Following the public’s lead: what public libraries do better than academic libraries

•Télécharger en tant que PPT, PDF•

0 j'aime•387 vues

Chris Sweet

Formation

The Wyoming Public Libraries’ new marketing campaign generated a lot of interest (and debate) among librarians. Most would agree that for libraries to stay relevant and viable, better marketing is needed. What can we do to market ourselves more aggressively?

-Go outside the library. -Put ads in the student paper. -Think about the big picture—word-of-mouth recommendations are still the most valuable. -Rethink budgets to include much more for marketing and advertising. -Smart use of social networking (evidence-based).

How is a bookmobile relevant to a college campus?

[object Object],[object Object],[object Object],[object Object]

"Give 'em what they want" was — and still is —a guiding philosophy in many public libraries. Access to popular materials drives the success of most public libraries. Can this philosophy be applied in an academic setting?

-Collect for the "whole" person, not just the student aspect. -Audiobooks, videogames. -Again rethink collection budget allocations. - Possibly on a donation basis. -Use the New Book feature in Voyager. -Doing these things will help to bring bodies back into the physical library.

Who participated in their local public library‘s summer reading program as a child? Programming is absolutely essential to public libraries, why not us? Why aren't we doing more?

-It's not our job! That's Student Life's responsibility, not ours! With that attitude, we’re really missing the boat here. Work with student life—they'll usually be grateful for the ideas. To stay relevant to the students and the campus as a whole we have to do more programming. -Heartland Reads program -Again, bringing people back into the library which raises awareness and comfort level for coming back. -Can make the library seem like a more progressive place.

-Exhibits and displays. If not items from your collection, why not student or faculty art? -Poetry readings, theater groups -Possibly tie to curriculum, current events -Gaming…

How can academic libraries embrace the gaming culture?

-Gaming is foreign to most library staff members, so it is neglected or ignored. -It is not a fad that will go away. -Buy games! (Gets new users to the library, follows the give 'em what they want philosophy). -Buy gaming magazines (you can get subscriptions to all of them for less than the price of one science journal). -Big businesses are even looking to the gaming culture for advertising and talent.

My public library has a return drop box in the mall. It's like sooo convenient! How are you making your services more convenient?

-More drop boxes around campus. -Can you hand-deliver requested items to faculty and staff mailboxes? -Chat reference? Even better…text reference? -Remote reference.

Good public libraries focus on demographics and are careful to serve the full spectrum of patrons. How can we better serve our entire communities? What is our "entire community"?

- Alumni, children of students, spouses of students, Community Education students, vo-tech students. -Database subscriptions for alumni (U of I). -Library cards for children and spouses of students (w/o database access). -Buy children’s books, or take donations to build your collection.

Questions? Chris Sweet [email_address] Aimee Dziekan [email_address]

Contenu connexe

Tendances

Seattle Library Cb

School of Visual Concepts

Ebooks: Perspectives and Trends

technolibrary

Ra Mw2april

mllaura

Telling our library stories

PALM BEACH COUNTY LIBRARY SYSTEM

School Library Reporting Advice

Ruawai

Cranbury Public Library - Next Steps

Cranbury Library

Innovative School Libraries

CILIP

Texas: Uncloaking Your Electronic Collections

Lesley Williams

The value of libraries in college education

Haravu Jayaram

Presenter: Angela Glowcheski. Presented at the virtual Georgia Libraries Conference in October 2020. Advocacy can feel big, difficult and often exhausting, but it doesn’t have to be. Learn how simple advocacy can be and how you can take part. See what tools GLA uses for advocacy and how you can stay up to date on current campaigns and efforts. Attendees will walk away with tips and tools for advocacy.

Supporting Libraries Through Advocacy

Georgia Libraries Conference (formerly Ga COMO).

Speak up for libraries

nvbinder

Bury children's centres powerpoint for northampton (3)

NLIS

The Power and Relevance of Libraries

Pew Research Center's Internet & American Life Project

Tendances (13)

Seattle Library Cb

Ebooks: Perspectives and Trends

Ra Mw2april

Telling our library stories

School Library Reporting Advice

Cranbury Public Library - Next Steps

Innovative School Libraries

Texas: Uncloaking Your Electronic Collections

The value of libraries in college education

Supporting Libraries Through Advocacy

Speak up for libraries

Bury children's centres powerpoint for northampton (3)

The Power and Relevance of Libraries

Similaire à Following the public’s lead: what public libraries do better than academic libraries

