Helping emerging companies become market leaders in clean tech and sustainability

1. CHANGE TODAY MOVES AT LIGHTSPEED

2. GETTING AHEAD IS HARDER THAN EVER

3. NAIL YOUR BUSINESS MODEL
WITH SUSTAINABLE REVENUE
GROWTH.
LOSS OF MOMENTUM CAN
BE CATASTROPHIC.
NO WONDER 75 PERCENT
OF BUSINESSES FAIL.

4. WINNERS ARE LEADERS LIKE DOCUSIGN
THAT ACCOUNT FOR TWO-THIRDS
OF THE E-SIGNATURE MARKET

5. AND DISRUPTERS LIKE WISE.IO,
RECENTLY BOUGHT BY GE DIGITAL
TO ACCELERATE MACHINE LEARNING

6. WHY SOME WIN AND OTHERS LOSE?

7. WINNERS ACHIEVE AMBITIOUS
GROWTH GOALS CONSISTENTLY
Get better
faster
Win early
traction
Scale sales
results

8. “Status quo” “Higher performance”
Internal resources only
Limited capability
Slow response
High fixed costs
Fractional / interim resources
Specialized expertise
Rapid response
All costs variable
OLD NEWTHINKING THINKING

9. “Having True’s Chris Preston as our
Sales VP meant we were able to
implement scalable selling processes
and acquire our first customer cohort in
one quarter—exceeding our goals.”
- Erik Larson, Co-Founder Building Energy

10. “Adding True as a fractional executive
to our leadership team gave us instant
access to relevant experience, and
helped us work through issues we
would have missed.”
- Matt Rose, CEO APANA

11. “With Chris Preston as our fractional
CMO, we were able to put the right
pieces into place fast without having
to make a full-time hire.”
- Yoram Bernet, CEO Scope 5

12. 2017 © True Partners Advisory LLC
Interim and fractional sales expertise for accelerating profitable growth.