2. Identity
Oldest of 3, born and raised in south Florida. Developed a passion for music and the music industry
at a young age. Grew up listening to a lot of hip hop and Spanish music. After high school I started
at full sail university pursuing a bachelors in entertainment business and am very motivated to finish
3. Tour management &
creative direction
Potential job titles:
Art directors
Booking agent
Creator Archetypes:
Helping others realize a
vision and express
themselves.Promoting
creating new things and
having artistic control
making people feel
inspired and amazed
4. Target audience
Recruiters & hiring managers at
Atlantic Record, Roc Nation & QC
Demographics:
70% male, 18-30 years
old, college educated,
located on more of the
west coast
Psychographics:
Enjoys music, appreciate
art in any kind of kind of
form, lives in major cities
Ideal audience members:
Hank F (GM of artist management at roc nation)
5. Short term goals: 2021
Internship at Major record label like Atlantic Records or Inter-scope records
Creating relationships and find a mentor
March 10th, 2021
Mid term goals: 2026
Put together multiple successful tours around
the US.. March 10th, 2026
Work towards world tours shorty after (2-3
years)
Long term goals: 2040
Independent creative company
Have at least 70,000 for start up
March 10th, 2040
6. Promise
I help direct the creative team that put together shows
and tours for artist around the United States & design
merchandise for their tour as well as design stages
8. Ana Velasquez
Industry experience:
Doesn’t specify
Education:
Full sail university
Leadership experience
None (on linked in)
Skills & proficiencies:
Social media - 5
Microsoft office-5
Spanish-5
Christian Rivera
Industry experience:
Professional photographer
Professional director
Education:
Lake Howell high school
Full sail university
Leadership experience
Summer camp leader
Skills & proficiencies:
Camera skills
Social media
Spanish speaking
9. Sincere moss
Industry experience:
Executive assistant (Atlantic records)
Marketing grand hustle records
Education:
Full sail university
Leadership experience
None (on linked in)
Skills & proficiencies:
Marketing - 5
Music-5
Social media-5
Christian Rivera
Industry experience:
Professional photographer
Professional director
Education:
Lake Howell high school
Full sail university
Leadership experience
Summer camp leader
Skills & proficiencies:
Camera skills
Social media
Spanish speaking
11. Network & marketing
Industry events & organizations
Fall 2019 Atlantic Records internship (LA)
Sony/ATV music publishing internship fall 2019 (LA)
TMZ 2019 internship (LA)
Tour management
Start booking local artist for small venue shows
Creative direction
Direct more videos music videos for local artist
Digital portfolio
I will use my digital portfolio to help
showcase some of the things I work on in
And out of school. Also use eye catching
designs to persuade my employer I am fit
for the job
12. Professional development
Formal education:
I do plan on graduating in 2021 with a bachelors in
entertainment business
Technical skills:
Complete lynda.com courses for final cut pro & premiere (December 2019)
As well as a course for making beats for artist (just to add more value to myself)
Better excel skills lydia.com dec 2019
Soft skills
“Over coming your fear of public speaking” lynda.com dec 2019
“Communicating with confidence” lynda.com
Mentor
Looking for financially successful mentor age 25-30
Preferably business owner in the entertainment industry
13. Elevator pitch
You know how big artist only go on tour to MAJOR
cities only? Leaving the smaller cities around the
area left out of the experience? What if we created a
way to give these smaller cities a chance to
experience their favorite superstar right in their
hometown by recording the whole show and
broadcast it to them live as a hologram?
14. Moss S (2014) Sincere moss linked in profile https://www.linkedin.com/in/sincere-moss-5b0968133/
Velasquez A (2019) Ana Luisa Velasquezhttps://www.linkedin.com/in/ana-luisa-velasquez-05894899/
Linked in Atlantic record Internship fall 2019 https://www.linkedin.com/jobs/view/1421385287/
Sony/ATV music publishing internship (2019) https://www.linkedin.com/jobs/view/1417032470/
Summary report for agents and business managers (2019) https://www.onetonline.org/link/summary/13-1011.00
References