Aalt

Stephen Abram

Readers advisory ideas with notes - Melanie Mutch

PublicLibraryServices

"Get the Most for Your Money" Presentation NYLA 2013

Monica Kuryla

Get the Most for Your Money

Fayetteville Free Library

Portsmouth staff

Stephen Abram

What's the Buzz? Keeping Up with Technology for Librarians

Guilderland Public Library

Njla2013 frankenlibraries

Stephen Abram

Guelph public presentation

Stephen Abram

Ukm libraries promotional activities

Ita Kamis

Fopl ldri 03_october2017

Stephen Abram

Aalt

Stephen Abram

Montana btop

Stephen Abram

Assessment & Marketing in Libraries

Jen Rutner

Cla2013 frankenlibraries

Stephen Abram

Marketing Your Library: Heroes, Tips & Tools to Promote Libaries and Resources

ila2009

Observ8, North Ayrshire

Scottish Library & Information Council (SLIC), CILIP in Scotland (CILIPS)

This is a presentation (slides & notes) that I gave to the NZ Tertiary Education Libraries Special Interest Group (TELSIG) or LIANZA in November 2013. It looks a little like earlier presentations that I’ve given on the same subject, but this version includes some new influences from 2013 as they have influenced our concepts. The basic elements remain, but a visit to the Hunt Library (NCSU) and some things that I heard at Educause 2013 have really helped us to focus on the technologies in side our future library and why they are so critical for us to embrace.

Keynote for TELSIG NZ 2013 - Designing UTS Future Library

Mal Booth

The IB Library: An Overview

Robert Fletcher

The proactive library : getting smarter together

Mikkel Christoffersen

Bowling greensu

Stephen Abram

Similaire à Following the public’s lead: what public libraries do better than academic libraries (20)

Aalt

Readers advisory ideas with notes - Melanie Mutch

"Get the Most for Your Money" Presentation NYLA 2013

Get the Most for Your Money

Portsmouth staff

What's the Buzz? Keeping Up with Technology for Librarians

Njla2013 frankenlibraries

Guelph public presentation

Ukm libraries promotional activities

Fopl ldri 03_october2017

Aalt

Montana btop

Assessment & Marketing in Libraries

Cla2013 frankenlibraries

Marketing Your Library: Heroes, Tips & Tools to Promote Libaries and Resources

Observ8, North Ayrshire

Keynote for TELSIG NZ 2013 - Designing UTS Future Library

The IB Library: An Overview

The proactive library : getting smarter together

Bowling greensu

Plus de Chris Sweet

Fake news has been shown to spread far faster than facts on social media platforms. Rampant fake news has led to deep political polarization and the undermining of basic democratic institutions. Skepticism is an important component of information literacy and has often been pointed to as the antidote to the fake news epidemic. Why are skepticism and information literacy failing so terrifically in this post-truth era? The presenters will summarize research drawn from the fields of psychology and mass communication that shows just how hardwired people are to believe information from their own “tribes” and resist outside contrary information. How we think about and teach skepticism and information literacy is in need of an overhaul for the twenty-first century. This webinar will introduce some ideas for that overhaul and will also provide practical classroom activities that do a better job of addressing the cognitive aspects of information literacy and skepticism.

The Failure of Skepticism: Rethinking Information Literacy and Political Pol...

Chris Sweet

Bicycle messenger boys often conjure up images of young boy riding an early morning newspaper delivery route. Long before the newspaper delivery boy, telegraph and shipping companies exploited child bicycle messengers as a cheap form of labor. Bicycle messenger boys worked long hours under dangerous conditions for little pay. Some worked overnight delivering messages and parcels to patrons and proprietors in red light districts. Some were injured or even killed on the job. This presentation will examine how bicycle messenger boys found themselves entwined in evolving American labor laws from 1890-1940. Anti-child labor organizations such as the National Child Labor Committee used exposés of the working conditions of messenger boys to help force passage of the 1938 Fair Labor Standards Act.

Bicycle Messenger Boys and the Evolution of American Labor Laws

Chris Sweet

The Early History of Cycling in Illinois

Chris Sweet

“THE CHURCH OR THE WHEEL?” RELIGIOUS INSTITUTIONS CONTEND WITH THE AMERICAN...

