase 1: Step 3: Strategic Grids Structuring the Balanced Scorecard on Four Layers i.e. Financial, Customer, Internal Processes and Learning.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.
  • 22. Phase 3: Deployment Review and Re-alignment Integration of Other Business Areas with the Strategically improved Areas Finally linking compensation with the scorecards Building the Scorecards for the Entire Value Chain i.e. Customers, Production, sales, Innovation and all such elements
  • 23. Phase 3: Step 7: Best Practices Easy to Achieve but difficult to maintain because of Perfectionist Goals Successful companies have developed more tolerance levels
  • 24. A Consumer Electronics Manufacturing Firm
  • 25. A Consumer Electronics Manufacturing Firm
  • 27. Epstein, Marc, and Jean-François Manzoni. "Implementing Corporate Strategy: From Tableaux de Bord to Balanced Scorecards." European Management Journal , April 1998, pp. 190-203. "Harvard Business Review Balanced Scorecard Report." Harvard Business Review, 2002 to present (bimonthly). Kaplan, Robert S., and David P. Norton. Alignment: Using the Balanced Scorecard to Create Corporate Synergies. Harvard Business School Press, 2006. Kaplan, Robert S., and David P. Norton. "The Balanced Scorecard: Measures That Drive Performance." Harvard Business Review, July 2005, pp. 71-79. Kaplan, Robert S., and David P. Norton. The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment. Harvard Business School Press, 2000. Kaplan, Robert S., and David P. Norton. Strategy Maps: Converting Intangible Assets into Tangible Outcomes. Harvard Business School Press, 2004. References
  • 28. Niven, Paul R. Balanced Scorecard Diagnostics: Maintaining Maximum Performance. John Wiley & Sons, 2005. Niven, Paul R. Balanced Scorecard Step-by-Step: Maximizing Performance and Maintaining Results, 2d ed. John Wiley & Sons, 2006. http://www.balancedscorecard.org/BSCResources/AbouttheBalancedScorecard/tabid/55/Default.aspx http://www.clickhrd.com/knowledge_base/images/metrus-balance-scorecard.jpg http://www.strategy2act.com/solutions/bsc_toolkit/9-scorecard-helps-to-solve-full.gif http://www.exinfm.com/training/pdfiles/course11r.pdf References