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Connect With Customers Through Trendy Clothing and Social Media

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Christiie Wilson
Christiie Wilson

American Eagle Outfitters aims to provide trendy, affordable clothing for different lifestyles. It faces challenges from competitors and needs to improve its online presence. Its goals are to increase PR and digital advertising to boost brand awareness, define its mission to stand out, and use social media for customer engagement. The media strategy focuses on PR, paid search ads, and optimizing Facebook for better communication and promoting values during holiday sales.

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American Eagle Outfitters Striving to provide current American trends at affordable prices for those who want to live their life!
Challenges ,[object Object],[object Object],[object Object]
Goals ,[object Object],[object Object],[object Object]
Overall Theme ,[object Object],[object Object]
Media Strategy ,[object Object],[object Object],[object Object]
PR Approach ,[object Object],[object Object],[object Object]
AdWords/Banner Ads Campaign ,[object Object],[object Object],[object Object]
Facebook ,[object Object],[object Object],[object Object]
Success Evaluation ,[object Object],[object Object],[object Object]
Budget ,[object Object],[object Object],[object Object],[object Object],[object Object]

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