Chris Sweet

Fundamentals of Endurance Nutrition

Chris Sweet

Peoria's Early Cycling History

Chris Sweet

Presentation for the 2015 International Cycling History Confrence, Entraigues, France. By the end of the 19th century, the state of Illinois was home to more than 60 bicycle manufacturers whose output accounted for an impressive 28% of the national total. Naturally, much of the bicycle industry was located in and around Chicago. Long forgotten, is the fact that Central Illinois also had a vibrant and productive bicycle industry. At the time, Peoria, Illinois (which is located in the central part of the state) was the second largest city in Illinois and home to a number of bicycle manufacturers including: Ide, Rouse and Hazard, Patee, Luthy, and Peoria Rubber and Manufacturing. Peoria-made “high art” bicycles were even exported to France and other European markets to meet overseas demand. Charles Duryea, who would go on to invent one of the first automobiles, began his career manufacturing bicycles in Peoria. Even Central Illinois-based agricultural manufacturing giant, John Deere, tried its' hand at manufacturing bicycles during the height of the boom. In addition to manufacturing, Peoria was also an important stop on the national bicycle racing circuit. During the 1890's, races on Peoria’s Lakeview track attracted international competition. Many world records -on both ordinaries and safeties- were set in Peoria. During the 1890 Peoria tournament, the “unbeatable” Willie Windle lost twice to newcomer August Zimmerman. Major Taylor, who grew up in neighboring Indiana, began his early racing career in Peoria. In his autobiography, Taylor would later recall, “Peoria was the Mecca of bicycle racing in those days. On its historical track all the fastest riders in the World struggled for fame and glory.” This presentation will discuss the historical significance of Central Illinois bicycle manufacturing and bicycle racing during the 1890's. This analysis will include social, cultural, and economic impacts of the bicycle both within the state and across the nation.

The Forgotten Contributions of Central Illinois to the Bicycle Boom of the 18...

Chris Sweet

Instruction librarians are all too familiar with well-intentioned research papers and assignments that reduce information literacy to a simplistic checklist (must include 4 peer-reviewed sources) or set of skills (use interlibrary loan, cite materials properly). Librarians and classroom faculty should recognize that information literacy cannot just be magically imparted to students through a single assignment or library instruction session. Becoming information literate requires repeated practice in a variety of contexts. How often have you wished for the opportunity to just sit down with a faculty member and start from scratch when designing an assignment –or even better- an entire course? That is precisely what the presenters have done with two sociology courses at Illinois Wesleyan University. Professor of Sociology, Meghan Burke and Information Literacy Librarian, Chris Sweet collaboratively re-designed two of Professor Burke's race and ethnic relations sociology courses. The new courses integrate information literacy concepts throughout each course. Because of the new course structure, teaching information literacy has also become a shared responsibility.

Starting from Scratch: Meaningful Integration of Information Literacy through...

Chris Sweet

Biking faster on a budget!

Chris Sweet

Baseline testing allows athletes to monitor and improve their fitness levels. Field testing can be conducted by the athlete in the pool, on the road or on the track. Laboratory testing on the other hand, provides the most accurate measurements by utilizing a controlled environment. For this presentation, USAT Certified Triathlon Coach Chris Sweet and Laura Wheatley (MS Exercise Physiology) will offer participants a basic introduction to field and laboratory testing and how to utilize test results to improve triathlon performance. Participants will receive a handout that covers basic field test procedures for determining lactate threshold as well as practical baseline workouts.

Lab and field testing to improve performance

Chris Sweet

Beliefs regarding intellectual property and attribution in the United States vary greatly from those held in other parts of the world. International Students studying in the U.S. for the first time often struggle in writing classes with the when, why, and how of academic attribution and citation. Following the cultural norms of their home countries, these students often end up unintentionally plagiarizing portions of their writing. This presentation will examine cultural variations in regards to intellectual property and attribution. It will also provide guidelines for helping instructors and librarians who work with international students in writing courses.

Intellectual Property and Attribution in a Cross-Cultural Context: Understand...

Chris Sweet

In the fall of 2010, Illinois Wesleyan University reviewed all the major web-scale discovery tools available to libraries. We chose to be a beta-test site for EBSCO’s Discovery Service (EDS) and conducted usability testing with students. We eventually purchased EDS and did a full roll-out this past fall semester. This presentation will address the philosophy behind web-scale discovery along with our experiences regarding selection, testing, implementation, evaluation, and teaching. The presentation will also include live search demonstrations using Wesleyan’s EDS interface.

Selecting implementing and teaching a web scale discovery tool

Chris Sweet

Beyond the Basics: How Can Librarians Teach What We Truly Care About?

