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BRAVE NEW
MOBILE WORLD
GLOBAL ENTERPRISES ARE TAKING ADVANTAGE OF
AND ADDRESSING THE CHALLENGES OF OFFICE
MOBILITY. With BYOD policies in place and employees

63%

71%

of large enterprises
consider mobility the
greatest factor in gaining a
competitive advantage.

of enterprises believe
mobility is a top priority for
their business.

screen-jumping throughout their workday, the topics of security,
strategy and structure are top of mind for every executive.
Citrix surveyed senior IT decision makers at global organizations
to discover their mobile strategies. The always-evolving mobility
landscape may surprise you.

BYOD Gains Momentum
BYOD is quickly becoming the norm, with 74% of companies
allowing, accommodating, and encouraging the use of personally
owned devices. However, organizations around the world still report
an average of 425 unidentified computing devices accessing their
network each day.
The number is even higher in some countries.

649

728
618

CANADA

GERMANY

425

994

WORLD
AVERAGE

JAPAN

BRAZIL

Employees connect an average of 4

UNITED KINGDOM & TAIWAN

networks each day.

INDIA

3 Devices per Employee (Lowest)

computing devices to corporate IT

6 Devices per Employee (Highest)

As a result, many organizations are implementing technologies to support mobile users on any device.

MOBILE DEVICE MANAGEMENT
(MDM)

48%

47%

MOBILE APPLICATION MANAGEMENT
(MAM)

Mobile Platforms in the Enterprise
An increasing number of enterprises are embracing a variety of platforms to meet user needs.
Companies have seen an increase in:

Organizations are currently supporting or planning to support:

ANDROID

ANDROID

72%

+65%
APPLE iOS

APPLE iOS

54%

+48%
WINDOWS 8

WINDOWS 8

46%

+43%
WINDOWS MOBILE

BLACKBERRY
35%

+29%

WINDOWS MOBILE

BLACKBERRY

32%

+18%

Consumerization is Impacting IT
29% of the global workforce are using personal mobile apps for work purposes.
The most popular apps requested from IT by employees include:

48%

SALES, CRM,
OR DATABASERELATED

46%

43%

MESSAGING

EMPLOYEE
INTRANET
PORTALS

43%

SOCIAL MEDIA
PLATFORMS

41%

FILE SYNCING
AND SHARING

Mobility = Productivity
Companies are uniformly focused on uncovering the impact

Globally, the top mobile initiatives for today’s enterprises are:

mobility has on productivity. In fact, it’s a top business priority
in some nations:
Develop more mobile apps

83%

68%

66%

64%

CHINA

UNITED
STATES

INDIA

BRAZIL AND
SINGAPORE

Drive adoption of secure file
sharing and collaboration tools

Improve network
performance and access

More than half of organizations are changing management processes to better support those working on any device
from anywhere. Many companies are providing mobile access to Windows, desktops and data to their users via:

41%
APPLICATION
VIRTUALIZATION

40%
DESKTOP
VIRTUALIZATION

40%
FILE SHARING,
SYNC, AND
STORAGE

BUSINESSES AROUND THE WORLD HAVE MOVED QUICKLY TO HARNESS THE BENEFITS OF MOBILITY
and implement the technologies to support it. People are being empowered to work from anywhere, on any device to achieve higher
productivity and job satisfaction.

Work Better. Live Better.
SOURCE: Citrix Mobility in Business Report. Survey conducted by Vanson Bourne, August 2013.

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BYOD is the Brave New Mobile World [Infographic]

  • 1. BRAVE NEW MOBILE WORLD GLOBAL ENTERPRISES ARE TAKING ADVANTAGE OF AND ADDRESSING THE CHALLENGES OF OFFICE MOBILITY. With BYOD policies in place and employees 63% 71% of large enterprises consider mobility the greatest factor in gaining a competitive advantage. of enterprises believe mobility is a top priority for their business. screen-jumping throughout their workday, the topics of security, strategy and structure are top of mind for every executive. Citrix surveyed senior IT decision makers at global organizations to discover their mobile strategies. The always-evolving mobility landscape may surprise you. BYOD Gains Momentum BYOD is quickly becoming the norm, with 74% of companies allowing, accommodating, and encouraging the use of personally owned devices. However, organizations around the world still report an average of 425 unidentified computing devices accessing their network each day. The number is even higher in some countries. 649 728 618 CANADA GERMANY 425 994 WORLD AVERAGE JAPAN BRAZIL Employees connect an average of 4 UNITED KINGDOM & TAIWAN networks each day. INDIA 3 Devices per Employee (Lowest) computing devices to corporate IT 6 Devices per Employee (Highest) As a result, many organizations are implementing technologies to support mobile users on any device. MOBILE DEVICE MANAGEMENT (MDM) 48% 47% MOBILE APPLICATION MANAGEMENT (MAM) Mobile Platforms in the Enterprise An increasing number of enterprises are embracing a variety of platforms to meet user needs. Companies have seen an increase in: Organizations are currently supporting or planning to support: ANDROID ANDROID 72% +65% APPLE iOS APPLE iOS 54% +48% WINDOWS 8 WINDOWS 8 46% +43% WINDOWS MOBILE BLACKBERRY 35% +29% WINDOWS MOBILE BLACKBERRY 32% +18% Consumerization is Impacting IT 29% of the global workforce are using personal mobile apps for work purposes. The most popular apps requested from IT by employees include: 48% SALES, CRM, OR DATABASERELATED 46% 43% MESSAGING EMPLOYEE INTRANET PORTALS 43% SOCIAL MEDIA PLATFORMS 41% FILE SYNCING AND SHARING Mobility = Productivity Companies are uniformly focused on uncovering the impact Globally, the top mobile initiatives for today’s enterprises are: mobility has on productivity. In fact, it’s a top business priority in some nations: Develop more mobile apps 83% 68% 66% 64% CHINA UNITED STATES INDIA BRAZIL AND SINGAPORE Drive adoption of secure file sharing and collaboration tools Improve network performance and access More than half of organizations are changing management processes to better support those working on any device from anywhere. Many companies are providing mobile access to Windows, desktops and data to their users via: 41% APPLICATION VIRTUALIZATION 40% DESKTOP VIRTUALIZATION 40% FILE SHARING, SYNC, AND STORAGE BUSINESSES AROUND THE WORLD HAVE MOVED QUICKLY TO HARNESS THE BENEFITS OF MOBILITY and implement the technologies to support it. People are being empowered to work from anywhere, on any device to achieve higher productivity and job satisfaction. Work Better. Live Better. SOURCE: Citrix Mobility in Business Report. Survey conducted by Vanson Bourne, August 2013.