The CMO Survey - Highlights and Insights Report - Spring 2024
Super trooper or boiling frog
1. Super Trooper or Boiling Frog?
Frontier Digital Business Consultants
www.frontierdigitalbusinessconsultants.org.uk
2. Headlines
The World is Changing
Conventional Businesses are Failing
Social Media is here to stay
Power is with the Customer
Your People have different Perspectives
It’s a New Game with New Rules
21. Headlines
The World is Changing
Conventional Businesses are Failing
Social Media is here to stay
Power is with the Customer
Your People have different Perspectives
It’s a New Game with New Rules