Chris Sweet

Departing the Desk: Reference, Change and the Art of Letting Go

Chris Sweet

Nurturing Failure: reconceptualizing library leadership to embrace change and...

Chris Sweet

Did you know that according to their Wikipedia biography entries, Senators Edward Kennedy and Robert Byrd both died on January, 20, 2009? In reality, neither Senator died on that date. Robert Byrd is still very much alive and Edward Kennedy lived through August of last year. In a few short years, Wikipedia has come to dominate the field of easy-to-access information on just about any topic. Due to prominent placing in search engine results, the first stop for biographical information is often Wikipedia. Since Wikipedia entries are user-generated, errors and blatant smear campaigns are commonplace. Political hopefuls now carefully craft and continually monitor their web presence including their Wikipedia biographies. Scholars can be found on Wikipedia waging epic, never-ending battles of edits over contentious biographical points. In this presentation I propose to examine the role of the Wikipedia biography in popular culture. How has Wikipedia affected the political landscape? How have Wikipedia editing guidelines evolved as a result of problems with high-profile biographies? What does the rise of Wikipedia mean for traditional sources of biographical information? My presentation will include real-time analysis of Wikipedia entries as well as some short video clips.

Wikipedia and the Making of a (Wo)Man: biographical construction in the digi...

Chris Sweet

We know that many students have difficulties meeting faculty expectations for college-level research. Basic search strategies, critical thinking and evaluation skills are often lacking. Increased dialogue between academic librarians, school librarians and teaching faculty could begin to address some of these problems in a proactive manner. This presentation is a small step in that direction. Chris Sweet, Information Literacy Librarian at Illinois Wesleyan University, will introduce this topic from an academic librarian’s perspective. Dana Convery, English and Literature instructor at Prairie Central High School, will discuss high school research from the trenches. What research skills are being taught in the classroom? What role do Illinois Learning Standards play? What barriers are holding high school teachers and librarians back? Finally, an Illinois Wesleyan student will give us insights on his/her personal transition from high school to college researcher.

Towards an Information Literacy Continuum: examining the high school to colle...

Chris Sweet

The culture of success is pervasive in our society. It is unacceptable to get anything other than an “A”. “Win at all costs.” “No room for error.” At the same time, we know that great inventions always come after a long string of failures. In the corporate world, a few very successful companies and entrepreneurs have learned that calculated risk and the freedom to fail are the keys to innovation and progress. Richard Farson, author of Whoever Makes the Most Mistakes Wins hit the nail on the head when he wrote: “Relying on conventional, outmoded ideas about success and failure stands in the way of your ability to innovate, compete, and stay ahead of the curve in a changing economy.” This webcast will examine how creating a risk-tolerant culture can aid in keeping academic libraries both vibrant and relevant in the current economy.

Nurturing Failure: creating a risk-tolerant library culture that embraces cha...

Chris Sweet

One of the cornerstones of effective information literacy assessment is having clearly-defined student learning outcomes. Learning outcomes specify what learners will know or be able to do as a result of a learning activity. Accrediting bodies often look for specific learning outcomes as one component of the review process. Most librarians have received little –or no- training in writing learning outcomes. This workshop will provide an overview of learning outcomes, their role in assessment and how to write them. Participants are encouraged to come with an instruction session or class for which they want to write or refine learning outcomes.

Writing and Refining Information Literacy Learning Outcomes

Chris Sweet

These are slides from a presentation that my colleague and I gave during the 2010 Illinois Association of College and Research Libraries (IACRL) Conference. We examine practical, low-cost ways to make libraries more sustainable and environmentally friendly. In a time of shrinking endowments and reduced budgets can libraries really hope to make an impact on a global problem like climate change? In this presentation Illinois Wesleyan University librarians Meg Miner and Chris Sweet will argue that not only can libraries play a significant role in furthering campus sustainability but that dwindling budgets can actually be a catalyst for positive environmental changes. Miner and Sweet are both members of the Illinois Wesleyan GREENetwork and will draw upon their personal experiences in campus environmental efforts for this presentation; they will offer practical ideas for implementing “green” library initiatives that benefit budgets as well as the environment. Reducing printing costs, examining equipment RFPs, and conducting computer power management and energy audits are just a few of the technological steps library personnel can take. Approaches to changing behavior with a goal of affecting campus culture will also be discussed.

Going Green To Save Some Green

Chris Sweet

Plus de Chris Sweet (20)