1. Project 1 – Business Plan
Presentation
1. Lum Si Chu ( 0319502)
2. Canisius Bong (0318914)
3. Chee Wei Shan (0319572)
4. Alan Koo (0318757)
2. What is cocktail ?
• a combination of hard liquor with any types of
ingredients
• Cocktails are usually served in business events
• Cocktails can be found in bars or high-class
western restaurants
3. • Ingredients:
– Tonic
– Lemon juice, honey and etc
• Fun facts
– Cocktail have fancy name (Based on the bar tender aesthetic purposes)
– High class appearance (Based on the ingredient that contain in the cocktail)
10. WHY we start cocktail business ??
• Affordable for everyone
• Able to chill during hot weathers
• Attract students in Taylor’s University Lakeside
Campus as there are more than 14,000
students.
14. • Population of approximately 14,000 students
• Target location all in Taylor’s University
Lakeside Campus
• Mostly prefer cold drinks
15. Competitors in the Market
Fruit Juice Stall
Strength:
•Selling healthy drinks without
adding sugar
Weakness:
• Drinks are expensive
Vending Machines
Strength:
• Prices of drinks are cheap
•Can purchase drinks easily
Weakness:
•Drinks aren’t fresh
16. Starbucks Coffee Shop
Strength:
Famous franchise of coffee brand
Weakness:
Too expensive
Chatime Tea Shop
Strength:
Famous Franchise of tea brand
Weakness:
Slow services
24. Business category :
•General partnership
• 4 owners, running our own business
• Easy to set up
• Responsible for our own loss
25. Role and Job Scope
Cashier – Lum Si Chu
Delivery man – Canisius Bong
Bartender – Alan Koo
Promoter – Chee Wei Shan
26. As we expand…….. Need more employees
• Assistant Manager – Helping to running other outlet
• Administration or supervisor – Lead and supervise the staffs on their performance
• Bartenders – To produce cocktail for costumers
• Floor Staff – Take orders and pick up empties
• Cleaners – To clean up dirtiness
30. Quarter
1 2 3 4 Year
Budgeted Unit Sales 5000 6000 7500 8500 27000
Selling Price Per Unit × $5 × $5 × $5 × $5 × $5
Total Sales 25000 30,000 37,500 42,500 135,000
•Set goal to our business
•Help in decision making
Sales Budget
31. Sales Budget
Quarter
1 2 3 4 Year
Budgeted Unit Sales 7200 9000 12000 6200 34400
Selling Price Per Unit × $7 × $7 × $7 × $7 × $ 7
Total Sales 50,400 63,000 84,000 43,400 240,800
32. Balance Capital
50%( cash )
Go in business
100% 40%
Gross Profit - Others Expenses = Net Profit
( Profit we earn) ( interest, Utility) ( actual profit )
drawing (owner)
10% each
33. Future Expectation
• Repaid the bank loan within 2 years
• The profit of our business will keep on increasing
• Expand to a bigger shop with many franchise shops