Team Emprise Presentation

1. Emprise Inc.
Paul Gregory
Candice Houston
A'shia Myers
Madonna Safar

2. Strategic Vision
 Our vision is to be the consumers’ leading choice in
premium cameras and sustain growth through
continual efforts in innovation. Our mission is to
offer superior quality cameras that provide customer
with the ultimate visual experience at good value.
Our goal is to use the best cost provider strategy
where we would provide excellent product qualities
at a competitive price.
Our vision is to be the consumers’ leading choice in
premium cameras and sustain growth through continual efforts
in innovation. Our mission is to offer superior quality cameras
that provide customer with the ultimate visual experience at
good value. Our goal is to use the best cost provider strategy
where we would provide excellent product qualities at a

3. SWOT Analysis
Strengths S Weakness W
 Strong credit rating and  Image rating neglected
 Click to edit the outline
cash balance in earlier years
text format
 Profitable company in  Lack of geographically
 Second Outline Level
premium camera focus strategy
segment Third Outline
Level
 Fourth Outline
Level
Fifth
Outline
Level
Sixth

4. SWOT Analysis
Opportunities O Threat T
 Lack of significant  High end entry level
competition in high 
competitorsthe outline
Click to edit willing to
text format
engage in price wars
end entry level market.
 Competitors appears  CostSecond Outline Level

savings from
unwilling to engage in Third Outline
outsourcing slowly
Level
being eroded
price wars-prices have
stayed relatively  Fourth Outline
 Fluctuating exchange
Level
constant. rates effecting
Fifth
profitability Outline
Level
Sixth

5. Earnings Per Share

6. P 4/2/13
Performance Targets
EPS ROE Image Rating
Year 12 is $ 1.30 Year 12 is 11.3% Year 12 is 62
Year 13 is $ 1.71 Year 13 is 12.0% Year 13 is 64
Stock Price Credit Rating
Year 12 is $ 21.95
Year 13 is $ 26.93 A+

7. Net Revenues

8. Return on Equity

9. Stock Price

10. Credit Imaging

11. Image Rating

12. Entry Level Competition
 We felt our competition was C,F and B throughout
the course of the competition for our entry level even
though our strategy changed.
Our Entry-Level Competition included the
following:
 Group F
 Group A
 Group D

13. Multi-Level Competition
 Our strongest competitors
were D,F, and A; although
we made some changes  Click to edit the outline
throughout the year. text format
Our Multi-Level Competition included the
following: Second Outline Level

 Group F
 Group A Third Outline
 Group D
Level
 Group C
 Group G  Fourth Outline
Level
Fifth
Outline
Level
Sixth

14. Production Strategy
 Our strategy included:
 High megapixels in both entry and multi camera
 Separated by brand specific components that offered:
• Better imaging devices, camera control, software menu,
ergonomics, and accessories in multi-feature camera
 Concentrating on high performance
• Offering best camera available
 Concentrating on warranty period
• Offering best deal for protection if buying

15. Lessons Learned
4/2/13
 Many lessons were learned while doing
this:
Paying off debts early allows more
income later
Some sacrifices must be made in one
area to better another
Aggressive approaches is not always a
good thing
Taking things at a safer pace is
sometimes better
Running a business is not as easy as
people makes it look
 A lot of time and investment
 A lot of conflicting information

16. Questions