3. About Cheese About Cheese Boutique design firm specializing in UI design & Usability for web application Founded in 2006 to provide services at the cusp of business solutions and beautiful design. Executed 40+ projects in lasttwoyear for30+ clients. Well experienced team of 15+ people, mix of development and design skills.
4. 8Kmiles.com(branding,, usability & UI design) Cloud Solution Consultancy Iris.com(branding, usability & UI design) Manage applications on Mobile platform Chakpak.com (branding, usability & UI design) Movie review & community site for Bollywood Gaadi.com(branding & UI design) Buy used cars in India Adwiser.in (branding, usability & design) Manage sms, wap, RBT campaigns Arabartonline.com (only design) Buy & sell contemporary art in Middle East Misc About Cheese Work showcase
5. About Cheese Iris byOnMobile The Iris framework is used to manage the infrastructure for VAS services for operators. It is an abstract layer for application service providers. Objective Easy to use, extensible framework. Help reduce the service costs. Challenges Help cues for administrators Easy navigation. Alarms module
8. About Cheese Chakpak.com Alexa ranking <200 in India | Funded by Accel Partners & Canaan. Objective Build a clutter free, contemporary UI Usable for tech savvy as well as not so tech savvy young population Target audience very impatient Majority of users enter via search engines – so every page should be as good as each other in terms of engaging audience. Challenges SEO friendly design Should look good in multiple screen resolutions
12. About Cheese Gaadi.com Among the top two car portals in India with ~3 mn monthly page views Funded by Accentium – recent exit: www.Desimartini.com sold to HT.com for upto USD 10 mn Objective Clutter free extremely user friendly UI Eye catching colors Challenges Search friendly design – the brand panel on home page was a major breakthrough. Did not want to be limited just to the cars but also sell two wheelers with India being the largest market of the same.
14. About Cheese Adwiser.in Run multi-channel ad campaigns on the mobile platformDeveloped by OnMobile. Integrated with all operators Objective: Professional look for international audience Easy to use even for a pan wallah Challenges: Campaign creation logic had 26 options – needed to present it in a intuitive way for a non marketing person Creating an integrated system for a five different & diverse entities which use the system.